pluko
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
177,040
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 20:53:16 UTC
Genres
Biography
pluko indexes high with fans in the 18-24 range in UNITED STATES, INDIA, INDONESIA. The skew is heavily male (74%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 13,458 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward iHeartRaves, Ableton, Launchpad, making streetwear, music platforms, and lifestyle products a natural test bed. Choose pluko when the KPI is cultural lift plus measurable fan actions.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 177,040 · Engagements 5,533 · Rate 3.1% Posts 70 · Views 13,458 · Avg Likes 5,473 · Avg Comments 168 · Avg Views 13,458 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 55% 25-34: 31% 13-17: 7% 35-44: 5% |
Largest: 18-24 (55%); next: 25-34 (31%) |
| Gender Split |
Female: 26% Male: 74% Non-binary/Other: 0% |
Skews male (74%) |
| Top Countries |
UNITED STATES (29%) INDIA (7%) INDONESIA (6%) BRAZIL (5%) RUSSIA (4%) |
Top regions: UNITED STATES (29%), INDIA (7%), INDONESIA (6%) |
| Platform Engagement | Instagram: 4,530 avg likes/post · Youtube: 13,458 avg views/post | Best reach: Youtube 13,458 avg views; best engagement: Instagram 4,530 avg likes |
Top Brand Affinities
iHeartRaves
Ableton
Launchpad
MOOG
Mixcloud
Trancefamily
Live Nation
Pioneer
Akai
SoundCloud
Coachella
Lollapalooza
| Brand | Category | Score |
|---|---|---|
| iHeartRaves | 88.52 | |
| Ableton | 46.44 | |
| Launchpad | 36.95 | |
| MOOG | 24.92 | |
| Mixcloud | 24.35 | |
| Trancefamily | 22.67 | |
| Live Nation | 21.60 | |
| Pioneer | 20.64 | |
| Akai | 17.92 | |
| SoundCloud | 17.08 | |
| Coachella | 16.34 | |
| Lollapalooza | 14.11 | |
| Pro Tools | 13.40 | |
| Tomorrowland | 12.88 | |
| Amazon Music | 12.62 | |
| Champion | 8.88 | |
| Beats Electronics | 8.29 | |
| Acne Studios | 8.08 | |
| Maison Margiela | 6.87 | |
| Spotify Music | 6.82 | |
| Vivienne Westwood | 5.81 | |
| Coors | 5.81 | |
| Pacific Northwest Wonderland | 4.98 | |
| Stüssy | 4.46 | |
| Taco Bell | 4.42 | |
| MTV | 4.37 | |
| Heinz | 4.23 | |
| Urban Outfitters | 3.93 | |
| Verizon | 3.60 | |
| Kodak | 3.56 | |
| A Game of Tones | 3.27 | |
| Acura | 3.16 | |
| Balenciaga | 2.94 | |
| Paramount Pictures | 2.91 | |
| Gundam | 2.80 | |
| Lululemon Athletica | 2.77 | |
| Carhartt | 2.66 | |
| Adobe | 2.52 | |
| NBC | 2.48 | |
| Mulberry | 2.40 | |
| The North Face | 2.39 | |
| Sprite | 2.39 | |
| Chipotle Mexican Grill | 2.28 | |
| GoPro | 2.19 | |
| Sony | 2.13 | |
| Red Bull | 2.13 | |
| Nickelodeon | 2.10 | |
| Polaroid | 2.10 | |
| Showtime | 2.10 | |
| Target | 2.09 |
Official Profiles
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LoginArtist: pluko
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















