Pink Siifu

Pink Siifu — r&b, funk & soul artist from US.

Alabama native Pink Siifu emerged as a versatile and experimental musician in the late 2010s, blending genres and influences to create a diverse catalog of…

Influence: 54.24% Fanbase: 27.19% Trending: 67.76% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Panavision • 67.14% • Very Strong

As of 2025-09-08

105,907

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 12:30:41 UTC

Genres

r&b, funk & soulindie r&bhip-hop & raphip-hop/rapunderground hip hopalternative hip hopboom bapindie hip hopexperimental hip hopdrumless hip hophip hop

Biography

Alabama native Pink Siifu emerged as a versatile and experimental musician in the late 2010s, blending genres and influences to create a diverse catalog of music. Starting as a drummer in high school, Pink Siifu transitioned to rap under the moniker Liv Martez, collaborating with local artists before establishing himself in Los Angeles with multiple personas, including iiye and Pink Siifu. His rapid release of projects showcased his versatility in genres ranging from ambient to jazz, leading to indie success with his debut album "Ensley" in the late 2010s.

Throughout the 2010s, Pink Siifu, born Livingston Matthews, demonstrated his musical prowess by releasing a total of 46 EPs, albums, and mixtapes. His evolution from a high school drummer to a genre-bending rapper and producer in Los Angeles solidified his reputation as an innovative artist. With projects like "Ensley" receiving critical acclaim, Pink Siifu's ability to seamlessly shift between styles and influences defined his underground success during the decade.

Top Brand Affinities

Report Date: 2025-09-08

Pink Siifu resonates with 18-24 & 25-34 audiences and sustains presence in UNITED STATES, UNITED KINGDOM, FRANCE. The demographic is heavily male (83%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 2,895 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Panavision, Akai, Mixcloud maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Pink Siifu score 1.63% — Moderate bucket.

Brand: PanavisionBrand: AkaiBrand: Mixcloud

Followers:105,907

Engagements:1,727

Rate:1.6%

Posts:98

Avg Likes:1,704

Avg Comments:49

Avg Views:4,831

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 105,907 · Engagements 1,727 · Rate 1.6% Posts 98 · Views 4,831 · Avg Likes 1,704 · Avg Comments 49 · Avg Views 4,831	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 46% 25-34: 37% 35-44: 8% 13-17: 5%	Largest: 18-24 (46%); next: 25-34 (37%)
Gender Split	Female: 17% Male: 83% Non-binary/Other: 0%	Skews male (83%)
Top Countries	UNITED STATES (54%) UNITED KINGDOM (5%) FRANCE (4%) BRAZIL (3%) SOUTH AFRICA (3%)	Top regions: UNITED STATES (54%), UNITED KINGDOM (5%), FRANCE (4%)
Platform Engagement	Instagram: 1,468 avg likes/post · Tiktok: 1,936 avg views/post · Youtube: 2,895 avg views/post	Best reach: Youtube 2,895 avg views; best engagement: Instagram 1,468 avg likes

Top Brand Affinities

Panavision

Score: 67.14

Akai

Score: 50.69

Mixcloud

Score: 50.42

Ableton

Score: 43.80

MOOG

Score: 30.88

Live Nation

Score: 27.17

SoundCloud

Score: 24.36

Jean Paul Gaultier

Score: 19.07

Beats Electronics

Score: 18.11

Acne Studios

Score: 16.84

Marni

Score: 13.89

Arc'teryx

Score: 13.58

Brand	Category	Score
Panavision		67.14
Akai		50.69
Mixcloud		50.42
Ableton		43.80
MOOG		30.88
Live Nation		27.17
SoundCloud		24.36
Jean Paul Gaultier		19.07
Beats Electronics		18.11
Acne Studios		16.84
Marni		13.89
Arc'teryx		13.58
Amazon Music		10.04
Spotify Music		9.82
Pro Tools		9.64
New Era		9.04
Vivienne Westwood		8.90
Kodak		8.83
Carhartt		8.54
JACQUEMUS		8.40
Stone Island		7.83
Tekken		7.82
Stüssy		7.48
Foot Locker		6.98
Maison Margiela		6.85
Champion		6.73
Pioneer		6.61
Coachella		6.04
Loewe		6.03
Hennessy		5.00
Leica		4.15
Olympus		3.80
Miu Miu		3.72
Supreme		3.69
Urban Outfitters		3.65
Polaroid		3.57
Fujifilm		3.14
Paramount Pictures		3.03
Dr. Martens		2.83
Skoda		2.79
Paypal		2.77
Los Angeles Lakers		2.76
Emporium		2.72
Lacoste		2.63
Nokia		2.60
Nickelodeon		2.59
MTV		2.51
Fendi		2.50
Vogue		2.35
Warner Bros		2.33