Phish
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
552,661
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:32:27 UTC
Genres
Biography
Phish is a clear fit for 25-34 & 35-44 audiences with strength across UNITED STATES, CANADA, JAPAN. The audience is heavily male (83%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (17,471 avg views per post); Instagram builds the community layer. Affinity data highlights Live Nation, MOOG, Chomper, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 552,661 · Engagements 4,216 · Rate 0.8% Posts 1,603 · Views 17,471 · Avg Likes 4,143 · Avg Comments 124 · Avg Views 17,471 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 36% 35-44: 27% 18-24: 18% 45-64: 17% |
Largest: 25-34 (36%); next: 35-44 (27%) |
| Gender Split |
Female: 17% Male: 83% Non-binary/Other: 0% |
Skews male (83%) |
| Top Countries |
UNITED STATES (81%) CANADA (4%) JAPAN (1%) AUSTRALIA (1%) ITALY (1%) |
Top regions: UNITED STATES (81%), CANADA (4%), JAPAN (1%) |
| Platform Engagement | Instagram: 3,755 avg likes/post · Youtube: 17,471 avg views/post | Best reach: Youtube 17,471 avg views; best engagement: Instagram 3,755 avg likes |
Top Brand Affinities
Live Nation
MOOG
Chomper
Burton Snowboards
Verizon
Barstool Sports
Coors
Pacific Northwest Wonderland
Gillette
Delta
NHL
Margaritaville
| Brand | Category | Score |
|---|---|---|
| Live Nation | 20.89 | |
| MOOG | 20.21 | |
| Chomper | 19.27 | |
| Burton Snowboards | 18.86 | |
| Verizon | 16.58 | |
| Barstool Sports | 14.25 | |
| Coors | 12.66 | |
| Pacific Northwest Wonderland | 8.53 | |
| Gillette | 8.47 | |
| Delta | 7.27 | |
| NHL | 7.18 | |
| Margaritaville | 6.77 | |
| Jameson | 6.23 | |
| Kroger | 6.14 | |
| Busch | 6.04 | |
| Paramount Pictures | 5.62 | |
| American Airlines | 5.24 | |
| Heinz | 5.12 | |
| Pilsner Urquell | 4.94 | |
| Taco Bell | 4.84 | |
| Cadillac | 4.63 | |
| ESPN | 4.42 | |
| Ableton | 4.42 | |
| Columbia Pictures | 4.22 | |
| Bethesda Softworks | 4.11 | |
| FedEx | 3.77 | |
| Lollapalooza | 3.72 | |
| Oculus | 3.72 | |
| Comedy Central | 3.57 | |
| Gatorade | 3.43 | |
| Showtime | 3.40 | |
| Budweiser | 3.28 | |
| NFL | 3.22 | |
| Guinness | 3.10 | |
| Coachella | 3.04 | |
| Airbnb | 2.85 | |
| Lululemon Athletica | 2.85 | |
| Nickelodeon | 2.83 | |
| Activision Blizzard | 2.73 | |
| Philips | 2.66 | |
| Chipotle Mexican Grill | 2.64 | |
| Spotify Music | 2.63 | |
| Carhartt | 2.48 | |
| Subaru | 2.45 | |
| Sunnies Studios | 2.40 | |
| NBC | 2.37 | |
| The Olympic Games | 2.25 | |
| Baileys | 2.21 | |
| Jeep | 2.13 | |
| The North Face | 2.12 |
Official Profiles
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LoginArtist: Phish
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-29 03:30 UTC | Phish | Madison Square Garden | New York, United States | |
| 2025-12-30 03:30 UTC | Phish | Madison Square Garden | New York, United States | |
| 2025-12-31 03:30 UTC | Phish | Madison Square Garden | New York, United States | |
| 2026-01-01 03:30 UTC | Phish | Madison Square Garden | New York, United States |
