Phaseone

Phaseone — hip-hop & rap artist from AU.

PhaseOne, an Australian artist known for his unique fusion of hard-hitting Bass Music with Metal, has carved out a niche in the EDM scene with his symphony of…

Influence: 56.05% Fanbase: 34.97% Trending: 66.59% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Phase One • 235.70% • Very Strong

As of 2025-09-09

151,711

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:20:15 UTC

Genres

hip-hop & rapelectronic trapelectronicelectronicelectro housedubstepgaming dubstepmetaldeathstep

Biography

PhaseOne, an Australian artist known for his unique fusion of hard-hitting Bass Music with Metal, has carved out a niche in the EDM scene with his symphony of filth. As a producer, guitarist, and songwriter, he defies genres and has garnered multiple number 1 hits and millions of global streams. His electrifying DJ performances have captivated audiences worldwide, with sold-out shows and festival appearances at renowned events like Tomorrowland, EDC, and Lost Lands, sharing stages with top electronic artists such as Skrillex, ILLENIUM, SLANDER, and Excision.

Top Brand Affinities

Report Date: 2025-09-09

Phaseone cuts through with 25-34 & 18-24 audiences and consistency across UNITED STATES, CANADA, MEXICO. A heavily male (76%) profile rewards creative that treats fans like insiders. Performance peaks on Instagram with 1,890 avg likes per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Phase One, iHeartRaves, Ableton, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Phaseone score 1.25% — Moderate bucket.

Brand: Phase OneBrand: iHeartRavesBrand: Ableton

Followers:151,711

Engagements:1,890

Rate:1.2%

Posts:61

Avg Likes:1,890

Avg Comments:71

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 151,711 · Engagements 1,890 · Rate 1.2% Posts 61 · Views 0 · Avg Likes 1,890 · Avg Comments 71 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 45% 18-24: 40% 35-44: 9% 13-17: 4%	Largest: 25-34 (45%); next: 18-24 (40%)
Gender Split	Female: 24% Male: 76% Non-binary/Other: 0%	Skews male (76%)
Top Countries	UNITED STATES (49%) CANADA (6%) MEXICO (5%) AUSTRALIA (5%) FRANCE (2%)	Top regions: UNITED STATES (49%), CANADA (6%), MEXICO (5%)
Platform Engagement	Instagram: 1,890 avg likes/post	best engagement: Instagram 1,890 avg likes

Top Brand Affinities

Phase One

Score: 235.70

iHeartRaves

Score: 181.72

Ableton

Score: 62.69

Pioneer

Score: 40.08

Trancefamily

Score: 32.10

Launchpad

Score: 29.94

Mixcloud

Score: 27.20

Akai

Score: 24.73

SoundCloud

Score: 23.05

Live Nation

Score: 20.16

Tomorrowland

Score: 16.87

Zumiez

Score: 16.75

Brand	Category	Score
Phase One		235.70
iHeartRaves		181.72
Ableton		62.69
Pioneer		40.08
Trancefamily		32.10
Launchpad		29.94
Mixcloud		27.20
Akai		24.73
SoundCloud		23.05
Live Nation		20.16
Tomorrowland		16.87
Zumiez		16.75
Sennheiser		13.88
Pro Tools		10.10
Amazon Music		9.11
Beats Electronics		8.81
Hot Topic		6.96
RAZER		6.11
Lollapalooza		6.02
Spotify Music		5.01
Coachella		5.01
Monster Beverage		4.61
Fallout		4.45
Coors		4.44
Mortal Kombat		4.36
Final Fantasy		3.61
Pixar		3.29
Acura		3.19
NHL		2.94
MTV		2.78
Nintendo		2.74
Matrix		2.65
Chrysler		2.64
Hennessy		2.58
Call of Duty		2.56
Grand Theft Auto		2.55
Mulberry		2.54
Kodak		2.45
League of Legends		2.40
Dodge		2.38
Paramount Pictures		2.36
Pokemon Go		2.34
Subaru		2.31
Red Bull		2.23
Ubisoft		2.18
McLaren		2.15
Xbox		2.15
Budweiser		2.15
Scion		2.14
Vans		2.11