Peter Tosh Brand Affinity ranks highest The House of Marley at 219.44% . Very Strong. Score DMDB 61.33% | Fanbase 47.05%

Peter Tosh — reggae artist from US.

Peter Tosh, born Winston Hubert McIntosh on October 19, 1944, in Grange Hill, Jamaica, was a singer, musician, and composer known for his role as a founding…

Peter Tosh

Recognizable

Country: US | Gender: male | Artist ID: 11e81bd2-15cb-58a8-8dd2-a0369fe50396

Find Artist

Genres

reggaereggaedubroots reggae

Influential: 61.33% Fanbase: 47.05% Trending: 68.46%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

The House of Marley • 219.44% • Very Strong

As of 2025-09-09

745,531

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 61.33% | Fanbase 47.05% | Trending 68.46% | CAREER STAGE: MAINSTREAM

Biography

Peter Tosh, born Winston Hubert McIntosh on October 19, 1944, in Grange Hill, Jamaica, was a singer, musician, and composer known for his role as a founding member of the Wailers and subsequent solo career. Tosh's musical journey began in Kingston, where he honed his skills alongside fellow aspiring artists Bunny Livingston and Bob Marley. The trio, later joined by others, achieved early success with hits like "Simmer Down" before Tosh embarked on a solo career in 1971.

Throughout the 1970s and 1980s, Tosh released several acclaimed albums, including "Legalize It" and "Equal Rights," showcasing his unique blend of reggae and rock influences. Known for his outspoken and militant lyrics, Tosh's music often addressed social and political issues. Despite his untimely death in 1987, Tosh's legacy endures through compilations and reissues of his work, solidifying his impact on the reggae genre.

Report Date: 2025-09-09

Peter Tosh reaches 25-34 & 18-24 audiences concentrated in UNITED STATES, BRAZIL, UNITED KINGDOM. The demographic tilt is heavily male (80%), making the message easy to tune without losing breadth. Tiktok delivers the top exposure at 1,799 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to The House of Marley, Mixcloud, Akai suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Peter Tosh score 0.23% — Low bucket.

Brand: The House of MarleyBrand: MixcloudBrand: Akai

Followers:745,531

Engagements:1,691

Rate:0.2%

Posts:2,464

Avg Likes:1,672

Avg Comments:38

Avg Views:2,950

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 745,531 · Engagements 1,691 · Rate 0.2% Posts 2,464 · Views 2,950 · Avg Likes 1,672 · Avg Comments 38 · Avg Views 2,950	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 41% 18-24: 24% 35-44: 21% 45-64: 11%	Largest: 25-34 (41%); next: 18-24 (24%)
Gender Split	Female: 20% Male: 80% Non-binary/Other: 0%	Skews male (80%)
Top Countries	UNITED STATES (22%) BRAZIL (20%) UNITED KINGDOM (6%) FRANCE (5%) KENYA (5%)	Top regions: UNITED STATES (22%), BRAZIL (20%), UNITED KINGDOM (6%)
Platform Engagement	Instagram: 1,527 avg likes/post · Tiktok: 1,799 avg views/post · Youtube: 1,151 avg views/post	Best reach: Tiktok 1,799 avg views; best engagement: Instagram 1,527 avg likes

Top Brand Affinities

The House of Marley

Score: 219.44

Mixcloud

Score: 16.46

Akai

Score: 10.59

Amazon Music

Score: 9.60

Clarks

Score: 9.04

Pro Tools

Score: 8.07

Volcom

Score: 6.81

Pioneer

Score: 6.71

Ableton

Score: 6.34

CNN

Score: 4.61

Hennessy

Score: 4.29

SoundCloud

Score: 4.24

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Top Brand Affinities

Brand	Category	Score
The House of Marley		219.44
Mixcloud		16.46
Akai		10.59
Amazon Music		9.60
Clarks		9.04
Pro Tools		8.07
Volcom		6.81
Pioneer		6.71
Ableton		6.34
CNN		4.61
Hennessy		4.29
SoundCloud		4.24
Campari		3.67
Beats Electronics		3.38
ESPN		3.24
Spotify Music		3.01
NBC		2.87
Carhartt		2.49
Matrix		2.41
Paramount Pictures		2.28
Snoopy And The Peanuts Gang		2.27
Kodak		2.25
Timberland		2.18
Jack Daniels		2.17
MTV		2.16
musical.ly		2.09
Warner Bros		2.07
Heineken		2.02
NBA		1.92
Los Angeles Lakers		1.85
Oakley		1.83
Jaguar		1.81
Cadillac		1.80
The North Face		1.78
Budweiser		1.78
Harley-Davidson		1.75
Coachella		1.72
BBC		1.69
NFL		1.67
UFC		1.67
Herbalife		1.67
Universal		1.64
Guinness		1.57
Chrysler		1.52
Sneakerhead		1.49
Tesla Motors		1.46
National Geographic		1.46
Polo Ralph Lauren		1.40
GoPro		1.35
Puma		1.34