Peter Sandberg
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
32,452
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:09:21 UTC
Genres
Biography
In April 2023, Peter Sandberg released his acclaimed album "Constellations," followed by a successful European tour. His innovative approach to music composition and collaborations continues to solidify his position as a prominent figure in contemporary music.
Peter Sandberg keeps 18-24 & 25-34 audiences engaged throughout UNITED STATES, BRAZIL, INDIA. The composition is heavily male (64%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 961 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with MOOG, Pro Tools, Ableton supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 32,452 · Engagements 241 · Rate 0.7% Posts 335 · Views 1,565 · Avg Likes 223 · Avg Comments 13 · Avg Views 1,565 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 39% 25-34: 37% 35-44: 13% 45-64: 7% |
Largest: 18-24 (39%); next: 25-34 (37%) |
| Gender Split |
Female: 36% Male: 64% Non-binary/Other: 0% |
Skews male (64%) |
| Top Countries |
UNITED STATES (19%) BRAZIL (7%) INDIA (6%) UNITED KINGDOM (5%) INDONESIA (4%) |
Top regions: UNITED STATES (19%), BRAZIL (7%), INDIA (6%) |
| Platform Engagement | Instagram: 132 avg likes/post · Tiktok: 961 avg views/post · Youtube: 604 avg views/post | Best reach: Tiktok 961 avg views; best engagement: Instagram 132 avg likes |
Top Brand Affinities
MOOG
Pro Tools
Ableton
Akg
Akai
Amazon Music
Sennheiser
Blackmagic Design
Ericsson
Atmos
Arri
Spotify Music
| Brand | Category | Score |
|---|---|---|
| MOOG | 120.01 | |
| Pro Tools | 51.79 | |
| Ableton | 45.47 | |
| Akg | 36.11 | |
| Akai | 35.74 | |
| Amazon Music | 32.29 | |
| Sennheiser | 21.43 | |
| Blackmagic Design | 17.02 | |
| Ericsson | 16.17 | |
| Atmos | 14.63 | |
| Arri | 13.70 | |
| Spotify Music | 10.26 | |
| Tate Modern | 9.22 | |
| SoundCloud | 7.46 | |
| Beats Electronics | 7.43 | |
| Pioneer | 6.29 | |
| Leica | 5.97 | |
| Kickstarter | 5.24 | |
| Kodak | 5.19 | |
| BBC | 5.07 | |
| Summit Entertainment | 4.32 | |
| Yamaha | 4.12 | |
| NBC | 3.97 | |
| Warner Bros | 3.90 | |
| Fujifilm | 3.81 | |
| musical.ly | 3.32 | |
| Dr. Martens | 3.25 | |
| Olympus | 3.06 | |
| Stradivarius | 3.00 | |
| Paramount Pictures | 2.87 | |
| Airbnb | 2.83 | |
| Panasonic | 2.68 | |
| Sony | 2.62 | |
| Adobe | 2.62 | |
| Urban Outfitters | 2.55 | |
| Tomorrowland | 2.50 | |
| Polaroid | 2.49 | |
| Showtime | 2.49 | |
| TOM FORD | 2.40 | |
| National Geographic | 2.38 | |
| ASOS | 2.37 | |
| Canon | 2.33 | |
| HBO | 2.30 | |
| MTV | 2.24 | |
| Geocaching | 2.21 | |
| A Game of Tones | 2.21 | |
| Lollapalooza | 2.18 | |
| Lululemon Athletica | 2.14 | |
| Guinness | 2.10 | |
| IKEA | 2.00 |
Official Profiles
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
