Perc

Perc — electronic artist from GB.

Perc is a prominent figure in modern electronic music, known for his role as an internationally touring DJ and live act, as well as the founder of the…

Influence: 48.65% Fanbase: 30.64% Trending: 57.65% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Allen & Heath • 247.54% • Very Strong

As of 2025-09-09

115,993

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:39:42 UTC

Genres

electronicdancetechnominimal dubelectronictech house

Biography

Perc is a prominent figure in modern electronic music, known for his role as an internationally touring DJ and live act, as well as the founder of the influential Perc Trax label. His distinct sound has graced renowned venues such as Berghain, Fabric, and Tresor, as well as major festivals like Awakenings and Glastonbury. Perc's podcast for Resident Advisor showcases his unique blend of cutting-edge techno and experimental influences.

In 2017, Perc achieved new heights with his 'Bitter Music' LP and the breakout track 'Look What You Love Has Done To Me'. Despite the challenges of the Covid-19 pandemic, Perc returned in 2021 with the release of 'Greed Dance' and continued to make waves in 2022 with the single 'Dirt' and a series of remixes. As he moves into 2023, Perc remains active with the 'Wave Hammer EP' and upcoming remixes, alongside a new live show at Awakenings and a busy schedule of performances worldwide.

Top Brand Affinities

Report Date: 2025-09-09

Perc has momentum with 25-34 & 18-24 audiences—particularly in GERMANY, FRANCE, SPAIN. A heavily male (79%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 1,446 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Allen & Heath, MOOG, Mixcloud signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Perc score 0.81% — Low bucket.

Brand: Allen & HeathBrand: MOOGBrand: Mixcloud

Followers:115,993

Engagements:934

Rate:0.8%

Posts:1,044

Avg Likes:925

Avg Comments:52

Avg Views:2,068

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 115,993 · Engagements 934 · Rate 0.8% Posts 1,044 · Views 2,068 · Avg Likes 925 · Avg Comments 52 · Avg Views 2,068	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 43% 18-24: 41% 35-44: 10% 13-17: 3%	Largest: 25-34 (43%); next: 18-24 (41%)
Gender Split	Female: 21% Male: 79% Non-binary/Other: 0%	Skews male (79%)
Top Countries	GERMANY (14%) FRANCE (8%) SPAIN (7%) ITALY (7%) UNITED KINGDOM (6%)	Top regions: GERMANY (14%), FRANCE (8%), SPAIN (7%)
Platform Engagement	Instagram: 818 avg likes/post · Tiktok: 622 avg views/post · Youtube: 1,446 avg views/post	Best reach: Youtube 1,446 avg views; best engagement: Instagram 818 avg likes

Top Brand Affinities

Allen & Heath

Score: 247.54

MOOG

Score: 98.71

Mixcloud

Score: 93.78

Ableton

Score: 84.29

Pioneer

Score: 59.94

Akai

Score: 37.48

Trancefamily

Score: 26.58

SoundCloud

Score: 25.60

Sennheiser

Score: 24.00

Technogym

Score: 22.24

Tomorrowland

Score: 10.57

Pro Tools

Score: 8.01

Brand	Category	Score
Allen & Heath		247.54
MOOG		98.71
Mixcloud		93.78
Ableton		84.29
Pioneer		59.94
Akai		37.48
Trancefamily		26.58
SoundCloud		25.60
Sennheiser		24.00
Technogym		22.24
Tomorrowland		10.57
Pro Tools		8.01
Atmos		7.04
Beats Electronics		6.14
Jagermeister		6.10
Garnier		5.64
Movistar		5.43
Campari		5.21
Spotify Music		4.29
Stüssy		3.69
Dr. Martens		3.61
Carhartt		3.55
Heineken		2.72
Warner Bros		2.72
Coachella		2.59
Matrix		2.37
Red Bull		2.34
Lollapalooza		2.33
Kodak		2.15
Aperol		1.95
Lacoste		1.88
Polaroid		1.84
Jack Daniels		1.75
Budweiser		1.74
KitKat		1.73
Fujifilm		1.72
Guinness		1.63
ASICS		1.62
Yamaha		1.59
Showtime		1.55
Tesla Motors		1.54
Sneakerhead		1.47
The North Face		1.45
Vans		1.43
musical.ly		1.37
New Balance		1.35
Ray-Ban		1.28
Adidas		1.18
GoPro		1.17
Volkswagen		1.17