PAV4N
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
31,487
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 16:50:37 UTC
Genres
Biography
In the 2020s, PAV4N launched the 4NC¥ record label to promote emerging South East Asian artists and founded the Yeh Yeh Project, a charity that funds clean water projects in communities around the world. His diverse projects reflect his commitment to music and social impact.
PAV4N indexes high with fans in the 25-34 range in UNITED KINGDOM, INDIA, UNITED STATES. The skew is heavily male (78%), which clarifies product positioning and tone. Momentum is most visible on Instagram with 541 avg likes per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Mixcloud, iHeartRaves, Ableton, making streetwear, music platforms, and lifestyle products a natural test bed. Choose PAV4N when the KPI is cultural lift plus measurable fan actions.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 31,487 · Engagements 541 · Rate 1.7% Posts 572 · Views 0 · Avg Likes 541 · Avg Comments 65 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 51% 35-44: 23% 18-24: 19% 45-64: 4% |
Largest: 25-34 (51%); next: 35-44 (23%) |
| Gender Split |
Female: 22% Male: 78% Non-binary/Other: 0% |
Skews male (78%) |
| Top Countries |
UNITED KINGDOM (34%) INDIA (22%) UNITED STATES (9%) UNITED ARAB EMIRATES (4%) SPAIN (3%) |
Top regions: UNITED KINGDOM (34%), INDIA (22%), UNITED STATES (9%) |
| Platform Engagement | Instagram: 541 avg likes/post | best engagement: Instagram 541 avg likes |
Top Brand Affinities
Mixcloud
iHeartRaves
Ableton
Akai
MOOG
Pioneer
SoundCloud
Beats Electronics
Amazon Music
Pro Tools
Sennheiser
Spotify Music
| Brand | Category | Score |
|---|---|---|
| Mixcloud | 82.72 | |
| iHeartRaves | 58.01 | |
| Ableton | 50.54 | |
| Akai | 44.61 | |
| MOOG | 32.36 | |
| Pioneer | 28.08 | |
| SoundCloud | 18.20 | |
| Beats Electronics | 16.56 | |
| Amazon Music | 14.31 | |
| Pro Tools | 12.37 | |
| Sennheiser | 10.54 | |
| Spotify Music | 9.83 | |
| Atmos | 9.56 | |
| Vauxhall | 9.06 | |
| Jumeirah | 7.26 | |
| Tate Modern | 7.16 | |
| BBC | 6.72 | |
| Selfridges | 6.51 | |
| Bacardi | 6.34 | |
| Tomorrowland | 5.46 | |
| Stüssy | 5.35 | |
| MTV | 5.33 | |
| Mulberry | 5.02 | |
| Carhartt | 4.42 | |
| Sneakerhead | 4.42 | |
| Kodak | 4.16 | |
| Sega | 4.12 | |
| Mortal Kombat | 3.78 | |
| Red Bull | 3.63 | |
| Warner Bros | 3.59 | |
| Tesco | 3.49 | |
| Adobe | 3.38 | |
| Dr. Martens | 3.13 | |
| A Game of Tones | 2.96 | |
| Budweiser | 2.87 | |
| Showtime | 2.86 | |
| Guinness | 2.82 | |
| Columbia Pictures | 2.76 | |
| Coachella | 2.71 | |
| Lollapalooza | 2.70 | |
| Hennessy | 2.66 | |
| Monster Beverage | 2.64 | |
| Puma | 2.45 | |
| Timberland | 2.45 | |
| Fujifilm | 2.42 | |
| Matrix | 2.39 | |
| Sony | 2.39 | |
| Paramount Pictures | 2.34 | |
| Vogue | 2.34 | |
| Rolls-Royce | 2.30 |
Official Profiles
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LoginArtist: PAV4N
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















