Paula Cole
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
87,900
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-29 14:42:22 UTC
Genres
Biography
Paula Cole's career has been defined by her bold approach to music, blending personal introspection with a commitment to social justice. Her groundbreaking work in the '90s led to critical acclaim and industry recognition, including historic GRAMMY nominations and wins. With a dedicated following that appreciates her unique sound and powerful lyrics, Cole's influence extends beyond her own recordings, with her songs covered by diverse artists and sampled in hip hop tracks. As she prepares to mark the 30th anniversary of her debut album, Cole continues to push boundaries and inspire others with her iconic vision, gearing up for the release of new original music and an extensive tour.
Paula Cole keeps 25-34 & 45-64 audiences engaged throughout UNITED STATES, CANADA, PHILIPPINES. The composition is heavily male (58%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 6,793 avg views per post, while Tiktok maintains continuity between bigger moments. Overlap with leading lifestyle names supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 87,900 · Engagements 561 · Rate 0.6% Posts 152 · Views 7,810 · Avg Likes 497 · Avg Comments 35 · Avg Views 7,810 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 34% 45-64: 24% 35-44: 23% 18-24: 17% |
Largest: 25-34 (34%); next: 45-64 (24%) |
| Gender Split |
Female: 42% Male: 58% Non-binary/Other: 0% |
Skews male (58%) |
| Top Countries |
UNITED STATES (49%) CANADA (6%) PHILIPPINES (6%) MEXICO (5%) BRAZIL (5%) |
Top regions: UNITED STATES (49%), CANADA (6%), PHILIPPINES (6%) |
| Platform Engagement | Tiktok: 6,793 avg views/post · Youtube: 1,017 avg views/post | Best reach: Tiktok 6,793 avg views; best engagement: Tiktok 434 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “View Social Media Report” button above to see current social stats.
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Official Profiles
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LoginArtist: Paula Cole
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















