Paul Kalkbrenner
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-26
873,400
Social Media Followers
As of 2025-09-26
00:00:00
Hours Airplay
2025-12-07 08:46:31 UTC
Genres
Biography
While initially associated with the 'Berlin era' of techno and the Bpitch Control scene, Kalkbrenner's appeal has transcended boundaries, garnering a global following. With a discography that includes multiple albums such as 'Superimpose', 'Zeit', and 'Self', he has achieved commercial success, topping charts in various countries and selling over 1.5 million units. In addition to his album releases, Kalkbrenner has explored different formats, such as mixtape compilations and singles like 'No Goodbye', 'Speak Up', and 'Parachute'.
Paul Kalkbrenner speaks to 25-34 & 18-24 audiences with measurable traction in GERMANY, ITALY, FRANCE. Composition is heavily male (77%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (132,100 avg views per post), and Tiktok supplies credible back-and-forth with core fans. Affinity clusters near leading lifestyle names, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 873,400 · Engagements 14,200 · Rate 1.6% Posts 331 · Views 169,047 · Avg Likes 12,717 · Avg Comments 185 · Avg Views 169,047 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 43% 18-24: 34% 35-44: 15% 45-64: 5% |
Largest: 25-34 (43%); next: 18-24 (34%) |
| Gender Split |
Female: 23% Male: 77% Non-binary/Other: 0% |
Skews male (77%) |
| Top Countries |
GERMANY (23%) ITALY (9%) FRANCE (8%) POLAND (6%) SPAIN (4%) |
Top regions: GERMANY (23%), ITALY (9%), FRANCE (8%) |
| Platform Engagement | Tiktok: 132,100 avg views/post · Youtube: 36,947 avg views/post | Best reach: Tiktok 132,100 avg views; best engagement: Tiktok 11,200 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
|
Affinity data is not available yet for this artist.
Use the “View Social Media Report” button above to see current social stats.
|
||
Official Profiles
Login to view Contact
LoginArtist: Paul Kalkbrenner
The map shows every radio station that aired Paul Kalkbrenner today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-26)
Total: 4,917,371
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
4,773,367 | 97.07% |
| [+] |
Yandex |
141,466 | 2.88% |
| [+] |
Pandora |
2,538 | 0.05% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-14 03:00 UTC | Paul Kalkbrenner, ZHU, Parra for Cuva, NTO, Stephan Bodzin, Qrion, Joplyn, Bless You (DK) | Drumsheds | London, United Kingdom |
