Paul Baloche

Paul Baloche — rock artist from US.

Paul Baloche, a three-time Dove Award winner, is a renowned songwriter in the modern church, known for contemporary hymns such as "Above All," "Hosanna," and…

Influence: 54.75% Fanbase: 35.40% Trending: 64.42% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Amazon Music • 18.08% • Very Strong

As of 2025-09-08

156,252

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 10:09:45 UTC

Genres

rockchristian alternative rockspiritualschristianccmchristian musicworld worshipworshipchristelijkfrench worshiproots worshipclassic praise

Biography

Paul Baloche, a three-time Dove Award winner, is a renowned songwriter in the modern church, known for contemporary hymns such as "Above All," "Hosanna," and "Your Name." His songs have been recorded by artists like Michael W. Smith and Casting Crowns and featured on his own albums like Your Mercy and The Same Love. Alongside his music career, Paul conducts "LeadWorship" workshops globally, offers teaching videos and resources for worship leaders, and authored books like The Same Love: A Devotion.

Paul Baloche, a leading figure in modern church music, has made a significant impact with his acclaimed hymns and songs sung worldwide. Notable for hits like "A New Hallelujah" and "Open the Eyes of My Heart," Paul's work extends to facilitating workshops, creating educational resources, and authoring books on worship music. For more on Paul Baloche and his contributions, visit leadworship.com.

Top Brand Affinities

Report Date: 2025-09-08

Paul Baloche engages 25-34 & 18-24 audiences with repeatable results in UNITED STATES, PHILIPPINES, INDIA. The fan base skews heavily male (68%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (1,791 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Amazon Music, MOOG, Pro Tools, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Paul Baloche score 0.26% — Low bucket.

Brand: Amazon MusicBrand: MOOGBrand: Pro Tools

Followers:156,252

Engagements:410

Rate:0.3%

Posts:3,432

Avg Likes:400

Avg Comments:19

Avg Views:1,791

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 156,252 · Engagements 410 · Rate 0.3% Posts 3,432 · Views 1,791 · Avg Likes 400 · Avg Comments 19 · Avg Views 1,791	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 39% 18-24: 27% 35-44: 18% 45-64: 14%	Largest: 25-34 (39%); next: 18-24 (27%)
Gender Split	Female: 32% Male: 68% Non-binary/Other: 0%	Skews male (68%)
Top Countries	UNITED STATES (28%) PHILIPPINES (11%) INDIA (10%) CANADA (6%) BRAZIL (5%)	Top regions: UNITED STATES (28%), PHILIPPINES (11%), INDIA (10%)
Platform Engagement	Instagram: 238 avg likes/post · Youtube: 1,791 avg views/post	Best reach: Youtube 1,791 avg views; best engagement: Instagram 238 avg likes

Top Brand Affinities

Amazon Music

Score: 18.08

MOOG

Score: 16.99

Pro Tools

Score: 16.85

Akg

Score: 14.62

Sennheiser

Score: 13.43

Ableton

Score: 11.22

Chick-fil-A

Score: 11.04

Rapha

Score: 9.19

Tim Hortons

Score: 5.87

Kroger

Score: 5.80

Spotify Music

Score: 5.60

Kickstarter

Score: 4.72

Brand	Category	Score
Amazon Music		18.08
MOOG		16.99
Pro Tools		16.85
Akg		14.62
Sennheiser		13.43
Ableton		11.22
Chick-fil-A		11.04
Rapha		9.19
Tim Hortons		5.87
Kroger		5.80
Spotify Music		5.60
Kickstarter		4.72
Verizon		3.78
Bethesda Softworks		3.67
Costco		2.72
NBC		2.71
Walmart		2.61
Paramount Pictures		2.53
WWE		2.31
Busch		2.27
The Olympic Games		2.26
Amazon		2.21
Yamaha		2.08
Airbnb		1.99
Target		1.95
Starbucks		1.91
Transformers		1.88
LEGOLAND		1.80
Star Wars		1.79
NFL		1.74
McDonald's		1.66
Fujifilm		1.58
Chipotle Mexican Grill		1.57
Showtime		1.55
Microsoft		1.48
Marvel Entertainment		1.37
SoundCloud		1.33
Apple		1.33
Cadillac		1.33
Pixar		1.31
Paypal		1.29
Walt Disney		1.28
musical.ly		1.27
Beats Electronics		1.26
GoPro		1.25
Adobe		1.24
Tesla Motors		1.19
Oakley		1.19
H&M		1.19
Sony		1.17