Pabllo Vittar, a prominent figure in Brazilian pop music, gained recognition in 2017 with her album "Vai Passar Mal." Her second studio album, "Não Para Não," set a national debut record on Spotify. In 2019, she released her first English single, "Flash Pose," featuring Charli XCX, signaling her entry into the international market. Her 2021 release, "Batidão Tropical," celebrates rhythms from Brazil's North and Northeast regions.
In 2024, Pabllo launched "Batidão Tropical Vol.2" to great success, amassing 4.7 million streams on Spotify in 24 hours. She was prominently featured in Madonna's historic concert at Copacabana Beach in May. Amidst the tour for "Batidão Tropical Vol.2," Pabllo's collaboration with Sevdaliza and Yseult on "Alibi" topped global music charts, while her rendition of "São Amores" from the same album went viral in Latin America, reaching countries like Colombia, Chile, and Uruguay, even being used in Argentina's Copa América victory celebrations.