P.O.D.

P.O.D.

Recognizable

Country: US | Artist ID: 11e81bbd-b71d-aa9a-b96a-a0369fe50396

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Genres

rockrap rockchristian rockhard rockmetalalternative metalfunk metalnu metalrap metalmetal
Influential: 67.78% Fanbase: 59.23% Trending: 72.05%
As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Impericon • 58.39% • Very Strong
As of 2025-09-09

779,651

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 67.78% | Fanbase 59.23% | Trending 72.05% | CAREER STAGE: MAINSTREAM

Biography

Emerging from Southern California in the early '90s, P.O.D. (Payable on Death) is a San Diego-based band known for blending punk, heavy metal, reggae, rap, and Latin music. The group's major-label debut, 1999's The Fundamental Elements of Southtown, and follow-up album, 2001's Satellite, achieved commercial success with hits like "Southtown," "Rock the Party (Off the Hook)," "Alive," and "Youth of a Nation." P.O.D.'s sound evolved over subsequent albums like 2003's Payable on Death, 2006's Testify, and 2015's The Awakening, while maintaining their hardcore and faith-based roots.

Originating from the multicultural neighborhood of San Ysidro in San Diego, P.O.D. initially formed as a covers band before signing with Atlantic Records in the late '90s. The band's lineup solidified with guitarist Marcos Curiel, drummer Wuv Bernardo, vocalist Sonny Sandoval, and bassist Traa Daniels. P.O.D.'s journey included extensive touring, accolades at the San Diego Music Awards, and Grammy nominations for their singles. Despite lineup changes and brief hiatuses, P.O.D. continued to release albums like 2008's When Angels and Serpents Dance and 2012's Murdered Love, showcasing their enduring musical versatility and faith-driven perspective.
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P.O.D. Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

P.O.D. resonates most with 25-34 & 18-24 audiences and shows durable presence in UNITED STATES, BRAZIL, MEXICO. With a heavily male (80%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (10,686 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Impericon, Sullen Clothing, Live Nation makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist P.O.D. score 0.34%Low bucket.
Brand: ImpericonBrand: Sullen ClothingBrand: Live Nation
Followers:779,651
Engagements:2,668
Rate:0.3%
Posts:2,210
Views:14,304
Avg Likes:2,596
Avg Comments:76
Avg Views:14,304

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 779,651 · Engagements 2,668 · Rate 0.3%
Posts 2,210 · Views 14,304 · Avg Likes 2,596 · Avg Comments 76 · Avg Views 14,304
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 46%
18-24: 36%
35-44: 12%
45-64: 3%
Largest: 25-34 (46%); next: 18-24 (36%)
Gender Split Female: 20%
Male: 80%
Non-binary/Other: 0%
Skews male (80%)
Top Countries UNITED STATES (25%)
BRAZIL (24%)
MEXICO (4%)
RUSSIA (3%)
INDONESIA (3%)
Top regions: UNITED STATES (25%), BRAZIL (24%), MEXICO (4%)
Platform Engagement Instagram: 1,780 avg likes/post · Tiktok: 10,686 avg views/post · Youtube: 3,618 avg views/post Best reach: Tiktok 10,686 avg views; best engagement: Instagram 1,780 avg likes

Top Brand Affinities

Impericon
Score: 58.39
Sullen Clothing
Score: 55.29
Live Nation
Score: 35.32
Ampeg
Score: 29.98
DC Shoes
Score: 15.30
Sennheiser
Score: 11.74
New Era
Score: 9.70
Amazon Music
Score: 8.80
Pro Tools
Score: 7.74
Hot Topic
Score: 7.07
The Last of Us
Score: 6.48
God of War
Score: 6.22
Brand Category Score
Impericon 58.39
Sullen Clothing 55.29
Live Nation 35.32
Ampeg 29.98
DC Shoes 15.30
Sennheiser 11.74
New Era 9.70
Amazon Music 8.80
Pro Tools 7.74
Hot Topic 7.07
The Last of Us 6.48
God of War 6.22
Monster Beverage 6.00
iHeartRadio Music Awards 5.57
Volcom 5.52
Capcom 5.35
Mortal Kombat 5.25
Power Rangers 4.90
Ableton 4.62
Resident Evil 4.36
Sega 4.23
Columbia Pictures 4.17
Movistar 4.16
Carhartt 3.76
WWE 3.76
NFL 3.68
Spotify Music 3.67
UFC 3.65
Taco Bell 3.47
MTV 3.34
AMC 3.28
Hot Wheels 3.25
ESPN 3.19
Harley-Davidson 3.18
Comedy Central 3.15
NHL 3.15
Jack Daniels 3.11
Transformers 3.03
Los Angeles Lakers 2.92
Star Wars 2.91
Nickelodeon 2.81
Dr. Martens 2.78
Vans 2.70
NBC 2.65
PlayStation 2.56
Chevrolet 2.55
DC Entertainment 2.52
Nintendo 2.47
Busch 2.40
Sony 2.38

Official Profiles

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Artist: P.O.D.

Date Range: 2025-09-10 → 2025-09-10
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-09-10)

Aired At Song Station Location Duration (s)
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Popularity (2025-09-09)

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Artist Performace Report

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Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist

Audience (latest followers)
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Artist Ranking, Popularity and Social Media Influence measured accurately with AI.