Oseikrom Sikanii

Oseikrom Sikanii — hip-hop & rap artist from GH.

A Ghanaian hip-hop artist is making waves in the music industry with their unique sound and powerful lyrics. Hailing from Ghana, this artist brings a fresh…

Influence: 57.40% Fanbase: 47.31% Trending: 62.45% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Palm Angels • 36.20% • Very Strong

As of 2025-09-09

1,008,919

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:33:20 UTC

Genres

hip-hop & raphip-hop/rapafricanasakaa

Biography

A Ghanaian hip-hop artist is making waves in the music industry with their unique sound and powerful lyrics. Hailing from Ghana, this artist brings a fresh perspective to the hip-hop genre, blending traditional Ghanaian influences with modern beats and rhythms. Their music has resonated with audiences worldwide, earning them a dedicated fan base and critical acclaim. With their innovative approach to hip-hop and thought-provoking lyrics, this Ghanaian artist is poised to make a lasting impact on the music scene.

Top Brand Affinities

Report Date: 2025-09-09

Oseikrom Sikanii converts attention from 18-24 & 25-34 audiences across GHANA, UNITED STATES, UNITED KINGDOM. Audience shape is heavily male (90%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Tiktok at 75,400 avg views per post, with supportive conversation on Instagram. Shared audience with Palm Angels, Sky Sports, Vodafone underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Oseikrom Sikanii score 3.57% — Very Strong bucket.

Brand: Palm AngelsBrand: Sky SportsBrand: Vodafone

Followers:1,008,919

Engagements:36,000

Rate:3.6%

Posts:236

Avg Likes:34,585

Avg Comments:551

Avg Views:85,967

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,008,919 · Engagements 36,000 · Rate 3.6% Posts 236 · Views 85,967 · Avg Likes 34,585 · Avg Comments 551 · Avg Views 85,967	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 47% 25-34: 45% 13-17: 4% 35-44: 3%	Largest: 18-24 (47%); next: 25-34 (45%)
Gender Split	Female: 10% Male: 90% Non-binary/Other: 0%	Skews male (90%)
Top Countries	GHANA (70%) UNITED STATES (10%) UNITED KINGDOM (7%) GERMANY (2%) UNITED ARAB EMIRATES (2%)	Top regions: GHANA (70%), UNITED STATES (10%), UNITED KINGDOM (7%)
Platform Engagement	Instagram: 18,829 avg likes/post · Tiktok: 75,400 avg views/post · Youtube: 10,567 avg views/post	Best reach: Tiktok 75,400 avg views; best engagement: Instagram 18,829 avg likes

Top Brand Affinities

Palm Angels

Score: 36.20

Sky Sports

Score: 22.58

Vodafone

Score: 9.81

Moncler

Score: 8.36

BALMAIN

Score: 6.38

Pioneer

Score: 6.29

FashionNova

Score: 6.19

Kappa

Score: 5.85

Champion

Score: 5.18

CNN

Score: 5.16

Christian Louboutin

Score: 4.49

Rolls-Royce

Score: 3.84

Brand	Category	Score
Palm Angels		36.20
Sky Sports		22.58
Vodafone		9.81
Moncler		8.36
BALMAIN		6.38
Pioneer		6.29
FashionNova		6.19
Kappa		5.85
Champion		5.18
CNN		5.16
Christian Louboutin		4.49
Rolls-Royce		3.84
Timberland		3.80
Uber		3.07
Hennessy		2.74
Gucci		2.65
FIFA		2.63
Fendi		2.56
Bugatti		2.53
BBC		2.52
Balenciaga		2.44
Coachella		2.42
Los Angeles Lakers		2.41
SoundCloud		2.39
NBA		2.39
Mercedes-Benz		2.32
Victoria's Secret		2.31
Louis Vuitton		2.24
Versace		2.19
Kodak		2.03
Beats Electronics		1.96
Polo Ralph Lauren		1.88
Dolce & Gabbana		1.87
Lacoste		1.82
Herbalife		1.78
Guinness		1.65
Rolex		1.64
Supreme		1.54
Christian Dior		1.50
Puma		1.49
Cartier		1.47
New Balance		1.43
Prada		1.42
GIVENCHY		1.41
Burberry		1.41
Hyundai		1.33
Calvin Klein		1.27
Nike		1.25
Lexus		1.24
Tommy Hilfiger		1.19