Orianthi

Orianthi

Country: AU | Gender: female

Influence: 58.74% Fanbase: 43.16% Trending: 66.53% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ampeg • 51.29% • Very Strong

As of 2025-09-08

636,496

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 12:11:10 UTC

Genres

poppopcandy pop

Biography

Australian-born guitarist and singer Orianthi, known for her virtuosic performances rooted in hard rock traditions, gained early acclaim opening for Steve Vai and jamming with Carlos Santana. After releasing her debut album Violet Journey in 2005, she relocated to Los Angeles, where she furthered her career by performing with artists like Carrie Underwood and Michael Jackson. Orianthi's breakthrough came with the international hit single "According to You" from her 2009 album Believe, leading to collaborations with rock icons and the formation of RSO with Richie Sambora.

Born in Adelaide, Australia in 1985, Orianthi developed a love for the electric guitar at a young age, drawing inspiration from legends like Clapton and Santana. Her professional journey began at 18 when she impressed Carlos Santana during a jam session in Adelaide, leading to opportunities to perform with artists like Prince and ZZ Top. Orianthi's career saw significant milestones, including playing with Michael Jackson and releasing albums like Heaven in This Hell. Her latest works include the solo albums O and Rock Candy, showcasing her continued passion for anthemic rock and exceptional guitar skills.

Orianthi Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Orianthi keeps 18-24 & 25-34 audiences engaged throughout UNITED STATES, BRAZIL, NIGERIA. The composition is heavily male (66%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 4,904 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with Ampeg, Live Nation, Akg supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Orianthi score 0.30%Low bucket.
Brand: AmpegBrand: Live NationBrand: Akg
Followers:636,496
Engagements:1,895
Rate:0.3%
Posts:18,480
Views:8,118
Avg Likes:1,806
Avg Comments:119
Avg Views:8,118

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 636,496 · Engagements 1,895 · Rate 0.3%
Posts 18,480 · Views 8,118 · Avg Likes 1,806 · Avg Comments 119 · Avg Views 8,118
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 39%
25-34: 32%
35-44: 14%
45-64: 11%
Largest: 18-24 (39%); next: 25-34 (32%)
Gender Split Female: 34%
Male: 66%
Non-binary/Other: 0%
Skews male (66%)
Top Countries UNITED STATES (24%)
BRAZIL (12%)
NIGERIA (11%)
JAPAN (5%)
UNITED KINGDOM (5%)
Top regions: UNITED STATES (24%), BRAZIL (12%), NIGERIA (11%)
Platform Engagement Instagram: 1,263 avg likes/post · Tiktok: 4,904 avg views/post · Youtube: 3,214 avg views/post Best reach: Tiktok 4,904 avg views; best engagement: Instagram 1,263 avg likes

Top Brand Affinities

Ampeg
Score: 51.29
Live Nation
Score: 30.52
Akg
Score: 25.66
Pro Tools
Score: 19.00
Sennheiser
Score: 17.65
MOOG
Score: 16.63
Lucasfilm
Score: 12.08
Amazon Music
Score: 10.97
Atmos
Score: 8.97
DeLorean Motor Company
Score: 7.27
Ableton
Score: 6.98
NBC
Score: 5.29
Brand Category Score
Ampeg 51.29
Live Nation 30.52
Akg 25.66
Pro Tools 19.00
Sennheiser 17.65
MOOG 16.63
Lucasfilm 12.08
Amazon Music 10.97
Atmos 8.97
DeLorean Motor Company 7.27
Ableton 6.98
NBC 5.29
Movistar 5.03
Jack Daniels 4.79
MTV 4.73
Smart 4.68
Spotify Music 4.52
iHeartRadio Music Awards 4.01
Verizon 3.76
Warner Bros 3.66
Columbia Pictures 3.62
Yamaha 3.58
Harley-Davidson 3.47
Lollapalooza 3.22
AMC 3.18
Monster Beverage 3.17
Star Wars 3.16
ESPN 3.09
Leica 3.06
Aston Martin 3.00
NHL 2.97
Cadillac 2.79
Alfa Romeo 2.78
Paramount Pictures 2.75
musical.ly 2.75
Budweiser 2.71
NFL 2.62
Guinness 2.50
WWE 2.47
Beats Electronics 2.42
Heineken 2.38
HBO 2.20
BBC 2.19
Jaguar 2.14
Sony 2.14
Maserati 2.11
Nickelodeon 2.07
Dr. Martens 2.07
Lego 1.99
Pixar 1.97

Official Profiles

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Artist: Orianthi

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Orianthi today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-17)

Total: 562,323

PLATFORM TOTAL %
Spotify Spotify 356,446 63.39%
Last.fm Last.fm 205,877 36.61%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Pandora Pandora 0 0.00%
Tidal Tidal 0 0.00%
Yandex Yandex 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2026-01-25 03:00 UTC Orianthi Band On The Wall Manchester, United Kingdom
2026-01-26 03:30 UTC Orianthi Oran Mor Glasgow, United Kingdom
2026-01-29 03:30 UTC Orianthi, CARAVEL Brudenell Social Club Leeds, United Kingdom
2026-01-30 03:00 UTC Orianthi O2 Academy Birmingham Birmingham, United Kingdom
2026-02-02 04:30 UTC Orianthi Southampton University Student Union Southampton, United Kingdom

Trending Artist