Onze:20 Brand Affinity ranks highest ChilliBeans at 31.16% . Very Strong. Score DMDB 53.33% | Fanbase 47.57%

Onze:20 — rock artist from BR.

Formed in 2009 in Juiz de Fora (MG), the band consists of Chris Baumgratz (guitars), Marlos Vinicius (bass), Athos Santos (keyboards), Fábio Mendes (drums),…

Onze:20

Established

Country: BR | Gender: male | Artist ID: 11e81bbd-20c5-29d8-a7b2-a0369fe50396

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Genres

rockbrazilian rockpop rockreggaereggaebrazilian reggaeroots reggaereggae fusionlatinpagodempbnova mpbmusica juiz-forana

Influential: 53.33% Fanbase: 47.57% Trending: 56.20%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

ChilliBeans • 31.16% • Very Strong

As of 2025-09-09

1,989,320

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 53.33% | Fanbase 47.57% | Trending 56.20% | CAREER STAGE: MID_LEVEL

Biography

Formed in 2009 in Juiz de Fora (MG), the band consists of Chris Baumgratz (guitars), Marlos Vinicius (bass), Athos Santos (keyboards), Fábio Mendes (drums), and Joey Mattos (vocals). They gained popularity in 2012/2013 with hits like "Meu Lugar" and "Não Vai Voltar," followed by the release of the single "Pra Você" in 2014, featured in the TV show "Em Família." Their success led to extensive touring, including performances at national festivals and in Japan.

With albums like "Vida Loka" and "Tudo Nosso," the band continued to captivate audiences with tracks such as "Sem Medo de Amar" and "Te Amar Me Faz Feliz Demais." They expanded their reach internationally with releases like "Histórias pra Cantar" in 2018 and [C]Alma in 2019, featuring collaborations with Maneva and Atitude67. In 2020, they released singles like "O Problema é Que Cê Sabe" and "Se For Pra Ser," and in 2021, "Mil Vidas" further solidified their sunny sound. Their latest project, "Chama," a collaboration with Jeito Moleque, was released in 2022.

Report Date: 2025-09-09

Onze:20 is already in the conversation with 18-24 & 25-34 audiences in BRAZIL, UNITED STATES, PORTUGAL. The audience is heavily female (55%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (3,261 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to ChilliBeans, Itaipava, Lojas Renner points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Onze:20 score 0.06% — Low bucket.

Brand: ChilliBeansBrand: ItaipavaBrand: Lojas Renner

Followers:1,989,320

Engagements:1,207

Rate:0.1%

Posts:291

Avg Likes:1,176

Avg Comments:74

Avg Views:6,447

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,989,320 · Engagements 1,207 · Rate 0.1% Posts 291 · Views 6,447 · Avg Likes 1,176 · Avg Comments 74 · Avg Views 6,447	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 64% 25-34: 26% 13-17: 6% 35-44: 4%	Largest: 18-24 (64%); next: 25-34 (26%)
Gender Split	Female: 55% Male: 45% Non-binary/Other: 0%	Skews female (55%)
Top Countries	BRAZIL (96%) UNITED STATES (1%) PORTUGAL (0%) JAPAN (0%) UNITED KINGDOM (0%)	Top regions: BRAZIL (96%), UNITED STATES (1%), PORTUGAL (0%)
Platform Engagement	Instagram: 785 avg likes/post · Tiktok: 3,261 avg views/post · Youtube: 3,186 avg views/post	Best reach: Tiktok 3,261 avg views; best engagement: Instagram 785 avg likes

Top Brand Affinities

ChilliBeans

Score: 31.16

Itaipava

Score: 15.87

Lojas Renner

Score: 15.11

Rapha

Score: 10.64

Banco Bradesco

Score: 10.36

Riachuelo

Score: 10.22

Sarar

Score: 9.42

Boticario

Score: 9.33

Xerox

Score: 8.59

Pro Tools

Score: 8.22

Havaianas

Score: 6.96

Eudora

Score: 6.26

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Top Brand Affinities

Brand	Category	Score
ChilliBeans		31.16
Itaipava		15.87
Lojas Renner		15.11
Rapha		10.64
Banco Bradesco		10.36
Riachuelo		10.22
Sarar		9.42
Boticario		9.33
Xerox		8.59
Pro Tools		8.22
Havaianas		6.96
Eudora		6.26
Amstel		5.13
Moda Praia		4.86
Lollapalooza		4.37
Pfizer		3.74
Budweiser		3.24
Heineken		3.05
NBC		3.00
MTV		2.91
Mary Kay		2.77
Avon		2.51
Tomorrowland		1.88
shein		1.65
DC Entertainment		1.47
SheInside		1.46
Mitsubishi		1.40
Vans		1.39
UFC		1.30
Red Bull		1.29
Oakley		1.26
Ferrero		1.20
Nutella		1.19
Coca-Cola		1.17
Spotify Music		1.13
Pixar		1.08
FIFA		1.05
Sony		1.03
Pandora		1.01
Netflix		1.00
Pepsi		0.92
NBA		0.91
Beats Electronics		0.76
MAC Cosmetics		0.73
Ray-Ban		0.69
GoPro		0.67
Xbox		0.66
McDonald's		0.62
Marvel Entertainment		0.60
Yamaha		0.59