OnlyOneOf

OnlyOneOf — pop artist from KR.

OnlyOneOf, a six-member boy group under 8D Entertainment led by Jaden Jeong of LOONA fame, showcases a blend of powerful performance, charismatic…

Influence: 52.58% Fanbase: 36.71% Trending: 60.51% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Monster High • 10.69% • Very Strong

As of 2025-09-08

3,954,504

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 19:51:18 UTC

Genres

popk-popk-pop boy group

Biography

OnlyOneOf, a six-member boy group under 8D Entertainment led by Jaden Jeong of LOONA fame, showcases a blend of powerful performance, charismatic personalities, and exceptional composing skills. Their Alternative R&B sound features intimate vocals and sensual lyrics, delving into the complexities of youth caught between temptation and personal growth. Debuting on May 28th, 2019 with the hit single "savanna," the group quickly garnered attention, amassing over 10 million views on YouTube in just five months. Jeong hails them as the "future of K-pop," positioning OnlyOneOf as one of the standout rookies of 2019.

Top Brand Affinities

Report Date: 2025-09-08

OnlyOneOf resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED STATES, BRAZIL, ARGENTINA. With a heavily female (74%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (111,050 avg views per post); Tiktok is where fans co-sign. Affinity adjacency to Monster High, Hot Topic, SpeedPaint makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist OnlyOneOf score 0.83% — Low bucket.

Brand: Monster HighBrand: Hot TopicBrand: SpeedPaint

Followers:3,954,504

Engagements:32,896

Rate:0.8%

Posts:4,750

Avg Likes:31,050

Avg Comments:569

Avg Views:119,254

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 3,954,504 · Engagements 32,896 · Rate 0.8% Posts 4,750 · Views 119,254 · Avg Likes 31,050 · Avg Comments 569 · Avg Views 119,254	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 62% 25-34: 22% 13-17: 12% 35-44: 3%	Largest: 18-24 (62%); next: 25-34 (22%)
Gender Split	Female: 74% Male: 26% Non-binary/Other: 0%	Skews female (74%)
Top Countries	UNITED STATES (17%) BRAZIL (13%) ARGENTINA (6%) MEXICO (6%) INDIA (5%)	Top regions: UNITED STATES (17%), BRAZIL (13%), ARGENTINA (6%)
Platform Engagement	Instagram: 12,394 avg likes/post · Tiktok: 111,050 avg views/post · Youtube: 8,204 avg views/post	Best reach: Tiktok 111,050 avg views; best engagement: Tiktok 16,700 avg likes

Top Brand Affinities

Monster High

Score: 10.69

Hot Topic

Score: 10.45

SpeedPaint

Score: 5.67

DeviantArt

Score: 4.96

Verizon

Score: 3.94

Prismacolor

Score: 3.41

Cartoon Network

Score: 3.22

Lollapalooza

Score: 2.75

Polaroid

Score: 2.57

League of Legends

Score: 2.32

Forever 21

Score: 2.26

Fila

Score: 2.22

Brand	Category	Score
Monster High		10.69
Hot Topic		10.45
SpeedPaint		5.67
DeviantArt		4.96
Verizon		3.94
Prismacolor		3.41
Cartoon Network		3.22
Lollapalooza		2.75
Polaroid		2.57
League of Legends		2.32
Forever 21		2.26
Fila		2.22
Busch		2.04
Tiffany		1.89
Universal		1.85
Showtime		1.78
BBC		1.71
CBS Television Studios		1.68
Coachella		1.61
Vogue		1.52
Spotify Music		1.43
Maybelline		1.38
SheInside		1.37
CBS		1.32
shein		1.28
Costco		1.27
Walmart		1.25
Pokemon Go		1.22
Microsoft		1.20
Pokemon		1.19
OREO		1.13
Fujifilm		1.11
Pixar		1.09
IKEA		1.05
Anastasia Beverly Hills		1.01
NYX Cosmetics		1.01
Pepsi		0.98
Tiffany & Co		0.95
Netflix		0.94
Calvin Klein		0.92
SoundCloud		0.91
H&M		0.88
Paypal		0.87
musical.ly		0.84
Converse		0.84
Pandora		0.82
Marvel Entertainment		0.81
Starbucks		0.81
McDonald's		0.79
Samsung Group		0.77