ONE OK ROCK Brand Affinity ranks highest Paul Smith at 12.72% . Very Strong. Score DMDB 73.95% | Fanbase 76.82%

ONE OK ROCK — pop artist from JP.

Formed in 2005, ONE OK ROCK is a Japanese rock band under the representation of 10969 Inc.

ONE OK ROCK

Superstar

Country: JP | Artist ID: 11e81bc0-deac-df7e-b1dd-a0369fe50396

Find Artist

Genres

popj-popj-poprockrockrockj-rockvisual keialternative rockpop rockpunkjapanese emo

Influential: 73.95% Fanbase: 76.82% Trending: 72.52%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Paul Smith • 12.72% • Very Strong

As of 2025-09-09

8,451,168

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 73.95% | Fanbase 76.82% | Trending 72.52% | CAREER STAGE: SUPERSTAR

Biography

Formed in 2005, ONE OK ROCK is a Japanese rock band under the representation of 10969 Inc.

Report Date: 2025-09-09

ONE OK ROCK stands out with 18-24 & 25-34 audiences across INDONESIA, JAPAN, UNITED STATES. The profile is male-leaning (54%), and content lands hardest on Tiktok, where posts average 719,000 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Paul Smith, Square Enix, Gundam, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes ONE OK ROCK a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist ONE OK ROCK score 1.59% — Moderate bucket.

Brand: Paul SmithBrand: Square EnixBrand: Gundam

Followers:8,451,168

Engagements:134,022

Rate:1.6%

Posts:1,862

Avg Likes:128,789

Avg Comments:1,240

Avg Views:842,921

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 8,451,168 · Engagements 134,022 · Rate 1.6% Posts 1,862 · Views 842,921 · Avg Likes 128,789 · Avg Comments 1,240 · Avg Views 842,921	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 61% 25-34: 26% 13-17: 9% 35-44: 3%	Largest: 18-24 (61%); next: 25-34 (26%)
Gender Split	Female: 47% Male: 54% Non-binary/Other: 0%	Skews male (54%)
Top Countries	INDONESIA (27%) JAPAN (12%) UNITED STATES (9%) PHILIPPINES (6%) THAILAND (6%)	Top regions: INDONESIA (27%), JAPAN (12%), UNITED STATES (9%)
Platform Engagement	Instagram: 61,807 avg likes/post · Tiktok: 719,000 avg views/post · Youtube: 123,921 avg views/post	Best reach: Tiktok 719,000 avg views; best engagement: Instagram 61,807 avg likes

Top Brand Affinities

Paul Smith

Score: 12.72

Square Enix

Score: 7.76

Gundam

Score: 6.52

Vivienne Westwood

Score: 6.44

UNIQLO

Score: 5.53

Final Fantasy

Score: 5.18

Snoopy And The Peanuts Gang

Score: 4.98

Dr. Martens

Score: 4.87

Bandai Namco

Score: 4.81

Dota 2

Score: 4.26

Daniel Wellington

Score: 3.83

Stüssy

Score: 3.61

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Top Brand Affinities

Brand	Category	Score
Paul Smith		12.72
Square Enix		7.76
Gundam		6.52
Vivienne Westwood		6.44
UNIQLO		5.53
Final Fantasy		5.18
Snoopy And The Peanuts Gang		4.98
Dr. Martens		4.87
Bandai Namco		4.81
Dota 2		4.26
Daniel Wellington		3.83
Stüssy		3.61
Olympus		3.49
The North Face		3.07
Panasonic		3.01
Lush		2.89
Pokemon		2.88
Petronas		2.56
ASICS		2.56
Fujifilm		2.54
Carhartt		2.52
Yves Saint Laurent		2.45
Converse		2.33
Tiffany		2.30
New Balance		2.24
Vans		2.17
IKEA		2.14
League of Legends		2.11
Walt Disney		1.88
Starbucks		1.87
LEGOLAND		1.82
Costco		1.82
Supreme		1.75
GoPro		1.74
Polo Ralph Lauren		1.71
Pokemon Go		1.69
Sony		1.57
Christian Dior		1.55
Forever 21		1.46
Star Wars		1.46
Hermès		1.40
Reebok		1.37
Subaru		1.35
Puma		1.34
Mazda		1.27
Nintendo		1.27
PlayStation		1.27
Chanel		1.24
Tiffany & Co		1.23
Nike		1.20