Ol’ Dirty Bastard
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
423,983
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
After achieving fame with hits like "Brooklyn Zoo" and "Shimmy Shimmy Ya," ODB's life spiraled downward with numerous arrests, missed court dates, and drug-related incidents. Despite releasing albums and receiving probation sentences, his struggles with addiction and legal issues continued. Ultimately, ODB's life ended tragically in 2004 when he passed away after collapsing in a recording studio, leaving behind a complex legacy in the hip-hop world.
Ol’ Dirty Bastard reaches 25-34 & 18-24 audiences concentrated in UNITED STATES, UNITED KINGDOM, BRAZIL. The demographic tilt is heavily male (81%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 4,397 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to Akai, Hasbro, Mixcloud suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 423,983 · Engagements 4,015 · Rate 0.9% Posts 1,547 · Views 5,524 · Avg Likes 4,007 · Avg Comments 63 · Avg Views 5,524 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 43% 18-24: 32% 35-44: 19% 45-64: 3% |
Largest: 25-34 (43%); next: 18-24 (32%) |
| Gender Split |
Female: 19% Male: 81% Non-binary/Other: 0% |
Skews male (81%) |
| Top Countries |
UNITED STATES (46%) UNITED KINGDOM (8%) BRAZIL (5%) CANADA (5%) GERMANY (3%) |
Top regions: UNITED STATES (46%), UNITED KINGDOM (8%), BRAZIL (5%) |
| Platform Engagement | Instagram: 3,865 avg likes/post · Tiktok: 1,127 avg views/post · Youtube: 4,397 avg views/post | Best reach: Youtube 4,397 avg views; best engagement: Instagram 3,865 avg likes |
Top Brand Affinities
Akai
Hasbro
Mixcloud
Ableton
DC Shoes
Sneaker News
New Era
Beats Electronics
MATTEL
Pro Tools
Amazon Music
SoundCloud
| Brand | Category | Score |
|---|---|---|
| Akai | 36.69 | |
| Hasbro | 16.32 | |
| Mixcloud | 12.05 | |
| Ableton | 11.36 | |
| DC Shoes | 11.27 | |
| Sneaker News | 10.28 | |
| New Era | 9.81 | |
| Beats Electronics | 9.14 | |
| MATTEL | 9.14 | |
| Pro Tools | 8.95 | |
| Amazon Music | 8.70 | |
| SoundCloud | 7.20 | |
| Bandai Namco | 7.19 | |
| Rockstar Games | 7.13 | |
| Mortal Kombat | 6.85 | |
| Stüssy | 6.79 | |
| Kickstarter | 6.39 | |
| ESPN | 6.26 | |
| Capcom | 6.16 | |
| Power Rangers | 6.01 | |
| Hennessy | 5.96 | |
| Los Angeles Lakers | 5.79 | |
| NBA | 5.63 | |
| Pioneer | 5.55 | |
| Comedy Central | 5.42 | |
| Sega | 5.21 | |
| Kickstagram | 5.04 | |
| NHL | 5.01 | |
| Monster Beverage | 4.90 | |
| MTV | 4.69 | |
| Sneakerhead | 4.65 | |
| CNN | 4.58 | |
| iHeartRadio Music Awards | 4.47 | |
| Nice Kicks | 4.30 | |
| Bud Light | 4.17 | |
| NFL | 4.08 | |
| Spotify Music | 3.95 | |
| Carhartt | 3.91 | |
| AMC | 3.84 | |
| Timberland | 3.81 | |
| Supreme | 3.78 | |
| Nickelodeon | 3.70 | |
| Universal | 3.70 | |
| Cartoon Network | 3.63 | |
| Gundam | 3.60 | |
| Prismacolor | 3.54 | |
| Kodak | 3.48 | |
| Hot Wheels | 3.45 | |
| WWE | 3.32 | |
| Warner Bros | 3.16 |
Official Profiles
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LoginArtist: Ol’ Dirty Bastard
The map shows every radio station that aired Ol’ Dirty Bastard today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-09-10)
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Popularity (2025-09-09)
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Artist Performace Report
Streams: 0 ? 0 (+0.00%)
Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
Audience (latest followers)
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Streaming Audience Growth
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Streams & Royalties
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| Streams | 0 | 0 | +0 |
| Royalties | $0.00 | $0.00 | +0.00 |
