Of the Trees

Of the Trees — electronic artist from US.

Hailing from the cold terrain of Maine, this artist delivers ice-cold bass music that is as chilling as the winter winds. With a sound that cuts through the…

Influence: 56.80% Fanbase: 34.77% Trending: 67.81% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

iHeartRaves • 183.37% • Very Strong

As of 2025-09-09

137,687

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 12:08:29 UTC

Genres

electronicelectronicvapor twitchdubstepothersexperimental bass

Biography

Hailing from the cold terrain of Maine, this artist delivers ice-cold bass music that is as chilling as the winter winds. With a sound that cuts through the frosty air, their music captures the essence of their snowy surroundings, creating a unique sonic experience that is both cold and captivating.

Top Brand Affinities

Report Date: 2025-09-09

Of the Trees has momentum with 18-24 & 25-34 audiences—particularly in UNITED STATES, CANADA, AUSTRALIA. A heavily male (79%) profile supports collaborations that trade on identity and lifestyle. Instagram provides the headline exposure at 6,168 avg likes per post, and Instagram keeps engagement compounding. Audience overlap with iHeartRaves, Ableton, Phase One signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Of the Trees score 4.48% — Very Strong bucket.

Brand: iHeartRavesBrand: AbletonBrand: Phase One

Followers:137,687

Engagements:6,168

Rate:4.5%

Posts:157

Avg Likes:6,168

Avg Comments:181

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 137,687 · Engagements 6,168 · Rate 4.5% Posts 157 · Views 0 · Avg Likes 6,168 · Avg Comments 181 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 57% 25-34: 30% 35-44: 10% 45-64: 2%	Largest: 18-24 (57%); next: 25-34 (30%)
Gender Split	Female: 21% Male: 79% Non-binary/Other: 0%	Skews male (79%)
Top Countries	UNITED STATES (93%) CANADA (3%) AUSTRALIA (0%) FRANCE (0%) UNITED KINGDOM (0%)	Top regions: UNITED STATES (93%), CANADA (3%), AUSTRALIA (0%)
Platform Engagement	Instagram: 6,168 avg likes/post · Youtube: 0 avg views/post	best engagement: Instagram 6,168 avg likes

Top Brand Affinities

iHeartRaves

Score: 183.37

Ableton

Score: 62.32

Phase One

Score: 54.54

Pioneer

Score: 23.62

Akai

Score: 21.89

MOOG

Score: 21.62

Mapfre

Score: 21.30

Arctic Fox hair Color

Score: 20.08

SoundCloud

Score: 19.49

Mulberry

Score: 16.81

Trancefamily

Score: 16.59

Mixcloud

Score: 15.70

Brand	Category	Score
iHeartRaves		183.37
Ableton		62.32
Phase One		54.54
Pioneer		23.62
Akai		21.89
MOOG		21.62
Mapfre		21.30
Arctic Fox hair Color		20.08
SoundCloud		19.49
Mulberry		16.81
Trancefamily		16.59
Mixcloud		15.70
Hennessey		14.87
Lollapalooza		8.42
Beats Electronics		7.74
Pacific Northwest Wonderland		7.63
Pro Tools		7.34
Coors		7.24
Bonneville		6.82
Coachella		6.32
Margaritaville		5.93
Hot Topic		5.28
Urban Outfitters		5.13
Free People		4.69
Hennessy		4.41
Spotify Music		4.17
Verizon		3.99
American Eagle		3.77
Lululemon Athletica		3.69
Amway		3.48
Tomorrowland		3.48
Comedy Central		3.47
Gatorade		3.38
Busch		3.27
Matrix		3.27
Cadillac		2.96
Sunnies Studios		2.82
Showtime		2.80
Airbnb		2.75
Chrysler		2.68
shein		2.63
Forever 21		2.63
Emporium		2.61
Prismacolor		2.58
NHL		2.50
Carhartt		2.47
Polaroid		2.45
Monster Beverage		2.42
Dr. Martens		2.41
Kodak		2.37