ODESZA
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-26
1,741,348
Social Media Followers
As of 2025-09-26
00:00:00
Hours Airplay
2025-12-07 08:48:46 UTC
Genres
Biography
ODESZA is already in the conversation with 18-24 & 25-34 audiences in UNITED STATES, INDIA, INDONESIA. The audience is heavily male (63%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (64,750 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to iHeartRaves, Trancefamily, Coachella points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,741,348 · Engagements 15,033 · Rate 0.9% Posts 1,794 · Views 89,589 · Avg Likes 14,795 · Avg Comments 208 · Avg Views 89,589 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 51% 25-34: 35% 35-44: 8% 13-17: 5% |
Largest: 18-24 (51%); next: 25-34 (35%) |
| Gender Split |
Female: 37% Male: 63% Non-binary/Other: 0% |
Skews male (63%) |
| Top Countries |
UNITED STATES (31%) INDIA (7%) INDONESIA (4%) CANADA (4%) UNITED KINGDOM (4%) |
Top regions: UNITED STATES (31%), INDIA (7%), INDONESIA (4%) |
| Platform Engagement | Instagram: 13,219 avg likes/post · Tiktok: 64,750 avg views/post · Youtube: 24,839 avg views/post | Best reach: Tiktok 64,750 avg views; best engagement: Instagram 13,219 avg likes |
Top Brand Affinities
iHeartRaves
Trancefamily
Coachella
Ableton
Lollapalooza
Akai
Pioneer
Pacific Northwest Wonderland
Blackmagic Design
Free People
Glossier
Coors
| Brand | Category | Score |
|---|---|---|
| iHeartRaves | 95.08 | |
| Trancefamily | 18.62 | |
| Coachella | 16.95 | |
| Ableton | 16.33 | |
| Lollapalooza | 13.01 | |
| Akai | 11.90 | |
| Pioneer | 10.74 | |
| Pacific Northwest Wonderland | 10.38 | |
| Blackmagic Design | 9.99 | |
| Free People | 8.33 | |
| Glossier | 8.10 | |
| Coors | 7.62 | |
| Bonneville | 7.56 | |
| SoundCloud | 6.35 | |
| Tomorrowland | 5.10 | |
| Taco Bell | 5.08 | |
| Verizon | 5.04 | |
| Lululemon Athletica | 4.80 | |
| Oculus | 4.66 | |
| A Game of Tones | 4.47 | |
| Anthropologie | 4.43 | |
| Margaritaville | 4.18 | |
| Beats Electronics | 4.09 | |
| Showtime | 3.99 | |
| Summit Entertainment | 3.78 | |
| Gillette | 3.78 | |
| Airbnb | 3.71 | |
| NORDSTROM | 3.71 | |
| Bellagio | 3.70 | |
| Urban Outfitters | 3.64 | |
| Paramount Pictures | 3.55 | |
| Carhartt | 3.48 | |
| Leica | 3.40 | |
| The North Face | 3.29 | |
| Gatorade | 3.14 | |
| Polaroid | 3.05 | |
| Spotify Music | 3.04 | |
| GoPro | 3.01 | |
| Budweiser | 2.99 | |
| ASOS | 2.89 | |
| Busch | 2.84 | |
| Comedy Central | 2.81 | |
| Tinder | 2.81 | |
| NHL | 2.66 | |
| Chipotle Mexican Grill | 2.60 | |
| Geocaching | 2.59 | |
| Target | 2.56 | |
| Boeing | 2.46 | |
| MTV | 2.43 | |
| Sunnies Studios | 2.38 |
Official Profiles
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LoginArtist: ODESZA
The map shows every radio station that aired ODESZA today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-26)
Total: 5,695,378
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
4,739,960 | 83.22% |
| [+] |
Pandora |
492,578 | 8.65% |
| [+] |
Yandex |
309,369 | 5.43% |
| [+] |
Audiomack |
153,471 | 2.69% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-11 08:00 UTC | ODESZA | SILO Dallas | Dallas, United States | |
| 2025-12-13 05:00 UTC | ODESZA, The Phantoms | The Concourse Project | Austin, United States | |
| 2025-12-13 22:00 UTC | ODESZA, Kaskade, Joel Corry, Lane 8, Elderbrook, Wassu, Cocodrills, Apex Martin, Maz | St. Pete Pier™ | Saint Petersburg, United States | |
| 2025-12-14 22:00 UTC | ODESZA, Elderbrook, Cocodrills, Maz | St. Pete Pier™ | Saint Petersburg, United States |
