Nxdia

Nxdia — pop artist from EG.

Nxdia, also known as Nadia, hails from Cairo, Egypt, where she enjoyed her grandmother's cooking and found solace in journaling to create music. She dreams of…

Influence: 55.69% Fanbase: 31.34% Trending: 67.87% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Motel Rocks • 33.94% • Very Strong

As of 2025-09-09

1,410,384

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 10:06:44 UTC

Genres

poppopindie pop

Biography

Nxdia, also known as Nadia, hails from Cairo, Egypt, where she enjoyed her grandmother's cooking and found solace in journaling to create music. She dreams of encountering a moose and a walrus, even though she doesn't use a pillow for sleep. Nxdia aims to build a community where all are welcomed and included, offering a sense of belonging and connection.

Top Brand Affinities

Report Date: 2025-09-09

Nxdia is a clear fit for 18-24 & 25-34 audiences with strength across UNITED STATES, UNITED KINGDOM, BRAZIL. The audience is heavily female (72%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (364,100 avg views per post); Tiktok builds the community layer. Affinity data highlights Motel Rocks, Mixcloud, Depop, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Nxdia score 2.84% — Strong bucket.

Brand: Motel RocksBrand: MixcloudBrand: Depop

Followers:1,410,384

Engagements:39,990

Rate:2.8%

Posts:1,483

Avg Likes:37,490

Avg Comments:328

Avg Views:369,471

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,410,384 · Engagements 39,990 · Rate 2.8% Posts 1,483 · Views 369,471 · Avg Likes 37,490 · Avg Comments 328 · Avg Views 369,471	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 63% 25-34: 21% 13-17: 12% 35-44: 4%	Largest: 18-24 (63%); next: 25-34 (21%)
Gender Split	Female: 72% Male: 28% Non-binary/Other: 0%	Skews female (72%)
Top Countries	UNITED STATES (28%) UNITED KINGDOM (22%) BRAZIL (6%) FRANCE (4%) CANADA (4%)	Top regions: UNITED STATES (28%), UNITED KINGDOM (22%), BRAZIL (6%)
Platform Engagement	Instagram: 2,975 avg likes/post · Tiktok: 364,100 avg views/post · Youtube: 5,371 avg views/post	Best reach: Tiktok 364,100 avg views; best engagement: Tiktok 33,500 avg likes

Top Brand Affinities

Motel Rocks

Score: 33.94

Mixcloud

Score: 24.21

Depop

Score: 20.00

boohoo

Score: 15.35

Selfridges

Score: 14.69

ASOS

Score: 14.52

Nasty Gal

Score: 11.27

Urban Outfitters

Score: 11.06

MISSGUIDED

Score: 11.03

All Saints

Score: 10.38

Amazon Music

Score: 9.61

Dr. Martens

Score: 9.45

Brand	Category	Score
Motel Rocks		33.94
Mixcloud		24.21
Depop		20.00
boohoo		15.35
Selfridges		14.69
ASOS		14.52
Nasty Gal		11.27
Urban Outfitters		11.06
MISSGUIDED		11.03
All Saints		10.38
Amazon Music		9.61
Dr. Martens		9.45
SoundCloud		9.36
Monster High		9.25
Ableton		8.95
Barbie		8.47
SpeedPaint		7.79
Glossier		7.56
Vivienne Westwood		7.38
Stone Island		6.98
River Island		6.67
Foot Locker		6.55
Carhartt		6.09
Spotify Music		5.65
Hot Topic		5.52
Topshop		5.40
Beats Electronics		5.36
Fenty beauty		5.21
BBC		5.06
Champion		4.97
Kodak		4.78
Primark		4.61
Superdry		4.48
Tesco		4.42
Steve Madden		4.41
Resident Evil		4.34
Stüssy		4.21
Cartoon Network		4.17
Polaroid		3.87
League of Legends		3.85
Bershka		3.25
Showtime		3.15
Lollapalooza		3.14
New Balance		3.13
NARS Cosmetics		3.10
Vogue		3.04
shein		3.01
Pull&Bear		2.87
H&M		2.78
Faber-Castell		2.73