Nurko
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
119,901
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 16:51:27 UTC
Genres
Biography
Following the success of his EP, Nurko embarked on his first headline tour, performing at iconic venues like Webster Hall and the Hollywood Palladium. With previous appearances at major festivals and a record deal with Astralwerks, Nurko solidifies his position among electronic music royalty.
Nurko resonates with 18-24 & 25-34 audiences and sustains presence in UNITED STATES, INDIA, INDONESIA. The demographic is heavily male (75%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 1,071 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with iHeartRaves, Phase One, Ableton maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 119,901 · Engagements 1,524 · Rate 1.3% Posts 689 · Views 1,071 · Avg Likes 1,518 · Avg Comments 35 · Avg Views 1,071 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 54% 25-34: 33% 13-17: 6% 35-44: 5% |
Largest: 18-24 (54%); next: 25-34 (33%) |
| Gender Split |
Female: 25% Male: 75% Non-binary/Other: 0% |
Skews male (75%) |
| Top Countries |
UNITED STATES (27%) INDIA (11%) INDONESIA (10%) BRAZIL (4%) CANADA (3%) |
Top regions: UNITED STATES (27%), INDIA (11%), INDONESIA (10%) |
| Platform Engagement | Instagram: 1,445 avg likes/post · Youtube: 1,071 avg views/post | Best reach: Youtube 1,071 avg views; best engagement: Instagram 1,445 avg likes |
Top Brand Affinities
iHeartRaves
Phase One
Ableton
Trancefamily
Pioneer
Mixcloud
Tomorrowland
Akai
SoundCloud
Alphalete
Amazon Music
Beats Electronics
| Brand | Category | Score |
|---|---|---|
| iHeartRaves | 88.46 | |
| Phase One | 45.69 | |
| Ableton | 35.31 | |
| Trancefamily | 34.62 | |
| Pioneer | 16.86 | |
| Mixcloud | 14.32 | |
| Tomorrowland | 14.00 | |
| Akai | 13.02 | |
| SoundCloud | 12.71 | |
| Alphalete | 12.21 | |
| Amazon Music | 10.00 | |
| Beats Electronics | 5.95 | |
| Spotify Music | 5.69 | |
| Champion | 5.25 | |
| Gundam | 4.83 | |
| Acura | 4.59 | |
| iHeartRadio Music Awards | 4.46 | |
| Bud Light | 4.42 | |
| Coachella | 4.36 | |
| Taco Bell | 4.31 | |
| Steve Madden | 4.29 | |
| Lollapalooza | 4.17 | |
| Verizon | 3.98 | |
| Coors | 3.64 | |
| Lululemon Athletica | 3.64 | |
| Oculus | 3.63 | |
| American Eagle | 3.59 | |
| ASUS | 3.53 | |
| Counter-Strike | 3.22 | |
| Abercrombie & Fitch | 3.07 | |
| Monster Beverage | 2.69 | |
| Hollister Co | 2.42 | |
| Intel | 2.35 | |
| League of Legends | 2.32 | |
| Boeing | 2.23 | |
| The North Face | 2.18 | |
| Under Armour | 2.16 | |
| Los Angeles Lakers | 2.08 | |
| Transformers | 2.08 | |
| Budweiser | 2.05 | |
| Forever 21 | 2.01 | |
| Sony | 2.00 | |
| Bugatti | 1.93 | |
| Grand Theft Auto | 1.93 | |
| Victoria's Secret | 1.88 | |
| A Game of Tones | 1.86 | |
| Tinder | 1.85 | |
| Mitsubishi Motors | 1.83 | |
| Ubisoft | 1.80 | |
| Fujifilm | 1.77 |
Official Profiles
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LoginArtist: Nurko
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-01-25 03:30 UTC | Virtual Riot, Ray Volpe, Nurko | Bill Graham Civic Auditorium | San Francisco, United States | |
| 2026-03-22 04:00 UTC | Nurko | Ogden Theatre | Denver, United States |
