Nucci

Nucci

Country: RS | Gender: male

Influence: 51.27% Fanbase: 36.38% Trending: 58.72% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Palm Angels • 14.36% • Very Strong

As of 2025-09-08

377,588

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 18:13:12 UTC

Genres

poppophip-hop & raphip-hop/raphip hopfolk & traditionalturbo folk

Biography

Igor Panić, known as Nući or Nucci, is a Serbian musician specializing in trap, rap, and electronic genres. Born in Belgrade in 1996, he began his music career in 2011 after initially working as a video producer. In 2019, Nucci gained recognition with the release of his single "Hotline" followed by "BeBo" in 2020, expanding his audience. Collaborating with Voyage, he released the track "Balkan" in 2021 and contributed a song to the soundtrack of the film South Wind 2: Acceleration. Nucci is also a songwriter for artists like Popov, Laganie, and Vino.

Nucci Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Nucci draws 18-24 & 25-34 audiences and holds attention in SERBIA, CROATIA, BOSNIA & HERZEGOVINA. The skew is heavily female (60%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Instagram at 6,698 avg likes per post, with Instagram sustaining the conversation. Audience adjacency to Palm Angels, Dsquared, Barbie makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Nucci score 1.77%Moderate bucket.
Brand: Palm AngelsBrand: DsquaredBrand: Barbie
Followers:377,588
Engagements:6,698
Rate:1.8%
Posts:49
Views:0
Avg Likes:6,698
Avg Comments:45
Avg Views:0

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 377,588 · Engagements 6,698 · Rate 1.8%
Posts 49 · Views 0 · Avg Likes 6,698 · Avg Comments 45 · Avg Views 0
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 50%
25-34: 36%
13-17: 10%
35-44: 4%
Largest: 18-24 (50%); next: 25-34 (36%)
Gender Split Female: 60%
Male: 40%
Non-binary/Other: 0%
Skews female (60%)
Top Countries SERBIA (41%)
CROATIA (15%)
BOSNIA & HERZEGOVINA (12%)
NORTH MACEDONIA (6%)
GERMANY (4%)
Top regions: SERBIA (41%), CROATIA (15%), BOSNIA & HERZEGOVINA (12%)
Platform Engagement Instagram: 6,698 avg likes/post best engagement: Instagram 6,698 avg likes

Top Brand Affinities

Palm Angels
Score: 14.36
Dsquared
Score: 10.16
Barbie
Score: 7.54
KARL LAGERFELD
Score: 6.84
Emporio Armani
Score: 5.93
Pioneer
Score: 5.66
TOM FORD
Score: 5.40
Moschino
Score: 5.26
Bershka
Score: 4.67
Tesla Motors
Score: 4.27
Hugo Boss
Score: 4.25
Fila
Score: 4.09
Brand Category Score
Palm Angels 14.36
Dsquared 10.16
Barbie 7.54
KARL LAGERFELD 6.84
Emporio Armani 5.93
Pioneer 5.66
TOM FORD 5.40
Moschino 5.26
Bershka 4.67
Tesla Motors 4.27
Hugo Boss 4.25
Fila 4.09
BALMAIN 3.61
Calvin Klein 2.88
Pull&Bear 2.83
Versace 2.83
Kylie Cosmetics 2.82
Martini 2.81
Fenty beauty 2.63
H&M 2.49
Zara 2.43
Lancôme 2.41
Valentino 2.37
Rolex 2.37
Benefit Cosmetics 2.36
Audi 2.35
GIVENCHY 2.35
Guess 2.33
Anastasia Beverly Hills 2.29
ASOS 2.29
Mercedes-Benz 2.24
Polo Ralph Lauren 2.24
Huda Beauty 2.15
BMW 2.13
Citroen 2.12
FashionNova 2.06
Fendi 2.03
Puma 1.97
Dolce & Gabbana 1.92
Primark 1.89
Peugeot 1.87
Maserati 1.81
Tommy Hilfiger 1.80
Armani 1.78
Ferrari 1.72
Louis Vuitton 1.69
Nike 1.63
Adidas 1.60
Too Faced Cosmetics 1.59
Lamborghini 1.58

Official Profiles

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Artist: Nucci

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
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