nothing,nowhere.
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
1,042,010
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 20:54:45 UTC
Genres
Biography
Blending hip-hop with guitar-based instrumentation, nothing,nowhere. emerged in 2015 as Mulherin's solo project, marked by a mysterious persona and introspective lyrics. His early works, such as the nothing, nowhere lp and Bummer EP, set the tone for his emotive sound, leading to collaborations with industry heavyweights like Pete Wentz and Travis Barker. With a focus on sustainability and activism, Mulherin's music not only resonates with listeners but also reflects his personal values and commitment to making a positive impact on the world through his artistry.
nothing,nowhere. maintains consistent pull among 18-24 & 25-34 audiences across UNITED STATES, UNITED KINGDOM, GERMANY. The audience leans heavily male (69%), so brand cues around style and status perform well. The clearest reach is on Youtube with 45,332 avg views per post; Instagram functions as the community touchpoint. Affinity with Impericon, Arctic Fox hair Color, Zumiez makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,042,010 · Engagements 14,040 · Rate 1.3% Posts 546 · Views 76,382 · Avg Likes 13,558 · Avg Comments 409 · Avg Views 76,382 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 59% 25-34: 28% 13-17: 6% 35-44: 5% |
Largest: 18-24 (59%); next: 25-34 (28%) |
| Gender Split |
Female: 31% Male: 69% Non-binary/Other: 0% |
Skews male (69%) |
| Top Countries |
UNITED STATES (38%) UNITED KINGDOM (6%) GERMANY (6%) BRAZIL (5%) RUSSIA (5%) |
Top regions: UNITED STATES (38%), UNITED KINGDOM (6%), GERMANY (6%) |
| Platform Engagement | Instagram: 8,149 avg likes/post · Tiktok: 31,050 avg views/post · Youtube: 45,332 avg views/post | Best reach: Youtube 45,332 avg views; best engagement: Instagram 8,149 avg likes |
Top Brand Affinities
Impericon
Arctic Fox hair Color
Zumiez
Hot Topic
SoundCloud
Ableton
Fallout
Vans
Bud Light
Dr. Martens
Carhartt
Pacific Northwest Wonderland
| Brand | Category | Score |
|---|---|---|
| Impericon | 82.61 | |
| Arctic Fox hair Color | 26.77 | |
| Zumiez | 20.94 | |
| Hot Topic | 11.89 | |
| SoundCloud | 9.60 | |
| Ableton | 5.67 | |
| Fallout | 5.38 | |
| Vans | 5.18 | |
| Bud Light | 4.94 | |
| Dr. Martens | 4.89 | |
| Carhartt | 4.81 | |
| Pacific Northwest Wonderland | 4.73 | |
| Spotify Music | 4.39 | |
| Coors | 4.36 | |
| Monster Beverage | 4.34 | |
| Taco Bell | 4.29 | |
| Verizon | 4.22 | |
| Resident Evil | 4.05 | |
| Beats Electronics | 3.74 | |
| Gillette | 3.70 | |
| NHL | 3.64 | |
| Final Fantasy | 3.62 | |
| Showtime | 3.45 | |
| Acura | 3.40 | |
| Polaroid | 3.27 | |
| Lollapalooza | 3.06 | |
| Stüssy | 3.00 | |
| Supreme | 2.95 | |
| Urban Outfitters | 2.90 | |
| Comedy Central | 2.86 | |
| Busch | 2.86 | |
| Gundam | 2.79 | |
| Nickelodeon | 2.69 | |
| Kodak | 2.65 | |
| Nintendo | 2.56 | |
| Ubisoft | 2.56 | |
| Activision Blizzard | 2.55 | |
| Chrysler | 2.49 | |
| A Game of Tones | 2.47 | |
| ASOS | 2.46 | |
| Fujifilm | 2.43 | |
| AMC | 2.43 | |
| Pokemon Go | 2.37 | |
| Budweiser | 2.28 | |
| League of Legends | 2.21 | |
| Scion | 2.18 | |
| MTV | 2.13 | |
| Urban Decay Cosmetics | 2.11 | |
| Warner Bros | 2.10 | |
| Cadillac | 2.00 |
Official Profiles
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LoginArtist: nothing,nowhere.
The map shows every radio station that aired nothing,nowhere. today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-13)
Total: 1,230,483
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
873,800 | 71.01% |
| [+] |
Last.fm |
356,683 | 28.99% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-08 04:00 UTC | nothing,nowhere., sace6 | Theaterfabrik | Munich, Germany | |
| 2025-12-09 04:00 UTC | nothing,nowhere., sace6 | Metropol | Berlin, Germany | |
| 2025-12-10 04:00 UTC | nothing,nowhere., sace6 | Live Music Hall | Cologne, Germany |
