Noname
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
240,737
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:45:56 UTC
Genres
Biography
Noname connects with 18-24 & 25-34 audiences and shows durable traction across UNITED STATES, SOUTH AFRICA, UNITED KINGDOM. With a heavily male (59%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 87,162 avg views per post; Youtube adds dependable engagement depth. Overlap with Warby Parker, WNBA, Mixcloud highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Noname moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 240,737 · Engagements 2,060 · Rate 0.9% Posts 830 · Views 87,162 · Avg Likes 1,980 · Avg Comments 86 · Avg Views 87,162 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 49% 25-34: 36% 13-17: 7% 35-44: 6% |
Largest: 18-24 (49%); next: 25-34 (36%) |
| Gender Split |
Female: 41% Male: 59% Non-binary/Other: 0% |
Skews male (59%) |
| Top Countries |
UNITED STATES (58%) SOUTH AFRICA (6%) UNITED KINGDOM (5%) FRANCE (4%) CANADA (3%) |
Top regions: UNITED STATES (58%), SOUTH AFRICA (6%), UNITED KINGDOM (5%) |
| Platform Engagement | Instagram: 362 avg likes/post · Tiktok: 0 avg views/post · Youtube: 87,162 avg views/post | Best reach: Youtube 87,162 avg views; best engagement: Youtube 1,618 avg likes |
Top Brand Affinities
Warby Parker
WNBA
Mixcloud
Glossier
Depop
SoundCloud
Ableton
Fenty beauty
Skoda
Lollapalooza
Urban Outfitters
Vivienne Westwood
| Brand | Category | Score |
|---|---|---|
| Warby Parker | 19.41 | |
| WNBA | 15.03 | |
| Mixcloud | 11.85 | |
| Glossier | 10.31 | |
| Depop | 9.45 | |
| SoundCloud | 7.57 | |
| Ableton | 6.76 | |
| Fenty beauty | 6.41 | |
| Skoda | 5.87 | |
| Lollapalooza | 5.76 | |
| Urban Outfitters | 5.52 | |
| Vivienne Westwood | 5.51 | |
| Showtime | 4.97 | |
| Coachella | 4.75 | |
| Dr. Martens | 4.70 | |
| Kodak | 4.50 | |
| Coach | 4.50 | |
| Spotify Music | 4.36 | |
| Hennessy | 4.33 | |
| Verizon | 4.19 | |
| Tinder | 4.11 | |
| Target | 4.08 | |
| Steve Madden | 4.05 | |
| ASOS | 3.76 | |
| Kickstarter | 3.70 | |
| Polaroid | 3.62 | |
| Carhartt | 3.32 | |
| Beats Electronics | 3.12 | |
| Airbnb | 3.02 | |
| Fujifilm | 2.90 | |
| Stüssy | 2.82 | |
| Emporium | 2.75 | |
| Paramount Pictures | 2.73 | |
| FashionNova | 2.64 | |
| Chipotle Mexican Grill | 2.62 | |
| Nickelodeon | 2.49 | |
| NBC | 2.47 | |
| Forever 21 | 2.28 | |
| Nokia | 2.23 | |
| The Olympic Games | 2.22 | |
| GAP | 2.17 | |
| Vogue | 2.16 | |
| Walmart | 2.14 | |
| Paypal | 1.91 | |
| Los Angeles Lakers | 1.88 | |
| Adobe | 1.87 | |
| Costco | 1.85 | |
| Sunnies Studios | 1.84 | |
| Budweiser | 1.84 | |
| Aperol | 1.83 |
Official Profiles
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LoginArtist: Noname
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
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