Nomcebo Zikode

Nomcebo Zikode — pop artist from ZA.

Originating from Hammersdale, KwaZulu-Natal, Nomcebo Zikode has soared from a backup singer to global fame with her chart-topping hit "Jerusalema" alongside…

Influence: 61.57% Fanbase: 39.08% Trending: 72.81% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Woolworths • 31.59% • Very Strong

As of 2025-09-09

1,763,182

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:35:26 UTC

Genres

popsouth african popelectronicdanceelectronichouseamapianoafricanafro soul

Biography

Originating from Hammersdale, KwaZulu-Natal, Nomcebo Zikode has soared from a backup singer to global fame with her chart-topping hit "Jerusalema" alongside Master KG. Her platinum-selling album "Xola Moya Wam" earned her numerous accolades, including a Grammy win in 2022, making her one of South Africa's leading female artists.

In addition to her musical achievements, Nomcebo Zikode has established Emazulwini Productions, her record label, and the Nomcebo Zikode Foundation, dedicated to empowering underprivileged youth and uplifting communities through artistic opportunities and socio-economic initiatives. Her success continues to shine with multiple awards and record-breaking achievements in the music industry.

Top Brand Affinities

Report Date: 2025-09-09

Nomcebo Zikode engages 25-34 & 18-24 audiences with repeatable results in SOUTH AFRICA, UNITED STATES, SENEGAL. The fan base skews heavily male (62%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (373,095 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Woolworths, Kappa, Colgate, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Nomcebo Zikode score 1.66% — Moderate bucket.

Brand: WoolworthsBrand: KappaBrand: Colgate

Followers:1,763,182

Engagements:29,244

Rate:1.7%

Posts:1,255

Avg Likes:28,720

Avg Comments:347

Avg Views:452,295

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,763,182 · Engagements 29,244 · Rate 1.7% Posts 1,255 · Views 452,295 · Avg Likes 28,720 · Avg Comments 347 · Avg Views 452,295	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 46% 18-24: 37% 35-44: 11% 45-64: 3%	Largest: 25-34 (46%); next: 18-24 (37%)
Gender Split	Female: 38% Male: 62% Non-binary/Other: 0%	Skews male (62%)
Top Countries	SOUTH AFRICA (57%) UNITED STATES (9%) SENEGAL (7%) BRAZIL (6%) BOTSWANA (3%)	Top regions: SOUTH AFRICA (57%), UNITED STATES (9%), SENEGAL (7%)
Platform Engagement	Instagram: 16,093 avg likes/post · Tiktok: 79,200 avg views/post · Youtube: 373,095 avg views/post	Best reach: Youtube 373,095 avg views; best engagement: Instagram 16,093 avg likes

Top Brand Affinities

Woolworths

Score: 31.59

Kappa

Score: 8.85

Colgate

Score: 6.75

Champion

Score: 6.63

Emporio Armani

Score: 5.75

Hennessy

Score: 5.47

Lacoste

Score: 4.27

Herbalife

Score: 4.16

CNN

Score: 3.85

shein

Score: 2.62

TOM FORD

Score: 2.62

SoundCloud

Score: 2.55

Brand	Category	Score
Woolworths		31.59
Kappa		8.85
Colgate		6.75
Champion		6.63
Emporio Armani		5.75
Hennessy		5.47
Lacoste		4.27
Herbalife		4.16
CNN		3.85
shein		2.62
TOM FORD		2.62
SoundCloud		2.55
NBC		2.52
Dolce & Gabbana		2.39
FashionNova		2.24
Timberland		2.19
SheInside		2.18
L'Oréal Paris		2.13
Christian Louboutin		2.13
Huawei		2.02
Armani		1.90
Heineken		1.90
Under Armour		1.71
Beats Electronics		1.70
Maybelline		1.69
Versace		1.66
Spotify Music		1.62
FOREX		1.60
Cartier		1.58
The North Face		1.50
Puma		1.49
Rolex		1.41
Zara		1.37
Guess		1.34
Louis Vuitton		1.33
Forever 21		1.33
McDonald's		1.21
musical.ly		1.16
Nike		1.15
Balenciaga		1.15
H&M		1.14
Red Bull		1.13
New Balance		1.13
Calvin Klein		1.02
Los Angeles Lakers		1.00
Gucci		0.99
Reebok		0.97
Burberry		0.94
The Olympic Games		0.92
Converse		0.92