Nirvana
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-21
368,853
Social Media Followers
As of 2025-08-21
00:00:00
Hours Airplay
Updated 2025-10-03 22:29:15 UTC
Genres
Scores
Biography
Formed in the small logging town of Aberdeen, Washington, Nirvana quickly rose from playing parties to gaining a cult following in the indie music scene. With their debut album "Bleach" and the breakout success of "Nevermind," Nirvana challenged the norms of the music industry, reshaping the sound of the '90s. As they navigated fame and turmoil, Nirvana's raw energy and Cobain's introspective songwriting captivated audiences worldwide. Despite Cobain's untimely passing, the band's posthumous releases and induction into the Rock & Roll Hall of Fame cemented their place as icons of alternative music.
Nirvana reliably reaches 18-24 & 25-34 audiences in BRAZIL, UNITED STATES, MEXICO. The base is heavily male (60%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (690,997 avg views per post); Youtube layers on depth and replies. The audience sits near MTV, Lollapalooza, Comedy Central, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 368,853 · Engagements 16,904 · Rate 4.6% Posts 317 · Views 0 · Avg Likes 16,904 · Avg Comments 58 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 56% 25-34: 29% 35-44: 7% 13-17: 6% |
Largest: 18-24 (56%); next: 25-34 (29%) |
| Gender Split |
Female: 40% Male: 60% Non-binary/Other: 0% |
Skews male (60%) |
| Top Countries |
BRAZIL (16%) UNITED STATES (12%) MEXICO (7%) ARGENTINA (4%) ITALY (4%) |
Top regions: BRAZIL (16%), UNITED STATES (12%), MEXICO (7%) |
| Platform Engagement | Youtube: 690,997 avg views/post | Best reach: Youtube 690,997 avg views; best engagement: Youtube 14,462 avg likes |
Top Brand Affinities
MTV
Lollapalooza
Comedy Central
Paramount Pictures
Monster Beverage
Harley-Davidson
Spotify Music
Chrysler
Call of Duty
Huawei
Vans
Ducati
| Brand | Category | Score |
|---|---|---|
| MTV | 7.23 | |
| Lollapalooza | 3.78 | |
| Comedy Central | 3.59 | |
| Paramount Pictures | 3.39 | |
| Monster Beverage | 3.08 | |
| Harley-Davidson | 2.18 | |
| Spotify Music | 1.88 | |
| Chrysler | 1.77 | |
| Call of Duty | 1.69 | |
| Huawei | 1.68 | |
| Vans | 1.62 | |
| Ducati | 1.61 | |
| Universal | 1.58 | |
| Polaroid | 1.50 | |
| WWE | 1.41 | |
| Supreme | 1.41 | |
| Cadillac | 1.39 | |
| National Geographic | 1.38 | |
| Star Wars | 1.35 | |
| Mitsubishi Motors | 1.35 | |
| Nintendo | 1.33 | |
| Walmart | 1.33 | |
| PlayStation | 1.29 | |
| NBA | 1.27 | |
| Pepsi | 1.24 | |
| Marvel | 1.23 | |
| Grand Theft Auto | 1.18 | |
| Subaru | 1.17 | |
| Marvel Entertainment | 1.15 | |
| musical.ly | 1.14 | |
| DC Entertainment | 1.10 | |
| SheInside | 1.06 | |
| Vogue | 1.03 | |
| Lamborghini | 0.98 | |
| Converse | 0.97 | |
| Beats Electronics | 0.95 | |
| Xbox | 0.92 | |
| Ferrari | 0.91 | |
| Lego | 0.88 | |
| Coca-Cola | 0.88 | |
| Netflix | 0.87 | |
| Puma | 0.87 | |
| Tesla Motors | 0.87 | |
| Ford | 0.85 | |
| SoundCloud | 0.85 | |
| Ray-Ban | 0.83 | |
| Porsche | 0.77 | |
| HBO | 0.77 | |
| The Olympic Games | 0.77 | |
| FIFA | 0.75 |
Official Profiles
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LoginArtist: Nirvana
The map shows every radio station that aired Nirvana today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-05-27)
Total: 47,091,087
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
34,314,347 | 72.87% |
| [+] |
Last.fm |
6,600,783 | 14.02% |
| [+] |
Pandora |
2,533,780 | 5.38% |
| [+] |
Yandex |
2,315,058 | 4.92% |
| [+] |
Audiomack |
1,327,119 | 2.82% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-22)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-22 14:49:44 | Heart Shaped Box | Lithium | Washington, D.C., US | 298 |
| 2025-08-22 14:43:03 | The Man Who Sold The World - MTV Unplugged | KNRK | Portland, OR, US | 210 |
| 2025-08-22 14:41:42 | Come as You Are | KEGL | Dallas, TX, US | 181 |
| 2025-08-22 14:39:11 | All Apologies - MTV Unplugged | WKLQ-FM | Grand Rapids, US | 206 |
| 2025-08-22 14:36:59 | Come As You Are (Live) | WWCT | Bartonville, US | 216 |
| 2025-08-22 14:36:34 | Come as You Are | ici Gironde | Bordeaux, FR | 180 |
| 2025-08-22 14:34:05 | Lithium | KIOZ | San Diego, CA, US | 237 |
| 2025-08-22 14:26:56 | Smells Like Teen Spirit | NPO 3FM | Hilversum, NL | 289 |
| 2025-08-22 14:26:22 | Smells Like Teen Spirit - Live At The Paramount | Radio 104.1 | Waterbury, CT, US | 7 |
| 2025-08-22 14:26:10 | Smells Like Teen Spirit | The Sound | Auckland, NZ | 5 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |