Nine Inch Nails
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-26
2,060,340
Social Media Followers
As of 2025-09-26
00:00:00
Hours Airplay
2025-12-07 08:53:36 UTC
Genres
Biography
Over the years, Reznor expanded Nine Inch Nails' sound to incorporate electronic elements and film scoring influences, earning critical acclaim and multiple Grammy nominations. In 2016, Reznor welcomed Atticus Ross as an official member of Nine Inch Nails, leading to a prolific period of new releases, including the Bad Witch LP in 2018 and the Ghosts series. Beyond NIN, Reznor and Ross collaborated on various film scores, winning an Oscar for their work on The Social Network soundtrack.
Nine Inch Nails reaches 25-34 & 18-24 audiences concentrated in UNITED STATES, UNITED KINGDOM, CANADA. The demographic tilt is heavily male (68%), making the message easy to tune without losing breadth. Tiktok delivers the top exposure at 66,400 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to MOOG, Ampeg, Pro Tools suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,060,340 · Engagements 50,399 · Rate 2.4% Posts 652 · Views 93,931 · Avg Likes 49,352 · Avg Comments 757 · Avg Views 93,931 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 42% 18-24: 28% 35-44: 19% 45-64: 7% |
Largest: 25-34 (42%); next: 18-24 (28%) |
| Gender Split |
Female: 32% Male: 68% Non-binary/Other: 0% |
Skews male (68%) |
| Top Countries |
UNITED STATES (43%) UNITED KINGDOM (6%) CANADA (5%) BRAZIL (3%) MEXICO (3%) |
Top regions: UNITED STATES (43%), UNITED KINGDOM (6%), CANADA (5%) |
| Platform Engagement | Instagram: 38,774 avg likes/post · Tiktok: 66,400 avg views/post · Youtube: 27,531 avg views/post | Best reach: Tiktok 66,400 avg views; best engagement: Instagram 38,774 avg likes |
Top Brand Affinities
MOOG
Ampeg
Pro Tools
Akg
Mixcloud
Ableton
Akai
A.P.C.
HBO Max
Sennheiser
The Last of Us
Accor Hotels
| Brand | Category | Score |
|---|---|---|
| MOOG | 35.46 | |
| Ampeg | 35.32 | |
| Pro Tools | 15.84 | |
| Akg | 15.53 | |
| Mixcloud | 14.38 | |
| Ableton | 14.28 | |
| Akai | 11.02 | |
| A.P.C. | 10.75 | |
| HBO Max | 10.38 | |
| Sennheiser | 10.20 | |
| The Last of Us | 9.80 | |
| Accor Hotels | 9.15 | |
| Vivienne Westwood | 7.88 | |
| Square Enix | 7.74 | |
| Tate Modern | 7.44 | |
| Columbia Pictures | 6.58 | |
| Fallout | 6.48 | |
| Lollapalooza | 6.28 | |
| Warner Bros | 6.09 | |
| Capcom | 5.84 | |
| Pioneer | 5.60 | |
| Hot Topic | 5.57 | |
| Mortal Kombat | 5.50 | |
| Resident Evil | 5.48 | |
| Sega | 5.13 | |
| MTV | 5.00 | |
| Kickstarter | 4.98 | |
| AMC | 4.94 | |
| Final Fantasy | 4.73 | |
| Spotify Music | 4.60 | |
| Comedy Central | 4.57 | |
| Star Wars | 4.41 | |
| NHL | 4.37 | |
| The Witcher | 4.28 | |
| Movistar | 4.18 | |
| Summit Entertainment | 4.15 | |
| CNN | 3.98 | |
| Bethesda Softworks | 3.94 | |
| Paramount Pictures | 3.90 | |
| Coors | 3.78 | |
| SoundCloud | 3.56 | |
| Nintendo | 3.56 | |
| Taco Bell | 3.50 | |
| NBC | 3.35 | |
| Lego | 3.35 | |
| HBO | 3.24 | |
| Guinness | 3.14 | |
| Leica | 3.12 | |
| Dr. Martens | 3.10 | |
| Budweiser | 3.09 |
Official Profiles
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LoginArtist: Nine Inch Nails
The map shows every radio station that aired Nine Inch Nails today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams (2025-09-26)
Total: 10,368,499
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
6,125,603 | 59.08% |
| [+] |
Last.fm |
3,423,016 | 33.01% |
| [+] |
Pandora |
819,880 | 7.91% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-06 04:00 UTC | Nine Inch Nails, Boys Noize | Smoothie King Center | New Orleans, United States | |
| 2026-02-06 04:00 UTC | Nine Inch Nails, Boys Noize | Champions Square | New Orleans, United States | |
| 2026-02-08 04:00 UTC | Nine Inch Nails, Boys Noize | VyStar Veterans Memorial Arena | Jacksonville, United States | |
| 2026-02-11 04:00 UTC | Nine Inch Nails, Boys Noize | Spectrum Center | Charlotte, United States | |
| 2026-02-12 04:00 UTC | Nine Inch Nails, Boys Noize | Capital One Arena | Washington, United States | |
| 2026-02-14 04:00 UTC | Nine Inch Nails, Boys Noize | TD Garden | Boston, United States | |
| 2026-02-15 04:00 UTC | Nine Inch Nails, Boys Noize | Prudential Center | Newark, United States | |
| 2026-02-17 04:00 UTC | Nine Inch Nails, Boys Noize | Bell Centre | Montréal, Canada | |
| 2026-02-19 04:00 UTC | Nine Inch Nails, Boys Noize | TD Coliseum | Hamilton, Canada | |
| 2026-02-21 04:00 UTC | Nine Inch Nails, Boys Noize | Schottenstein Center | Columbus, United States | |
| 2026-02-21 04:00 UTC | Nine Inch Nails, Boys Noize | The Schottenstein Center | Columbus, United States | |
| 2026-02-23 04:00 UTC | Nine Inch Nails, Boys Noize | Van Andel Arena | Grand Rapids, United States | |
| 2026-02-24 04:00 UTC | Nine Inch Nails, Boys Noize | Fiserv Forum | Milwaukee, United States | |
| 2026-02-26 04:00 UTC | Nine Inch Nails, Boys Noize | Enterprise Center | St. Louis, United States | |
| 2026-02-28 04:00 UTC | Nine Inch Nails, Boys Noize | BOK Center | Tulsa, United States | |
| 2026-03-02 04:00 UTC | Nine Inch Nails, Boys Noize | Moody Center | Austin, United States | |
| 2026-03-04 04:00 UTC | Nine Inch Nails, Boys Noize | American Airlines Center | Dallas, United States | |
| 2026-03-07 04:00 UTC | Nine Inch Nails, Boys Noize | Desert Diamond Arena | Glendale, United States | |
| 2026-03-08 04:00 UTC | Nine Inch Nails, Boys Noize | MGM Grand Garden Arena | Las Vegas, United States | |
| 2026-03-10 03:00 UTC | Nine Inch Nails, Boys Noize | Pechanga Arena | San Diego, United States | |
| 2026-03-11 03:00 UTC | Nine Inch Nails, Boys Noize | Honda Center | Anaheim, United States | |
| 2026-03-14 03:00 UTC | Nine Inch Nails, Boys Noize | Delta Center | Salt Lake City, United States | |
| 2026-03-16 03:00 UTC | Nine Inch Nails, Boys Noize | Chase Center | San Francisco, United States | |
| 2026-03-17 03:00 UTC | Nine Inch Nails, Boys Noize | Golden 1 Center | Sacramento, United States |
