Nils Petter Molvær
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
6,956
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 12:45:20 UTC
Genres
Biography
Nils Petter Molvær, a trailblazing jazz artist born in 1960 on the Norwegian island of Sula, distinguished himself through his work with nu jazz group Masqualero and subsequent solo releases on ECM. Molvær's music, which fuses traditional jazz with ambient and electronic influences, garnered international acclaim with albums like Khmer, Solid Ether, NP3, and ER, showcasing collaborations with leading programmers. Thirsty Ear played a pivotal role in introducing Molvær's experimental sound to American audiences, leading to further albums like Hamada, Baboon Moon, Switch, and Buoyancy released under labels including Thirsty Ear and OKeh.
Nils Petter Molvær is already in the conversation with 35-44 & 45-64 audiences in NORWAY, GERMANY, ITALY. The audience is heavily male (81%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (6,120 avg views per post); Youtube confirms credibility in-thread. Affinity proximity to MOOG, Akbank, Grundig points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 6,956 · Engagements 283 · Rate 4.1% Posts 385 · Views 6,120 · Avg Likes 276 · Avg Comments 8 · Avg Views 6,120 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
35-44: 35% 45-64: 29% 25-34: 28% 18-24: 7% |
Largest: 35-44 (35%); next: 45-64 (29%) |
| Gender Split |
Female: 19% Male: 81% Non-binary/Other: 0% |
Skews male (81%) |
| Top Countries |
NORWAY (33%) GERMANY (9%) ITALY (6%) UNITED STATES (5%) FRANCE (5%) |
Top regions: NORWAY (33%), GERMANY (9%), ITALY (6%) |
| Platform Engagement | Instagram: 134 avg likes/post · Youtube: 6,120 avg views/post | Best reach: Youtube 6,120 avg views; best engagement: Youtube 142 avg likes |
Top Brand Affinities
MOOG
Akbank
Grundig
Ableton
Ampeg
Akg
Alessi
Mixcloud
Akai
Pro Tools
Sennheiser
Amazon Music
| Brand | Category | Score |
|---|---|---|
| MOOG | 93.89 | |
| Akbank | 66.97 | |
| Grundig | 64.57 | |
| Ableton | 56.62 | |
| Ampeg | 32.17 | |
| Akg | 31.82 | |
| Alessi | 31.54 | |
| Mixcloud | 27.19 | |
| Akai | 20.82 | |
| Pro Tools | 20.38 | |
| Sennheiser | 15.74 | |
| Amazon Music | 14.38 | |
| Atmos | 12.46 | |
| Hasselblad | 12.38 | |
| Tate Modern | 10.01 | |
| Spotify Music | 9.03 | |
| SoundCloud | 6.03 | |
| Leica | 5.90 | |
| Beats Electronics | 5.39 | |
| Lufthansa | 4.53 | |
| Kickstarter | 4.45 | |
| Heinz | 3.21 | |
| Panasonic | 3.21 | |
| Olympus | 3.16 | |
| Yamaha | 3.00 | |
| Kodak | 2.90 | |
| Fujifilm | 2.84 | |
| Warner Bros | 2.77 | |
| Abercrombie & Fitch | 2.66 | |
| Stradivarius | 2.44 | |
| Volvo | 2.38 | |
| BBC | 2.22 | |
| Philips | 2.20 | |
| musical.ly | 2.19 | |
| Aperol | 2.17 | |
| Lollapalooza | 2.00 | |
| Fiat | 1.95 | |
| Boeing | 1.93 | |
| Tesla Motors | 1.91 | |
| Lego | 1.89 | |
| Polaroid | 1.77 | |
| Tinder | 1.75 | |
| LEGOLAND | 1.74 | |
| Pixar | 1.67 | |
| Paramount Pictures | 1.63 | |
| Showtime | 1.59 | |
| Peugeot | 1.58 | |
| Sony | 1.48 | |
| National Geographic | 1.43 | |
| Land Rover | 1.28 |
Official Profiles
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LoginArtist: Nils Petter Molvær
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Top 10 Songs Played Today
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Total Streams (2025-09-11)
Total: 105,270
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-01-16 03:00 UTC | Nils Petter Molvær, Daniel Herskedal | Novoměstská Radnice Praha | Capital City of Prague, Czechia | |
| 2026-03-14 03:00 UTC | Stitches, Nils Petter Molvær | Christuskirche Bochum | Bochum, Germany |















