Niko Moon
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
1,097,149
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:06:08 UTC
Genres
Biography
In addition to his music career, Moon is actively involved in philanthropy through his foundation, the "Happy Cowboy Foundation," which raises awareness and funds for those battling addiction. He is married to singer-songwriter Anna Moon and is a proud father to their daughter, Lily Ann Moon, while also balancing his role as a SESAC country songwriter of the year and co-producer for Zac Brown Band albums.
Niko Moon engages 25-34 & 18-24 audiences with repeatable results in UNITED STATES, NIGERIA, INDIA. The fan base skews male-leaning (53%), giving a straightforward map for media and merchandising. Velocity is clearest on Tiktok (14,300 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Live Nation, Ariat, Miller Lite, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,097,149 · Engagements 2,959 · Rate 0.3% Posts 4,833 · Views 18,032 · Avg Likes 2,838 · Avg Comments 152 · Avg Views 18,032 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 39% 18-24: 31% 35-44: 17% 45-64: 9% |
Largest: 25-34 (39%); next: 18-24 (31%) |
| Gender Split |
Female: 47% Male: 53% Non-binary/Other: 0% |
Skews male (53%) |
| Top Countries |
UNITED STATES (67%) NIGERIA (7%) INDIA (5%) THAILAND (5%) CANADA (4%) |
Top regions: UNITED STATES (67%), NIGERIA (7%), INDIA (5%) |
| Platform Engagement | Instagram: 1,871 avg likes/post · Tiktok: 14,300 avg views/post · Youtube: 3,732 avg views/post | Best reach: Tiktok 14,300 avg views; best engagement: Instagram 1,871 avg likes |
Top Brand Affinities
Live Nation
Ariat
Miller Lite
FabFitFun
Lilly Pulitzer
Amazon Music
Peloton
Barstool Sports
Margaritaville
Delta
Lowe's
iHeartRadio Music Awards
| Brand | Category | Score |
|---|---|---|
| Live Nation | 35.45 | |
| Ariat | 28.42 | |
| Miller Lite | 20.13 | |
| FabFitFun | 18.89 | |
| Lilly Pulitzer | 18.51 | |
| Amazon Music | 16.54 | |
| Peloton | 15.93 | |
| Barstool Sports | 14.06 | |
| Margaritaville | 13.90 | |
| Delta | 13.29 | |
| Lowe's | 13.05 | |
| iHeartRadio Music Awards | 11.29 | |
| Busch | 11.23 | |
| Pottery Barn | 10.96 | |
| Houston Livestock Show and Rodeo | 10.94 | |
| Bud Light | 10.80 | |
| MamaBear | 10.70 | |
| Coors | 10.55 | |
| Kroger | 9.98 | |
| Arbonne | 9.31 | |
| Verizon | 8.91 | |
| Publix | 8.79 | |
| Marshalls | 8.54 | |
| NBC | 8.53 | |
| American Airlines | 8.51 | |
| Chick-fil-A | 8.35 | |
| Influenster | 8.08 | |
| Target | 7.86 | |
| Carhartt | 7.86 | |
| The Home Depot | 7.82 | |
| Pacific Northwest Wonderland | 7.32 | |
| T.J. Maxx | 7.08 | |
| ESPN | 6.87 | |
| Gerber | 6.83 | |
| Steve Madden | 6.42 | |
| Jeep | 6.32 | |
| Free People | 6.26 | |
| Gillette | 6.24 | |
| GMC | 5.95 | |
| Budweiser | 5.82 | |
| NHL | 5.68 | |
| BarkBox | 5.54 | |
| Jameson | 5.35 | |
| Tim Hortons | 5.03 | |
| OLD NAVY | 4.99 | |
| Taco Bell | 4.96 | |
| Anthropologie | 4.91 | |
| Amway | 4.73 | |
| HomeGoods | 4.64 | |
| NFL | 4.63 |
Official Profiles
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LoginArtist: Niko Moon
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Top 10 Songs Played Today
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Total Streams (2025-09-28)
Total: 3,002,206
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Pandora |
1,752,443 | 58.37% |
| [+] |
Spotify |
1,249,661 | 41.62% |
| [+] |
Yandex |
102 | 0.00% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-22 03:00 UTC | Niko Moon | House of Blues Myrtle Beach | North Myrtle Beach, United States | |
| 2026-03-14 02:00 UTC | Sugar Festival 2026 | Clewiston Sugar | Clewiston, United States | — |
