Niklas Dee
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-21
260,292
Social Media Followers
As of 2025-09-21
00:00:00
Hours Airplay
2025-12-07 12:12:52 UTC
Genres
Biography
Niklas Dee reliably reaches 18-24 & 25-34 audiences in GERMANY, POLAND, AUSTRIA. The base is heavily male (69%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (5,432 avg views per post); Instagram layers on depth and replies. The audience sits near Commerzbank, Pioneer, Alpha Industries, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 260,292 · Engagements 2,202 · Rate 0.8% Posts 1,416 · Views 9,262 · Avg Likes 2,172 · Avg Comments 44 · Avg Views 9,262 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 54% 25-34: 30% 35-44: 8% 13-17: 7% |
Largest: 18-24 (54%); next: 25-34 (30%) |
| Gender Split |
Female: 31% Male: 69% Non-binary/Other: 0% |
Skews male (69%) |
| Top Countries |
GERMANY (45%) POLAND (8%) AUSTRIA (5%) FRANCE (5%) HUNGARY (3%) |
Top regions: GERMANY (45%), POLAND (8%), AUSTRIA (5%) |
| Platform Engagement | Instagram: 1,778 avg likes/post · Tiktok: 3,830 avg views/post · Youtube: 5,432 avg views/post | Best reach: Youtube 5,432 avg views; best engagement: Instagram 1,778 avg likes |
Top Brand Affinities
Commerzbank
Pioneer
Alpha Industries
Ableton
Edeka
Gamescom
Braun
Massey Ferguson
Tomorrowland
Amazon Music
Ellesse
Mixcloud
| Brand | Category | Score |
|---|---|---|
| Commerzbank | 50.30 | |
| Pioneer | 44.52 | |
| Alpha Industries | 32.85 | |
| Ableton | 30.25 | |
| Edeka | 24.81 | |
| Gamescom | 24.23 | |
| Braun | 19.49 | |
| Massey Ferguson | 17.88 | |
| Tomorrowland | 16.79 | |
| Amazon Music | 16.35 | |
| Ellesse | 15.12 | |
| Mixcloud | 14.87 | |
| Stihl | 13.19 | |
| Sennheiser | 12.46 | |
| SoundCloud | 12.02 | |
| ESPRIT | 11.68 | |
| Spotify Music | 11.26 | |
| Seat | 10.61 | |
| Beck`s | 9.29 | |
| Bose | 9.12 | |
| Husqvarna Motorcycles | 8.25 | |
| Stone Island | 7.69 | |
| Beats Electronics | 7.51 | |
| Lidl | 7.14 | |
| Opel | 6.97 | |
| Selfiegram | 6.34 | |
| Moncler | 6.07 | |
| BBS | 5.99 | |
| Champion | 5.89 | |
| Lufthansa | 5.38 | |
| Superdry | 5.31 | |
| Daniel Wellington | 4.73 | |
| Nvidia | 4.50 | |
| Pull&Bear | 4.17 | |
| Lacoste | 4.15 | |
| Hollister Co | 4.10 | |
| Lollapalooza | 3.96 | |
| Bacardi | 3.84 | |
| Michael Kors | 3.67 | |
| Aperol | 3.44 | |
| The North Face | 3.22 | |
| Monster Beverage | 3.02 | |
| Great Wall | 2.93 | |
| BBC | 2.88 | |
| Haima | 2.59 | |
| Sony | 2.50 | |
| ASOS | 2.31 | |
| Sprite | 2.29 | |
| Heineken | 2.19 | |
| Skoda | 2.10 |
Official Profiles
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LoginArtist: Niklas Dee
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















