Night Moves

Night Moves

Country: US

Influence: 54.14% Fanbase: 29.34% Trending: 66.54% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 25.65% • Very Strong

As of 2025-09-08

20,186

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:48:24 UTC

Genres

popindie poppopalternativealternative

Biography

Minnesota's Night Moves was formed in 2010 by high school friends John Pelant, Mickey Alfano, and Mark Ritsema, blending '70s rock with Americana for a unique sound. The band's meticulous approach to songwriting and recording led to the release of their debut album, Colored Emotions, in 2011, receiving positive feedback and leading to a record deal with Domino Records. After touring extensively, they released their second album, Pennied Days, in 2016, followed by Can You Really Find Me in 2019, produced by Spoon drummer Jim Eno, showcasing a more pop-oriented sound.

Night Moves Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Night Moves reliably reaches 25-34 & 18-24 audiences in UNITED STATES, CANADA, BRAZIL. The base is heavily male (76%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (1,128 avg views per post); Instagram layers on depth and replies. The audience sits near MOOG, Live Nation, bonappetitmag, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Night Moves score 1.98%Moderate bucket.
Brand: MOOGBrand: Live NationBrand: bonappetitmag
Followers:20,186
Engagements:400
Rate:2.0%
Posts:1,205
Views:1,667
Avg Likes:392
Avg Comments:15
Avg Views:1,667

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 20,186 · Engagements 400 · Rate 2.0%
Posts 1,205 · Views 1,667 · Avg Likes 392 · Avg Comments 15 · Avg Views 1,667
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 46%
18-24: 39%
35-44: 8%
45-64: 4%
Largest: 25-34 (46%); next: 18-24 (39%)
Gender Split Female: 24%
Male: 76%
Non-binary/Other: 0%
Skews male (76%)
Top Countries UNITED STATES (50%)
CANADA (10%)
BRAZIL (7%)
MEXICO (6%)
UNITED KINGDOM (4%)
Top regions: UNITED STATES (50%), CANADA (10%), BRAZIL (7%)
Platform Engagement Instagram: 329 avg likes/post · Tiktok: 539 avg views/post · Youtube: 1,128 avg views/post Best reach: Youtube 1,128 avg views; best engagement: Instagram 329 avg likes

Top Brand Affinities

MOOG
Score: 25.65
Live Nation
Score: 21.95
bonappetitmag
Score: 17.27
Miller Lite
Score: 14.13
Madewell
Score: 10.27
Coors
Score: 9.97
Lollapalooza
Score: 9.75
Ableton
Score: 9.66
Sennheiser
Score: 8.75
Kickstarter
Score: 8.43
Pro Tools
Score: 7.78
Amazon Music
Score: 7.58
Brand Category Score
MOOG 25.65
Live Nation 21.95
bonappetitmag 17.27
Miller Lite 14.13
Madewell 10.27
Coors 9.97
Lollapalooza 9.75
Ableton 9.66
Sennheiser 8.75
Kickstarter 8.43
Pro Tools 7.78
Amazon Music 7.58
Kodak 7.14
Glossier 6.86
Spotify Music 6.78
Coachella 6.36
Free People 6.14
Anthropologie 5.58
Pacific Northwest Wonderland 5.50
Polaroid 5.19
Verizon 4.99
Paramount Pictures 4.65
SoundCloud 4.51
Bud Light 4.40
Taco Bell 4.39
Airbnb 4.28
Carhartt 4.13
Tinder 4.06
Cadillac 3.99
Fujifilm 3.90
Hurley 3.85
Urban Outfitters 3.83
Oculus 3.80
Showtime 3.73
Holden 3.67
Heinz 3.57
Budweiser 3.53
NORDSTROM 3.51
Warner Bros 3.38
Leica 3.37
Nickelodeon 3.36
Emporium 3.34
Busch 3.31
Campari 3.24
Gatorade 3.17
Abercrombie & Fitch 2.95
Columbia Pictures 2.94
Chipotle Mexican Grill 2.92
Dr. Martens 2.79
Guinness 2.77

Official Profiles

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Artist: Night Moves

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2026-01-23 04:00 UTC Night Moves High Noon Saloon Madison, United States
2026-01-23 08:00 UTC Night Moves SPACE Evanston, United States
2026-01-24 04:00 UTC Night Moves Evanston SPACE Evanston, United States
2026-01-25 03:30 UTC Night Moves Grog Shop Cleveland, United States
2026-01-26 03:30 UTC Night Moves Spirit Pittsburgh, United States
2026-01-27 08:00 UTC Night Moves The Bug Jar City of Rochester, United States
2026-01-28 03:30 UTC Night Moves Bug Jar City of Rochester, United States
2026-01-29 03:30 UTC Night Moves No Fun City of Troy, United States
2026-01-30 04:00 UTC Night Moves The Drake Amherst, United States
2026-01-31 04:00 UTC Night Moves Elsewhere New York, United States
2026-02-01 03:00 UTC Night Moves Ottobar Baltimore, United States
2026-02-02 04:00 UTC Night Moves Motorco Music Hall Durham, United States
2026-02-04 04:00 UTC Night Moves Terminal West Atlanta, United States
2026-02-05 04:00 UTC Night Moves Eulogy Asheville, United States
2026-02-06 04:00 UTC Night Moves The Burl Lexington, United States
2026-02-07 03:00 UTC Night Moves The Blue Room Nashville, United States
2026-02-08 03:30 UTC Night Moves Off Broadway St. Louis, United States

Trending Artist