Night Beats
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
31,722
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:35:12 UTC
Genres
Biography
Night Beats performs best with fans in the 25-34 range, concentrated in UNITED STATES, UNITED KINGDOM, FRANCE. Audience composition is heavily male (61%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 623 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Panavision, Ampeg, MOOG, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Night Beats is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 31,722 · Engagements 740 · Rate 2.3% Posts 481 · Views 623 · Avg Likes 736 · Avg Comments 14 · Avg Views 623 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 39% 35-44: 24% 18-24: 24% 45-64: 10% |
Largest: 25-34 (39%); next: 35-44 (24%) |
| Gender Split |
Female: 39% Male: 61% Non-binary/Other: 0% |
Skews male (61%) |
| Top Countries |
UNITED STATES (71%) UNITED KINGDOM (9%) FRANCE (4%) GERMANY (3%) AUSTRALIA (3%) |
Top regions: UNITED STATES (71%), UNITED KINGDOM (9%), FRANCE (4%) |
| Platform Engagement | Instagram: 714 avg likes/post · Tiktok: 623 avg views/post | Best reach: Tiktok 623 avg views; best engagement: Instagram 714 avg likes |
Top Brand Affinities
Panavision
Ampeg
MOOG
Arri
Live Nation
Mixcloud
Hasselblad
Fred Perry
Blackmagic Design
Pro Tools
Amazon Music
Volcom
| Brand | Category | Score |
|---|---|---|
| Panavision | 73.52 | |
| Ampeg | 67.70 | |
| MOOG | 45.96 | |
| Arri | 25.26 | |
| Live Nation | 21.24 | |
| Mixcloud | 18.91 | |
| Hasselblad | 13.13 | |
| Fred Perry | 10.74 | |
| Blackmagic Design | 9.89 | |
| Pro Tools | 9.83 | |
| Amazon Music | 9.34 | |
| Volcom | 9.14 | |
| Kodak | 8.65 | |
| Ableton | 8.62 | |
| Spotify Music | 8.39 | |
| Tate Modern | 7.52 | |
| Bonneville | 7.17 | |
| Coors | 7.00 | |
| Paramount Pictures | 5.96 | |
| Polaroid | 5.68 | |
| SoundCloud | 5.63 | |
| Coachella | 5.32 | |
| Pilsner Urquell | 4.94 | |
| Dr. Martens | 4.78 | |
| Leica | 4.35 | |
| Fujifilm | 4.34 | |
| Lollapalooza | 4.31 | |
| Kickstarter | 4.09 | |
| Nixon | 4.07 | |
| Cadillac | 3.92 | |
| Nickelodeon | 3.86 | |
| Emporium | 3.71 | |
| Campari | 3.60 | |
| Showtime | 3.59 | |
| MTV | 3.45 | |
| Budweiser | 3.15 | |
| Tinder | 3.04 | |
| Jaguar | 2.97 | |
| Olympus | 2.91 | |
| Columbia Pictures | 2.89 | |
| Warner Bros | 2.89 | |
| Harley-Davidson | 2.85 | |
| Comedy Central | 2.80 | |
| Guinness | 2.67 | |
| Beats Electronics | 2.58 | |
| Airbnb | 2.56 | |
| Sunnies Studios | 2.42 | |
| Vans | 2.39 | |
| Levi's | 2.34 | |
| Philips | 2.34 |
Official Profiles
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LoginArtist: Night Beats
The map shows every radio station that aired Night Beats today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-24)
Total: 209,065
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Last.fm |
128,007 | 61.23% |
| [+] |
Spotify |
76,126 | 36.41% |
| [+] |
Pandora |
4,748 | 2.27% |
| [+] |
Yandex |
184 | 0.09% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-07 15:00 UTC | Night Beats | om concerts | Liège, Belgium | |
| 2025-12-08 16:00 UTC | Night Beats | Paradiso Grote Zaal | Amsterdam, Netherlands | |
| 2025-12-09 03:00 UTC | Black Rebel Motorcycle Club, Night Beats | Paradiso | Amsterdam, Netherlands | |
| 2025-12-09 17:00 UTC | Night Beats | L'Olympia | Paris, France | |
| 2025-12-11 18:00 UTC | Night Beats | O2 Academy Birmingham | Birmingham, United Kingdom | |
| 2025-12-13 03:00 UTC | Black Rebel Motorcycle Club, Night Beats | The Academy | Manchester, United Kingdom | |
| 2025-12-14 02:00 UTC | Black Rebel Motorcycle Club, Night Beats, Blockade, Alphawaves | O2 Academy Birmingham | Birmingham, United Kingdom | |
| 2025-12-16 03:00 UTC | Black Rebel Motorcycle Club, Night Beats | Rock City | Nottingham, United Kingdom | |
| 2025-12-17 03:00 UTC | Black Rebel Motorcycle Club, Night Beats, Slade | O2 Academy Birmingham | Birmingham, United Kingdom | |
| 2025-12-18 03:00 UTC | Black Rebel Motorcycle Club, Night Beats | Troxy | London, United Kingdom |
