Nico Hernández
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
4,991,942
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:33:29 UTC
Genres
Biography
Nico Hernández reaches 18-24 & 25-34 audiences concentrated in COLOMBIA, ECUADOR, PERU. The demographic tilt is female-leaning (53%), making the message easy to tune without losing breadth. Tiktok delivers the top exposure at 201,050 avg views per post, and Tiktok maintains ongoing rapport. Affinity proximity to Bodytech, Alpina, Movistar suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 4,991,942 · Engagements 26,381 · Rate 0.5% Posts 1,921 · Views 207,478 · Avg Likes 24,702 · Avg Comments 242 · Avg Views 207,478 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 61% 25-34: 27% 13-17: 7% 35-44: 4% |
Largest: 18-24 (61%); next: 25-34 (27%) |
| Gender Split |
Female: 53% Male: 47% Non-binary/Other: 0% |
Skews female (53%) |
| Top Countries |
COLOMBIA (42%) ECUADOR (14%) PERU (8%) MEXICO (7%) BOLIVIA (7%) |
Top regions: COLOMBIA (42%), ECUADOR (14%), PERU (8%) |
| Platform Engagement | Instagram: 7,462 avg likes/post · Tiktok: 201,050 avg views/post · Youtube: 6,428 avg views/post | Best reach: Tiktok 201,050 avg views; best engagement: Tiktok 16,750 avg likes |
Top Brand Affinities
Bodytech
Alpina
Movistar
LATAM
Suavecito
VidaSana
Cafecito
Pull&Bear
Tomorrowland
Bershka
Versace
FOREX
| Brand | Category | Score |
|---|---|---|
| Bodytech | 21.04 | |
| Alpina | 17.36 | |
| Movistar | 16.98 | |
| LATAM | 14.72 | |
| Suavecito | 9.73 | |
| VidaSana | 5.61 | |
| Cafecito | 4.09 | |
| Pull&Bear | 2.71 | |
| Tomorrowland | 1.99 | |
| Bershka | 1.68 | |
| Versace | 1.58 | |
| FOREX | 1.55 | |
| Ducati | 1.46 | |
| BBC | 1.37 | |
| Herbalife | 1.29 | |
| shein | 1.28 | |
| Guess | 1.22 | |
| musical.ly | 1.14 | |
| Reebok | 1.14 | |
| SheInside | 1.11 | |
| Calvin Klein | 1.10 | |
| Prada | 1.03 | |
| Converse | 0.87 | |
| Spotify Music | 0.84 | |
| Coca-Cola | 0.84 | |
| FIFA | 0.82 | |
| Lamborghini | 0.78 | |
| National Geographic | 0.75 | |
| Walt Disney | 0.73 | |
| Universal | 0.72 | |
| Vogue | 0.70 | |
| MAC Cosmetics | 0.66 | |
| Ferrari | 0.66 | |
| Nikon | 0.64 | |
| Chevrolet | 0.62 | |
| DC Entertainment | 0.60 | |
| Sony | 0.57 | |
| GoPro | 0.57 | |
| Honda | 0.57 | |
| Marvel | 0.55 | |
| BMW | 0.55 | |
| Travelgram | 0.53 | |
| Nutella | 0.53 | |
| Netflix | 0.48 | |
| Adidas | 0.48 | |
| Starbucks | 0.47 | |
| Star Wars | 0.43 | |
| Porsche | 0.42 | |
| Yamaha | 0.39 | |
| Samsung Group | 0.37 |
Official Profiles
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LoginArtist: Nico Hernández
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
