Nickzzy

Nickzzy — hip-hop & rap artist from ES.

MKS La Casa is a dynamic music project that seamlessly blends Latin rhythms with electronic beats, creating a fresh and innovative sound. Led by a talented…

Influence: 48.79% Fanbase: 23.95% Trending: 61.21% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

DC Shoes • 11.97% • Very Strong

As of 2025-09-09

541,101

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 16:51:33 UTC

Genres

hip-hop & raphip-hop/raprap espanolcontemporary hip hophip hoptrapeuropeandrill espanol

Biography

MKS La Casa is a dynamic music project that seamlessly blends Latin rhythms with electronic beats, creating a fresh and innovative sound. Led by a talented group of musicians, MKS La Casa has quickly garnered attention for their energetic live performances and captivating music videos. Their music is a vibrant fusion of traditional Latin influences and modern production techniques, resulting in a unique and infectious sound that appeals to a diverse audience. With their catchy melodies and infectious rhythms, MKS La Casa is poised to make a lasting impact on the music scene.

Top Brand Affinities

Report Date: 2025-09-09

Nickzzy stands out with 18-24 & 25-34 audiences across SPAIN, ARGENTINA, VENEZUELA. The profile is heavily male (86%), and content lands hardest on Tiktok, where posts average 38,200 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with DC Shoes, Kappa, Amazon Music, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Nickzzy a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Nickzzy score 1.88% — Moderate bucket.

Brand: DC ShoesBrand: KappaBrand: Amazon Music

Followers:541,101

Engagements:10,152

Rate:1.9%

Posts:180

Avg Likes:9,823

Avg Comments:110

Avg Views:57,260

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 541,101 · Engagements 10,152 · Rate 1.9% Posts 180 · Views 57,260 · Avg Likes 9,823 · Avg Comments 110 · Avg Views 57,260	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 64% 25-34: 22% 13-17: 11% 35-44: 3%	Largest: 18-24 (64%); next: 25-34 (22%)
Gender Split	Female: 14% Male: 86% Non-binary/Other: 0%	Skews male (86%)
Top Countries	SPAIN (53%) ARGENTINA (11%) VENEZUELA (5%) MEXICO (4%) DOMINICAN REPUBLIC (4%)	Top regions: SPAIN (53%), ARGENTINA (11%), VENEZUELA (5%)
Platform Engagement	Instagram: 5,424 avg likes/post · Tiktok: 38,200 avg views/post · Youtube: 19,060 avg views/post	Best reach: Tiktok 38,200 avg views; best engagement: Instagram 5,424 avg likes

Top Brand Affinities

DC Shoes

Score: 11.97

Kappa

Score: 11.87

Amazon Music

Score: 9.93

Pull&Bear

Score: 9.74

Andis

Score: 9.63

New Era

Score: 8.61

Jagermeister

Score: 7.46

Suavecito

Score: 6.92

Champion

Score: 6.87

Movistar

Score: 6.16

Spotify Music

Score: 5.65

Barber Shop Connect

Score: 5.63

Brand	Category	Score
DC Shoes		11.97
Kappa		11.87
Amazon Music		9.93
Pull&Bear		9.74
Andis		9.63
New Era		8.61
Jagermeister		7.46
Suavecito		6.92
Champion		6.87
Movistar		6.16
Spotify Music		5.65
Barber Shop Connect		5.63
SoundCloud		5.57
Bershka		5.34
Stüssy		5.05
Loewe		4.73
Moncler		4.31
Timberland		4.21
Lacoste		4.05
Beats Electronics		3.61
Fila		3.49
Hennessy		3.33
Supreme		3.29
Los Angeles Lakers		3.26
Sneakerhead		3.00
The North Face		2.95
ASOS		2.45
Nike		2.43
Lollapalooza		2.31
Primark		2.21
Rolex		2.21
Red Bull		2.19
Polo Ralph Lauren		2.18
Balenciaga		2.18
Sony		2.13
KENZO		2.07
Tomorrowland		2.06
Adidas		2.06
Puma		1.97
Tommy Hilfiger		1.94
UFC		1.88
Guess		1.82
NBA		1.81
Fiat		1.80
New Balance		1.72
Bugatti		1.70
Lamborghini		1.70
ASICS		1.69
FIFA		1.68
Hollister Co		1.63