Nicky Youre
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
598,781
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 20:55:17 UTC
Genres
Biography
Nicky Youre resonates with 18-24 & 25-34 audiences and sustains presence in UNITED STATES, INDONESIA, INDIA. The demographic is heavily male (60%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 5,972 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Live Nation, Warner Music, Amazon Music maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 598,781 · Engagements 1,018 · Rate 0.2% Posts 477 · Views 9,283 · Avg Likes 981 · Avg Comments 65 · Avg Views 9,283 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 50% 25-34: 30% 13-17: 9% 35-44: 7% |
Largest: 18-24 (50%); next: 25-34 (30%) |
| Gender Split |
Female: 40% Male: 60% Non-binary/Other: 0% |
Skews male (60%) |
| Top Countries |
UNITED STATES (22%) INDONESIA (9%) INDIA (7%) PHILIPPINES (7%) THAILAND (6%) |
Top regions: UNITED STATES (22%), INDONESIA (9%), INDIA (7%) |
| Platform Engagement | Instagram: 440 avg likes/post · Tiktok: 3,311 avg views/post · Youtube: 5,972 avg views/post | Best reach: Youtube 5,972 avg views; best engagement: Instagram 440 avg likes |
Top Brand Affinities
Live Nation
Warner Music
Amazon Music
Coachella
Brandy Melville
REVOLVE
Ableton
Delta
Barbie
iHeartRadio Music Awards
Lollapalooza
Macy's
| Brand | Category | Score |
|---|---|---|
| Live Nation | 34.65 | |
| Warner Music | 29.15 | |
| Amazon Music | 14.07 | |
| Coachella | 13.71 | |
| Brandy Melville | 11.68 | |
| REVOLVE | 9.76 | |
| Ableton | 7.78 | |
| Delta | 7.42 | |
| Barbie | 6.37 | |
| iHeartRadio Music Awards | 6.19 | |
| Lollapalooza | 6.05 | |
| Macy's | 5.82 | |
| MTV | 5.80 | |
| Spotify Music | 5.59 | |
| Verizon | 5.51 | |
| Gillette | 5.39 | |
| Margaritaville | 5.10 | |
| SoundCloud | 4.76 | |
| Taco Bell | 4.29 | |
| American Eagle | 4.29 | |
| Urban Outfitters | 4.17 | |
| Steve Madden | 4.09 | |
| Coors | 3.67 | |
| NBC | 3.52 | |
| Lululemon Athletica | 3.36 | |
| Summit Entertainment | 3.27 | |
| ESPN | 3.24 | |
| Gatorade | 3.24 | |
| Columbia Pictures | 3.09 | |
| Abercrombie & Fitch | 2.68 | |
| NHL | 2.63 | |
| Beats Electronics | 2.63 | |
| Forever 21 | 2.56 | |
| Victoria's Secret | 2.49 | |
| Monster Beverage | 2.48 | |
| Kodak | 2.44 | |
| Chipotle Mexican Grill | 2.40 | |
| Costco | 2.39 | |
| Target | 2.38 | |
| Busch | 2.36 | |
| Polaroid | 2.35 | |
| Ubisoft | 2.25 | |
| Carhartt | 2.19 | |
| Dr. Martens | 2.17 | |
| The Olympic Games | 2.17 | |
| Nickelodeon | 2.15 | |
| Chrysler | 2.14 | |
| Paramount Pictures | 2.13 | |
| Los Angeles Lakers | 2.12 | |
| ASOS | 2.01 |
Official Profiles
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LoginArtist: Nicky Youre
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
