Nick Carter

Nick Carter — pop artist from US.

Nick Carter began his music career at 12 as a member of the Backstreet Boys, the best-selling boy band in history, and has since expanded his entertainment…

Influence: 54.72% Fanbase: 32.32% Trending: 65.92% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 21.99% • Very Strong

As of 2025-09-09

4,865,836

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:37:42 UTC

Genres

poppoprockrockreggaereggaeelectronicelectronicasianidol

Biography

Nick Carter began his music career at 12 as a member of the Backstreet Boys, the best-selling boy band in history, and has since expanded his entertainment repertoire to include television, film, philanthropy, and publishing. In addition to the band's global success, Carter has pursued a solo career, releasing three albums and multiple singles, with his most recent tour, the "Who I Am Tour," spanning continents from 2023 to 2025.

As a key figure in the iconic Backstreet Boys and a successful solo artist, Nick Carter has solidified his status as a pop music superstar over his 30-year career. With over 130 million records sold worldwide, Carter's journey from boy band fame to solo success showcases his versatility and enduring appeal to audiences across the globe.

Top Brand Affinities

Report Date: 2025-09-09

Nick Carter keeps 25-34 & 18-24 audiences engaged throughout BRAZIL, UNITED STATES, PHILIPPINES. The composition is heavily female (68%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 222,000 avg views per post, while Tiktok maintains continuity between bigger moments. Overlap with Live Nation, Dancing with the Stars, Movistar supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Nick Carter score 0.73% — Low bucket.

Brand: Live NationBrand: Dancing with the StarsBrand: Movistar

Followers:4,865,836

Engagements:35,464

Rate:0.7%

Posts:3,989

Avg Likes:33,054

Avg Comments:1,036

Avg Views:250,884

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 4,865,836 · Engagements 35,464 · Rate 0.7% Posts 3,989 · Views 250,884 · Avg Likes 33,054 · Avg Comments 1,036 · Avg Views 250,884	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 43% 18-24: 43% 35-44: 9% 13-17: 4%	Largest: 25-34 (43%); next: 18-24 (43%)
Gender Split	Female: 68% Male: 32% Non-binary/Other: 0%	Skews female (68%)
Top Countries	BRAZIL (26%) UNITED STATES (17%) PHILIPPINES (13%) CANADA (3%) ARGENTINA (3%)	Top regions: BRAZIL (26%), UNITED STATES (17%), PHILIPPINES (13%)
Platform Engagement	Instagram: 15,402 avg likes/post · Tiktok: 222,000 avg views/post · Youtube: 28,884 avg views/post	Best reach: Tiktok 222,000 avg views; best engagement: Tiktok 16,300 avg likes

Top Brand Affinities

Live Nation

Score: 21.99

Dancing with the Stars

Score: 20.17

Movistar

Score: 7.86

FOX

Score: 6.73

Power Rangers

Score: 6.63

MTV

Score: 6.34

Tim Hortons

Score: 5.01

iHeartRadio Music Awards

Score: 4.10

Jollibee

Score: 3.88

AMC

Score: 3.88

OLD NAVY

Score: 3.72

Dunkin' Donuts

Score: 3.46

Brand	Category	Score
Live Nation		21.99
Dancing with the Stars		20.17
Movistar		7.86
FOX		6.73
Power Rangers		6.63
MTV		6.34
Tim Hortons		5.01
iHeartRadio Music Awards		4.10
Jollibee		3.88
AMC		3.88
OLD NAVY		3.72
Dunkin' Donuts		3.46
Pfizer		3.45
Cafecito		3.36
PetSmart		3.24
ABC		3.16
NBC		2.94
Columbia Pictures		2.89
Babybump		2.81
Lindt		2.80
Nickelodeon		2.73
Lollapalooza		2.59
Make Up For Ever		2.59
Target		2.51
Universal		2.42
LEGOLAND		2.36
Too Faced Cosmetics		2.36
NHL		2.33
Tiffany		2.31
Victoria's Secret		2.30
Philips		2.26
Pandora		2.23
Baileys		2.21
Urban Decay Cosmetics		2.21
Costco		2.14
Busch		2.11
Snoopy And The Peanuts Gang		2.02
Bellagio		2.01
Sunnies Studios		1.91
Walt Disney		1.87
HBO		1.85
Sephora		1.82
Starbucks		1.82
Bershka		1.81
Lego		1.81
Walmart		1.80
Pixar		1.80
Michael Kors		1.73
L'Oréal Paris		1.70
shein		1.68