Nessa Barrett
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
26,972,323
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 20:34:45 UTC
Genres
Biography
In 2023, Nessa sold over 83,000 tickets across 60 tour dates on her first world tour, which included performances at festivals like ACL Main Stage, Reading & Leeds, and Pukkelpop. Through her music and live shows, Nessa continues to demonstrate her versatility and growth as an artist, expanding her dark romance brand of pop to new heights and further developing her artistry.
Nessa Barrett performs best with fans in the 18-24 range, concentrated in UNITED STATES, RUSSIA, UNITED KINGDOM. Audience composition is heavily female (80%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 5,250,000 avg views per post, with Tiktok providing steady community replies and saves. Brand adjacency trends toward Zumiez, Alphalete, Brandy Melville, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Nessa Barrett is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 26,972,323 · Engagements 306,753 · Rate 1.1% Posts 825 · Views 5,254,110 · Avg Likes 294,847 · Avg Comments 1,440 · Avg Views 5,254,110 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 62% 13-17: 17% 25-34: 16% 35-44: 3% |
Largest: 18-24 (62%); next: 13-17 (17%) |
| Gender Split |
Female: 80% Male: 20% Non-binary/Other: 0% |
Skews female (80%) |
| Top Countries |
UNITED STATES (34%) RUSSIA (7%) UNITED KINGDOM (7%) BRAZIL (6%) CANADA (4%) |
Top regions: UNITED STATES (34%), RUSSIA (7%), UNITED KINGDOM (7%) |
| Platform Engagement | Instagram: 101,940 avg likes/post · Tiktok: 5,250,000 avg views/post · Youtube: 4,110 avg views/post | Best reach: Tiktok 5,250,000 avg views; best engagement: Tiktok 192,500 avg likes |
Top Brand Affinities
Zumiez
Alphalete
Brandy Melville
Acne Studios
Barbie
Maison Margiela
Steve Madden
Vivienne Westwood
Hot Topic
Champion
American Eagle
Coach
| Brand | Category | Score |
|---|---|---|
| Zumiez | 17.01 | |
| Alphalete | 11.31 | |
| Brandy Melville | 10.22 | |
| Acne Studios | 8.80 | |
| Barbie | 8.17 | |
| Maison Margiela | 6.99 | |
| Steve Madden | 6.48 | |
| Vivienne Westwood | 6.33 | |
| Hot Topic | 6.30 | |
| Champion | 6.15 | |
| American Eagle | 5.80 | |
| Coach | 4.96 | |
| boohoo | 4.66 | |
| Elle Magazine | 4.17 | |
| Lululemon Athletica | 4.04 | |
| Dolce & Gabbana | 3.80 | |
| ASOS | 3.78 | |
| Victoria's Secret | 3.75 | |
| CBS Television Studios | 3.72 | |
| shein | 3.71 | |
| Verizon | 3.68 | |
| Kylie Cosmetics | 3.50 | |
| Pull&Bear | 3.27 | |
| SheInside | 3.08 | |
| Lollapalooza | 3.00 | |
| Bershka | 2.89 | |
| CBS | 2.88 | |
| Calvin Klein | 2.85 | |
| Coachella | 2.77 | |
| Gymshark | 2.64 | |
| Yves Saint Laurent | 2.61 | |
| Urban Outfitters | 2.59 | |
| Busch | 2.55 | |
| FashionNova | 2.42 | |
| Dr. Martens | 2.40 | |
| H&M | 2.34 | |
| Levi's | 2.28 | |
| Guess | 2.28 | |
| Fenty beauty | 2.25 | |
| Hollister Co | 2.21 | |
| Tomorrowland | 2.21 | |
| Nickelodeon | 2.15 | |
| Tarte Cosmetics | 2.09 | |
| Versace | 1.95 | |
| Sunnies Studios | 1.82 | |
| Sephora | 1.69 | |
| Burberry | 1.61 | |
| Universal | 1.60 | |
| Target | 1.56 | |
| Chipotle Mexican Grill | 1.56 |
Official Profiles
Login to view Contact
LoginArtist: Nessa Barrett
The map shows every radio station that aired Nessa Barrett today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-07 18:30 UTC | Spilt Milk Perth | 2025 | Robinson Pavilion, Claremont Showground | Claremont, Australia | — |
| 2025-12-10 03:00 UTC | Nessa Barrett | Margaret Court Arena | Melbourne, Australia | |
| 2025-12-11 03:00 UTC | Nessa Barrett | Hordern Pavilion | Moore Park, Australia | |
| 2025-12-13 19:00 UTC | Spilt Milk Canberra 2025 | Exhibition Park | Canberra, Australia | — |
| 2025-12-14 18:30 UTC | Spilt Milk Gold Coast 2025 | Gold Coast Sports and Leisure Centre | Gold Coast City, Australia | |
| 2025-12-15 03:00 UTC | Kendrick Lamar, sombr, d4vd, ScHoolboy Q, Dominic Fike, Chance Peña, Nessa Barrett, Sofia Isella, Rebecca Black, Sara Landry, Don West, Ninajirachi, The Rions, Rum Jungle, Club Angel, Mia Wray, Skin on Skin, South Summit, Doechii | Gold Coast Sports Precinct | Gold Coast City, Australia | |
| 2025-12-17 03:00 UTC | Nessa Barrett, Thomas Day | Fortitude Music Hall | brisbane central business district, Australia |
