Nero
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
458,491
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 09:59:36 UTC
Genres
Biography
As a professional music writer, my expertise lies in crafting engaging content on a wide range of musical topics. With a keen ear for detail and a deep passion for music, I am able to effectively communicate complex ideas in an accessible and compelling manner. Whether it's album reviews, artist profiles, or industry trends, I strive to deliver insightful and engaging writing that resonates with readers and music enthusiasts alike.
Nero cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, UNITED KINGDOM, RUSSIA. A heavily male (74%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 8,587 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with iHeartRaves, Trancefamily, Phase One, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 458,491 · Engagements 3,555 · Rate 0.8% Posts 115 · Views 8,587 · Avg Likes 3,540 · Avg Comments 110 · Avg Views 8,587 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 51% 25-34: 36% 35-44: 7% 13-17: 4% |
Largest: 18-24 (51%); next: 25-34 (36%) |
| Gender Split |
Female: 26% Male: 74% Non-binary/Other: 0% |
Skews male (74%) |
| Top Countries |
UNITED STATES (23%) UNITED KINGDOM (9%) RUSSIA (5%) POLAND (4%) MEXICO (4%) |
Top regions: UNITED STATES (23%), UNITED KINGDOM (9%), RUSSIA (5%) |
| Platform Engagement | Instagram: 3,190 avg likes/post · Youtube: 8,587 avg views/post | Best reach: Youtube 8,587 avg views; best engagement: Instagram 3,190 avg likes |
Top Brand Affinities
iHeartRaves
Trancefamily
Phase One
Ableton
Mixcloud
Pioneer
MOOG
Akai
Tomorrowland
SoundCloud
Vauxhall
Coachella
| Brand | Category | Score |
|---|---|---|
| iHeartRaves | 109.26 | |
| Trancefamily | 53.65 | |
| Phase One | 39.75 | |
| Ableton | 36.14 | |
| Mixcloud | 27.17 | |
| Pioneer | 26.84 | |
| MOOG | 15.98 | |
| Akai | 15.94 | |
| Tomorrowland | 15.22 | |
| SoundCloud | 11.27 | |
| Vauxhall | 10.39 | |
| Coachella | 9.31 | |
| Sennheiser | 9.14 | |
| Amazon Music | 8.33 | |
| Hoonigan | 8.28 | |
| DeLorean Motor Company | 6.99 | |
| Beats Electronics | 6.77 | |
| BBS | 6.61 | |
| Fallout | 6.58 | |
| Lollapalooza | 5.74 | |
| Haima | 5.27 | |
| Jameson | 5.25 | |
| Hot Topic | 5.25 | |
| Mortal Kombat | 4.98 | |
| Monster Beverage | 4.72 | |
| Bud Light | 4.63 | |
| Final Fantasy | 4.48 | |
| Resident Evil | 4.21 | |
| Spotify Music | 4.20 | |
| Pokemon Go | 4.12 | |
| Coors | 3.95 | |
| Comedy Central | 3.84 | |
| Smirnoff | 3.70 | |
| Rover | 3.54 | |
| Carhartt | 3.46 | |
| Warner Bros | 3.45 | |
| Gundam | 3.44 | |
| Acura | 3.42 | |
| NHL | 3.35 | |
| Nintendo | 3.28 | |
| Great Wall | 3.27 | |
| MTV | 3.25 | |
| Grand Theft Auto | 3.22 | |
| Star Wars | 3.18 | |
| Aston Martin | 3.10 | |
| Urban Outfitters | 2.98 | |
| Red Bull | 2.96 | |
| Emporium | 2.92 | |
| Ubisoft | 2.90 | |
| McLaren | 2.88 |
Official Profiles
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LoginArtist: Nero
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
