Nenny

Nenny

Country: PT | Gender: female

Influence: 49.65% Fanbase: 25.18% Trending: 61.89% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Parfois • 52.54% • Very Strong

As of 2025-09-08

692,288

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 10:05:55 UTC

Genres

hip-hop & raphip hop tugatrap tugahip hop

Biography

Nenny, born Marlene Tavares in 2002 in Vialonga, Portugal, experienced various emigrations seeking better living conditions, first to the suburbs of Paris at age 11 and then to Luxembourg in 2019, all of which heavily influence her music. Growing up in a household filled with Cape Verdean music, Nenny began writing lyrics at age 10, addressing themes like racism and prejudice in her compositions.

Finding solace in music, Nenny publicly debuted with the single “Sushi” in March 2019, followed by “Bússola” two months later, quickly propelling her into the forefront of the emerging Portuguese Hip Hop scene. In 2020, she released her debut EP “Aura,” featuring a blend of rap, trap, soul, R&B, and afro influences, including standout tracks like “Dona Maria,” a tribute to her mother, along with the popular hits “Sushi” and “Bússola.”

Nenny Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Nenny stands out with 18-24 & 25-34 audiences across PORTUGAL, BRAZIL, ANGOLA. The profile is heavily male (64%), and content lands hardest on Youtube, where posts average 935,931 avg views per post. Youtube sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Parfois, Fnac, El Corte Ingles, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Nenny a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Nenny score 3.80%Very Strong bucket.
Brand: ParfoisBrand: FnacBrand: El Corte Ingles
Followers:692,288
Engagements:26,325
Rate:3.8%
Posts:230
Views:948,031
Avg Likes:25,853
Avg Comments:545
Avg Views:948,031

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 692,288 · Engagements 26,325 · Rate 3.8%
Posts 230 · Views 948,031 · Avg Likes 25,853 · Avg Comments 545 · Avg Views 948,031
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 56%
25-34: 31%
13-17: 8%
35-44: 4%
Largest: 18-24 (56%); next: 25-34 (31%)
Gender Split Female: 36%
Male: 64%
Non-binary/Other: 0%
Skews male (64%)
Top Countries PORTUGAL (59%)
BRAZIL (13%)
ANGOLA (9%)
MOZAMBIQUE (3%)
GUINEA-BISSAU (3%)
Top regions: PORTUGAL (59%), BRAZIL (13%), ANGOLA (9%)
Platform Engagement Instagram: 4,270 avg likes/post · Tiktok: 12,100 avg views/post · Youtube: 935,931 avg views/post Best reach: Youtube 935,931 avg views; best engagement: Youtube 20,511 avg likes

Top Brand Affinities

Parfois
Score: 52.54
Fnac
Score: 27.03
El Corte Ingles
Score: 22.42
Gant
Score: 22.01
TOUS
Score: 19.98
Bershka
Score: 11.73
JACQUEMUS
Score: 11.43
Boticario
Score: 11.19
Pull&Bear
Score: 10.73
Massimo Dutti
Score: 10.41
New Era
Score: 9.52
Stradivarius
Score: 9.21
Brand Category Score
Parfois 52.54
Fnac 27.03
El Corte Ingles 22.42
Gant 22.01
TOUS 19.98
Bershka 11.73
JACQUEMUS 11.43
Boticario 11.19
Pull&Bear 10.73
Massimo Dutti 10.41
New Era 9.52
Stradivarius 9.21
Maison Margiela 8.98
Loewe 8.20
Pioneer 7.16
Calzedonia 6.63
Emporio Armani 6.40
SoundCloud 6.15
Vodafone 5.57
shein 5.44
Primark 5.25
Alexander McQueen 4.75
SheInside 4.65
Kiko 4.65
Zara 3.98
Miu Miu 3.90
Spotify Music 2.84
Hennessy 2.69
Beats Electronics 2.67
NBC 2.65
H&M 2.65
Lacoste 2.63
ASOS 2.58
Kodak 2.57
Fila 2.51
Timberland 2.43
Carhartt 2.33
KENZO 2.29
Lancôme 2.27
Versace 2.24
Lollapalooza 2.23
Fenty beauty 2.16
Cartier 2.14
Pantone Inc 2.14
Hermès 2.14
Adidas 2.13
Guess 2.10
Dolce & Gabbana 2.00
Michael Kors 1.98
Levi's 1.94

Official Profiles

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Artist: Nenny

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Total Streams

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Concerts

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