Neck Deep Brand Affinity ranks highest Impericon at 109.45% . Very Strong. Score DMDB 63.88% | Fanbase 56.24%

Neck Deep — rock artist from GB.

Dumbstruck Dumbf!@k, a British artist, is currently on tour in the UK with The Wonder Years and One Step Closer. The tour has seen strong ticket sales, with…

Neck Deep

Recognizable

Country: GB | Artist ID: 11e81bbb-6d8d-d654-abc4-a0369fe50396

Find Artist

Genres

rockmodern rockrockpunk rockpunkpop punkuk pop punk

Influential: 63.88% Fanbase: 56.24% Trending: 67.70%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Impericon • 109.45% • Very Strong

As of 2025-09-09

1,068,808

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 63.88% | Fanbase 56.24% | Trending 67.70% | CAREER STAGE: MAINSTREAM

Biography

Dumbstruck Dumbf!@k, a British artist, is currently on tour in the UK with The Wonder Years and One Step Closer. The tour has seen strong ticket sales, with only limited tickets remaining for the upcoming shows in Glasgow and Swansea. Fans can purchase tickets through neckdeepuk.com.

Report Date: 2025-09-09

Neck Deep stands out with 18-24 & 25-34 audiences across INDONESIA, UNITED STATES, PHILIPPINES. The profile is heavily male (58%), and content lands hardest on Youtube, where posts average 124,280 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Impericon, Arctic Fox hair Color, Zumiez, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Neck Deep a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Neck Deep score 1.14% — Moderate bucket.

Brand: ImpericonBrand: Arctic Fox hair ColorBrand: Zumiez

Followers:1,068,808

Engagements:12,173

Rate:1.1%

Posts:649

Avg Likes:11,829

Avg Comments:368

Avg Views:131,788

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,068,808 · Engagements 12,173 · Rate 1.1% Posts 649 · Views 131,788 · Avg Likes 11,829 · Avg Comments 368 · Avg Views 131,788	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 63% 25-34: 24% 13-17: 9% 35-44: 2%	Largest: 18-24 (63%); next: 25-34 (24%)
Gender Split	Female: 42% Male: 58% Non-binary/Other: 0%	Skews male (58%)
Top Countries	INDONESIA (39%) UNITED STATES (23%) PHILIPPINES (8%) UNITED KINGDOM (8%) AUSTRALIA (3%)	Top regions: INDONESIA (39%), UNITED STATES (23%), PHILIPPINES (8%)
Platform Engagement	Instagram: 6,866 avg likes/post · Tiktok: 7,508 avg views/post · Youtube: 124,280 avg views/post	Best reach: Youtube 124,280 avg views; best engagement: Instagram 6,866 avg likes

Top Brand Affinities

Impericon

Score: 109.45

Arctic Fox hair Color

Score: 26.16

Zumiez

Score: 18.63

Hot Topic

Score: 14.08

Lime Crime

Score: 7.82

Vans

Score: 6.78

Volcom

Score: 6.32

Dr. Martens

Score: 6.28

Taco Bell

Score: 4.85

Fallout

Score: 4.52

Monster Beverage

Score: 4.21

Showtime

Score: 4.09

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Top Brand Affinities

Brand	Category	Score
Impericon		109.45
Arctic Fox hair Color		26.16
Zumiez		18.63
Hot Topic		14.08
Lime Crime		7.82
Vans		6.78
Volcom		6.32
Dr. Martens		6.28
Taco Bell		4.85
Fallout		4.52
Monster Beverage		4.21
Showtime		4.09
Spotify Music		3.56
AMC		3.47
Carhartt		3.43
Lollapalooza		3.38
Polaroid		3.28
Stüssy		3.15
Chrysler		3.00
Busch		2.95
NHL		2.90
Star Wars		2.89
Urban Outfitters		2.83
Lush		2.79
Urban Decay Cosmetics		2.78
Pokemon Go		2.65
NYX Cosmetics		2.62
Guinness		2.61
Kodak		2.57
Tinder		2.53
SoundCloud		2.50
Sunnies Studios		2.47
Converse		2.46
Budweiser		2.44
Nintendo		2.35
Walmart		2.32
MTV		2.29
WWE		2.29
Pokemon		2.26
Benefit Cosmetics		2.21
UNIQLO		2.21
Too Faced Cosmetics		2.20
Nickelodeon		2.10
Activision Blizzard		2.08
Target		2.05
Xbox		2.03
Tarte Cosmetics		2.01
Anastasia Beverly Hills		1.96
ASOS		1.93
PlayStation		1.89