NDX A.K.A Brand Affinity ranks highest Hino at 36.15% . Very Strong. Score DMDB 59.80% | Fanbase 57.20%

NDX A.K.A — asian artist from ID.

Formed in 2011 in Yogyakarta, NDXAKA is a musical duo specializing in the hip-hop dangdut genre. Consisting of Yonanda Frisna Damara and Fajar Ari, the band…

NDX A.K.A

Recognizable

Country: ID | Artist ID: 11e83fe9-5774-a4ea-933e-aa1c026db3d8

Find Artist

Genres

asiandangdutdangdut koplojavanese dangdutlagu jawa

Influential: 59.80% Fanbase: 57.20% Trending: 61.10%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Hino • 36.15% • Very Strong

As of 2025-09-09

2,131,220

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 59.80% | Fanbase 57.20% | Trending 61.10% | CAREER STAGE: MAINSTREAM

Biography

Formed in 2011 in Yogyakarta, NDXAKA is a musical duo specializing in the hip-hop dangdut genre. Consisting of Yonanda Frisna Damara and Fajar Ari, the band has been actively creating music for over a decade. Listeners can explore their discography on Spotify to discover both their earlier releases and latest tracks.

Report Date: 2025-09-09

NDX A.K.A has momentum with 18-24 & 25-34 audiences—particularly in INDONESIA, MALAYSIA, UNITED STATES. A heavily male (65%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 3,598 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Hino, InstaMeet, Garuda Indonesia signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist NDX A.K.A score 0.15% — Low bucket.

Brand: HinoBrand: InstaMeetBrand: Garuda Indonesia

Followers:2,131,220

Engagements:3,242

Rate:0.2%

Posts:2,615

Avg Likes:3,227

Avg Comments:82

Avg Views:3,598

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,131,220 · Engagements 3,242 · Rate 0.2% Posts 2,615 · Views 3,598 · Avg Likes 3,227 · Avg Comments 82 · Avg Views 3,598	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 60% 25-34: 26% 13-17: 11% 35-44: 3%	Largest: 18-24 (60%); next: 25-34 (26%)
Gender Split	Female: 35% Male: 65% Non-binary/Other: 0%	Skews male (65%)
Top Countries	INDONESIA (97%) MALAYSIA (1%) UNITED STATES (1%) JAPAN (0%) CHINA (0%)	Top regions: INDONESIA (97%), MALAYSIA (1%), UNITED STATES (1%)
Platform Engagement	Instagram: 3,099 avg likes/post · Youtube: 3,598 avg views/post	Best reach: Youtube 3,598 avg views; best engagement: Instagram 3,099 avg likes

Top Brand Affinities

Hino

Score: 36.15

InstaMeet

Score: 21.10

Garuda Indonesia

Score: 19.31

Scania

Score: 14.56

Isuzu

Score: 8.79

Yakult

Score: 8.31

Daihatsu

Score: 6.85

OOTD Magazine

Score: 5.02

Xiaomi

Score: 4.76

Carrefour

Score: 3.99

Yamaha

Score: 3.71

Hot Wheels

Score: 3.67

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Top Brand Affinities

Brand	Category	Score
Hino		36.15
InstaMeet		21.10
Garuda Indonesia		19.31
Scania		14.56
Isuzu		8.79
Yakult		8.31
Daihatsu		6.85
OOTD Magazine		5.02
Xiaomi		4.76
Carrefour		3.99
Yamaha		3.71
Hot Wheels		3.67
Petronas		3.54
Volvo		3.21
Honda		3.02
UNIQLO		2.66
Oriflame		2.40
Fujifilm		2.28
Suzuki		2.24
Mitsubishi Motors		2.13
Scion		2.10
Mitsubishi		1.89
Transformers		1.87
Snapseed		1.76
Toyota		1.48
Samsung Group		1.45
Universal		1.39
Google		1.36
Converse		1.08
Sony		1.03
Puma		0.93
Canon		0.93
musical.ly		0.92
Adobe		0.91
Nikon		0.89
KTM		0.85
Mercedes-Benz		0.83
Adidas		0.81
National Geographic		0.71
H&M		0.69
Coca-Cola		0.66
Nissan		0.65
Marvel		0.59
SoundCloud		0.59
GoPro		0.58
Vans		0.56
Spotify Music		0.51
Pokemon		0.48
Travelgram		0.38
Marvel Entertainment		0.38