NCT DOJAEJUNG

NCT DOJAEJUNG — pop artist from KR.

NCT DoJaeJung, the fifth sub-unit of SM Entertainment's NCT, features Doyoung, Jaehyun, and Jungwoo. They debuted in 2023 with the R&B-infused Perfume EP.

Influence: 54.08% Fanbase: 35.27% Trending: 63.49% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Siam Discovery • 867.60% • Very Strong

As of 2025-09-08

2,503,213

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 08:02:43 UTC

Genres

popk-poppopasian popr&b, funk & soulcontemporary r&b

Biography

NCT DoJaeJung, the fifth sub-unit of SM Entertainment's NCT, features Doyoung, Jaehyun, and Jungwoo. They debuted in 2023 with the R&B-infused Perfume EP.

Top Brand Affinities

Report Date: 2025-09-08

NCT DOJAEJUNG converts attention from 18-24 & 25-34 audiences across INDONESIA, UNITED STATES, THAILAND. Audience shape is heavily female (76%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 2,574,559 avg views per post, with supportive conversation on Instagram. Shared audience with Siam Discovery, Charriol, Mercury underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist NCT DOJAEJUNG score 17.41% — Very Strong bucket.

Brand: Siam DiscoveryBrand: CharriolBrand: Mercury

Followers:2,503,213

Engagements:435,765

Rate:17.4%

Posts:271

Avg Likes:435,765

Avg Comments:2,695

Avg Views:2,574,559

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,503,213 · Engagements 435,765 · Rate 17.4% Posts 271 · Views 2,574,559 · Avg Likes 435,765 · Avg Comments 2,695 · Avg Views 2,574,559	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 62% 25-34: 22% 13-17: 13% 35-44: 2%	Largest: 18-24 (62%); next: 25-34 (22%)
Gender Split	Female: 76% Male: 24% Non-binary/Other: 0%	Skews female (76%)
Top Countries	INDONESIA (32%) UNITED STATES (17%) THAILAND (11%) BRAZIL (4%) SOUTH KOREA (3%)	Top regions: INDONESIA (32%), UNITED STATES (17%), THAILAND (11%)
Platform Engagement	Instagram: 422,278 avg likes/post · Youtube: 2,574,559 avg views/post	Best reach: Youtube 2,574,559 avg views; best engagement: Instagram 422,278 avg likes

Top Brand Affinities

Siam Discovery

Score: 867.60

Charriol

Score: 507.19

Mercury

Score: 499.76

Metrobank

Score: 288.25

Oppo

Score: 189.33

General Mills

Score: 188.77

Santander

Score: 179.27

Tumi

Score: 159.45

Americanas.com

Score: 157.02

Live Nation

Score: 140.19

Supergoop!

Score: 126.46

NUDESTIX

Score: 123.28

Brand	Category	Score
Siam Discovery		867.60
Charriol		507.19
Mercury		499.76
Metrobank		288.25
Oppo		189.33
General Mills		188.77
Santander		179.27
Tumi		159.45
Americanas.com		157.02
Live Nation		140.19
Supergoop!		126.46
NUDESTIX		123.28
Casetify		118.69
Blumarine		116.26
Boucheron		114.07
Golden Goose Deluxe Brand		113.62
VIKTOR&ROLF		112.80
Oral-B		90.08
Korean Air		89.16
Sulwhasoo		84.07
Allergan, Plc		83.55
Armani Beauty		81.93
Glow Recipe		81.27
American Express		76.14
Acne Studios		74.48
Dreamies		70.17
Thom Browne		68.86
MV Agusta		67.61
GENTLE MONSTER		67.29
TOD's		64.00
ELIE SAAB		63.22
SK-II		62.73
Lionsgate		53.34
WNBA		48.76
Glenfiddich		45.14
Itaú		43.56
Palm Angels		42.52
Alpro		40.89
Juvederm		40.40
InterContinental		39.85
Miu Miu		36.69
ULTA Beauty		35.12
REVOLVE		34.21
Massimo Dutti		32.67
Konami		32.55
Bottega Veneta		32.16
L'Occitane		31.84
Schwartz's		29.69
Riot Games		29.67
Marni		28.67