Natalia Jiménez
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
6,526,399
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 20:30:24 UTC
Genres
Biography
Natalia's album "Mexico de Mi Corazón" achieved GOLD status in Mexico and garnered over 490 million streams globally. Her latest release, "México De Mi Corazón II," combines classic Mexican songs with new material, reflecting her reputation as a respected and influential voice in the music industry.
Natalia Jiménez speaks to 18-24 & 25-34 audiences with measurable traction in MEXICO, COLOMBIA, UNITED STATES. Composition is heavily female (58%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (61,107 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Univision, American Airlines, Cafecito, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 6,526,399 · Engagements 11,204 · Rate 0.2% Posts 2,940 · Views 101,307 · Avg Likes 10,904 · Avg Comments 372 · Avg Views 101,307 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 42% 25-34: 36% 35-44: 13% 45-64: 5% |
Largest: 18-24 (42%); next: 25-34 (36%) |
| Gender Split |
Female: 58% Male: 42% Non-binary/Other: 0% |
Skews female (58%) |
| Top Countries |
MEXICO (21%) COLOMBIA (14%) UNITED STATES (11%) VENEZUELA (10%) PERU (8%) |
Top regions: MEXICO (21%), COLOMBIA (14%), UNITED STATES (11%) |
| Platform Engagement | Instagram: 6,442 avg likes/post · Tiktok: 40,200 avg views/post · Youtube: 61,107 avg views/post | Best reach: Youtube 61,107 avg views; best engagement: Instagram 6,442 avg likes |
Top Brand Affinities
Univision
American Airlines
Cafecito
LATAM
Movistar
Suavecito
VidaSana
Iberostar Hotels & Resorts
iHeartRadio Music Awards
Dolce & Gabbana
NBC
Mitsubishi
| Brand | Category | Score |
|---|---|---|
| Univision | 33.93 | |
| American Airlines | 9.98 | |
| Cafecito | 9.88 | |
| LATAM | 7.22 | |
| Movistar | 6.83 | |
| Suavecito | 6.15 | |
| VidaSana | 5.31 | |
| Iberostar Hotels & Resorts | 4.48 | |
| iHeartRadio Music Awards | 4.19 | |
| Dolce & Gabbana | 3.87 | |
| NBC | 2.94 | |
| Mitsubishi | 2.63 | |
| Pic Collage | 2.55 | |
| Herbalife | 2.24 | |
| Anastasia Beverly Hills | 2.09 | |
| L'Oréal Paris | 1.88 | |
| shein | 1.83 | |
| Tomorrowland | 1.80 | |
| Pixar | 1.77 | |
| Versace | 1.70 | |
| NYX Cosmetics | 1.62 | |
| SheInside | 1.61 | |
| SWAROVSKI | 1.56 | |
| Bellagio | 1.53 | |
| Pepsi | 1.47 | |
| Forever 21 | 1.43 | |
| Costco | 1.40 | |
| Heineken | 1.40 | |
| FashionNova | 1.37 | |
| Maybelline | 1.35 | |
| musical.ly | 1.35 | |
| Sephora | 1.33 | |
| Levi's | 1.32 | |
| Converse | 1.23 | |
| Guess | 1.22 | |
| Coachella | 1.21 | |
| MAC Cosmetics | 1.21 | |
| Walt Disney | 1.17 | |
| Spotify Music | 1.17 | |
| Los Angeles Lakers | 1.16 | |
| NFL | 1.13 | |
| Harley-Davidson | 1.10 | |
| Universal | 1.09 | |
| Lamborghini | 1.07 | |
| Balenciaga | 1.06 | |
| Guinness | 1.06 | |
| Coca-Cola | 1.04 | |
| Ferrari | 0.99 | |
| Nutella | 0.98 | |
| Lego | 0.98 |
Official Profiles
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LoginArtist: Natalia Jiménez
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-08 04:00 UTC | Natalia Jiménez | San Diego Civic Theatre | San Diego, United States | |
| 2025-12-10 03:00 UTC | Natalia Jiménez | Yaamava' Theater | Highland, United States | |
| 2025-12-10 04:00 UTC | Natalia Jimenez | Yaamava’ Theater | Highland, United States | |
| 2025-12-12 04:00 UTC | Natalia Jiménez | Centennial Hall, University of Arizona | Tucson, United States | |
| 2025-12-14 04:00 UTC | Natalia Jiménez | El Paso County Coliseum | El Paso, United States | |
| 2025-12-15 03:00 UTC | Natalia Jiménez | The Pavilion At Toyota Music Factory | Irving, United States |















