Nasty

Nasty — metal artist from BE.

Bold and provocative, this music reflects the chaos and turmoil of our modern society. It serves as a raw and unfiltered commentary on the challenges and…

Influence: 49.62% Fanbase: 24.57% Trending: 62.14% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Impericon • 1,224.01% • Very Strong

As of 2025-09-08

67,929

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:05:04 UTC

Genres

metalmetalpunkbeatdownhardcore punk

Biography

Bold and provocative, this music reflects the chaos and turmoil of our modern society. It serves as a raw and unfiltered commentary on the challenges and struggles we face in a world filled with uncertainty and unrest. Through its intense and unapologetic sound, it confronts the harsh realities of our existence and provides a cathartic outlet for expressing the frustrations and complexities of contemporary life.

Top Brand Affinities

Report Date: 2025-09-08

Nasty is a clear fit for 18-24 & 25-34 audiences with strength across GERMANY, FRANCE, UNITED STATES. The audience is heavily male (85%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (37,964 avg views per post); Instagram builds the community layer. Affinity data highlights Impericon, Ampeg, Fred Perry, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Nasty score 3.69% — Very Strong bucket.

Brand: ImpericonBrand: AmpegBrand: Fred Perry

Followers:67,929

Engagements:2,505

Rate:3.7%

Posts:1,235

Avg Likes:2,447

Avg Comments:71

Avg Views:38,968

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 67,929 · Engagements 2,505 · Rate 3.7% Posts 1,235 · Views 38,968 · Avg Likes 2,447 · Avg Comments 71 · Avg Views 38,968	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 45% 25-34: 40% 35-44: 9% 13-17: 3%	Largest: 18-24 (45%); next: 25-34 (40%)
Gender Split	Female: 15% Male: 85% Non-binary/Other: 0%	Skews male (85%)
Top Countries	GERMANY (18%) FRANCE (9%) UNITED STATES (8%) BRAZIL (8%) RUSSIA (6%)	Top regions: GERMANY (18%), FRANCE (9%), UNITED STATES (8%)
Platform Engagement	Instagram: 1,334 avg likes/post · Tiktok: 1,004 avg views/post · Youtube: 37,964 avg views/post	Best reach: Youtube 37,964 avg views; best engagement: Instagram 1,334 avg likes

Top Brand Affinities

Impericon

Score: 1,224.01

Ampeg

Score: 30.43

Fred Perry

Score: 24.92

Gamescom

Score: 18.38

DC Shoes

Score: 16.39

Carhartt

Score: 15.08

Beck`s

Score: 13.84

Augustiner Helles

Score: 13.48

Volcom

Score: 12.57

TUI

Score: 12.29

TUI Group

Score: 12.18

Jagermeister

Score: 11.68

Brand	Category	Score
Impericon		1,224.01
Ampeg		30.43
Fred Perry		24.92
Gamescom		18.38
DC Shoes		16.39
Carhartt		15.08
Beck`s		13.84
Augustiner Helles		13.48
Volcom		12.57
TUI		12.29
TUI Group		12.18
Jagermeister		11.68
Tattoodo		11.45
Sennheiser		11.06
Ellesse		10.93
Amazon Music		10.07
Vans		10.06
Accor Hotels		10.03
Monster Beverage		9.20
New Era		8.91
Dr. Martens		7.49
Jack Daniels		6.96
Stone Island		6.64
Fallout		6.26
BBS		5.95
God of War		5.87
Mortal Kombat		5.41
The North Face		5.27
Jameson		5.15
Myprotein		5.05
Opel		4.96
Comedy Central		4.67
AMC		4.51
Paco Rabanne		4.42
Sega		4.40
Resident Evil		4.32
Pilsner Urquell		4.31
Spotify Music		4.27
Nixon		4.26
ASICS		4.23
Stüssy		4.23
New Balance		4.12
Final Fantasy		3.96
Star Wars		3.79
Leica		3.52
The Witcher		3.50
Heinz		3.49
Columbia Pictures		3.40
NHL		3.38
Sneakerhead		3.21