Nando Reis Brand Affinity ranks highest OSGEMEOS at 52.44% . Very Strong. Score DMDB 63.18% | Fanbase 57.87%

Nando Reis — rock artist from BR.

Nando Reis is a Brazilian singer-songwriter known for his work in the rock and MPB genres. Born on January 12, 1963, he has released multiple albums both as a…

Nando Reis

Recognizable

Country: BR | Gender: male | Artist ID: 11e81bbd-aca3-679e-bf94-a0369fe50396

Find Artist

Genres

rockrockbrazilian rockpop rock brasileiropop rocklatinmpb

Influential: 63.18% Fanbase: 57.87% Trending: 65.84%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

OSGEMEOS • 52.44% • Very Strong

As of 2025-09-09

3,373,977

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 63.18% | Fanbase 57.87% | Trending 65.84% | CAREER STAGE: MAINSTREAM

Biography

Nando Reis is a Brazilian singer-songwriter known for his work in the rock and MPB genres. Born on January 12, 1963, he has released multiple albums both as a solo artist and as a member of various bands, including Titãs.

Reis maintains an official social media presence and regularly uploads new music content to his YouTube channel on Wednesdays and Fridays at noon.

Report Date: 2025-09-09

Nando Reis cuts through with 25-34 & 18-24 audiences and consistency across BRAZIL, UNITED STATES, PORTUGAL. A female-leaning (55%) profile rewards creative that treats fans like insiders. Performance peaks on Tiktok with 14,950 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with OSGEMEOS, ChilliBeans, Lojas Renner, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Nando Reis score 0.15% — Low bucket.

Brand: OSGEMEOSBrand: ChilliBeansBrand: Lojas Renner

Followers:3,373,977

Engagements:4,908

Rate:0.1%

Posts:1,548

Avg Likes:4,779

Avg Comments:137

Avg Views:20,034

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 3,373,977 · Engagements 4,908 · Rate 0.1% Posts 1,548 · Views 20,034 · Avg Likes 4,779 · Avg Comments 137 · Avg Views 20,034	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 38% 18-24: 34% 35-44: 17% 45-64: 8%	Largest: 25-34 (38%); next: 18-24 (34%)
Gender Split	Female: 55% Male: 45% Non-binary/Other: 0%	Skews female (55%)
Top Countries	BRAZIL (96%) UNITED STATES (1%) PORTUGAL (1%) FRANCE (0%) UNITED KINGDOM (0%)	Top regions: BRAZIL (96%), UNITED STATES (1%), PORTUGAL (1%)
Platform Engagement	Instagram: 3,716 avg likes/post · Tiktok: 14,950 avg views/post · Youtube: 5,084 avg views/post	Best reach: Tiktok 14,950 avg views; best engagement: Instagram 3,716 avg likes

Top Brand Affinities

OSGEMEOS

Score: 52.44

ChilliBeans

Score: 27.43

Lojas Renner

Score: 18.75

Itaipava

Score: 13.43

Banco Bradesco

Score: 12.68

Boticario

Score: 9.26

Riachuelo

Score: 9.08

Xerox

Score: 8.01

Havaianas

Score: 7.34

Lollapalooza

Score: 6.51

Eudora

Score: 5.83

Heineken

Score: 4.88

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Top Brand Affinities

Brand	Category	Score
OSGEMEOS		52.44
ChilliBeans		27.43
Lojas Renner		18.75
Itaipava		13.43
Banco Bradesco		12.68
Boticario		9.26
Riachuelo		9.08
Xerox		8.01
Havaianas		7.34
Lollapalooza		6.51
Eudora		5.83
Heineken		4.88
Pfizer		4.64
Moda Praia		3.70
Mary Kay		3.69
Budweiser		3.49
Avon		2.53
Pantone Inc		2.14
Renault		1.76
Pixar		1.67
DC Entertainment		1.63
Netflix		1.47
Spotify Music		1.32
Pandora		1.23
UFC		1.22
Ferrero		1.18
Nutella		1.11
Harley-Davidson		1.00
Coca-Cola		0.93
HBO		0.84
SheInside		0.82
The Olympic Games		0.81
FIFA		0.79
musical.ly		0.79
Polaroid		0.78
Star Wars		0.74
Walt Disney		0.74
Chevrolet		0.73
Converse		0.72
National Geographic		0.71
Universal		0.70
Ray-Ban		0.67
Amazon		0.66
Nintendo		0.65
MAC Cosmetics		0.62
Marvel Entertainment		0.62
GoPro		0.60
NBA		0.56
Volkswagen		0.53
McDonald's		0.52