Naji

Naji — r&b, funk & soul artist from US.

Naji, a Spanish rapper and songwriter of Moroccan descent from Sant Boi de Llobregat, Barcelona, began his music career in October 2023. He made his debut in…

Influence: 50.33% Fanbase: 23.28% Trending: 63.86% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ableton • 71.87% • Very Strong

As of 2025-09-09

13,641

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 16:51:49 UTC

Genres

r&b, funk & soulalternative r&br&b/soulrnbcontemporary r&bsoul

Biography

Naji, a Spanish rapper and songwriter of Moroccan descent from Sant Boi de Llobregat, Barcelona, began his music career in October 2023. He made his debut in the urban scene with the single "Hablan y Hablan" in June 2024. Known for his personal, romantic, and authentic style, he released "Enamorao'" followed by his first EP, "Street Love," in December of the same year, blending urban sounds with genuine lyrics.

In 2025, Naji continued to evolve with tracks like "Amor Verdadero," "Detalles," and "ASICS," the latter standing out for its strength and streetwise character. Each release solidifies Naji as one of the most promising young voices in the current urban music scene.

Top Brand Affinities

Report Date: 2025-09-09

Naji keeps 18-24 & 25-34 audiences engaged throughout UNITED STATES, SOUTH AFRICA, UNITED KINGDOM. The composition is heavily male (67%), which favors creative built around style signals and community validation. Results concentrate on Youtube at 412 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with Ableton, Akai, Mixcloud supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Naji score 1.91% — Moderate bucket.

Brand: AbletonBrand: AkaiBrand: Mixcloud

Followers:13,641

Engagements:261

Rate:1.9%

Posts:234

Avg Likes:255

Avg Comments:25

Avg Views:412

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 13,641 · Engagements 261 · Rate 1.9% Posts 234 · Views 412 · Avg Likes 255 · Avg Comments 25 · Avg Views 412	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 52% 25-34: 36% 13-17: 5% 35-44: 5%	Largest: 18-24 (52%); next: 25-34 (36%)
Gender Split	Female: 33% Male: 67% Non-binary/Other: 0%	Skews male (67%)
Top Countries	UNITED STATES (53%) SOUTH AFRICA (6%) UNITED KINGDOM (6%) CANADA (4%) SOUTH KOREA (4%)	Top regions: UNITED STATES (53%), SOUTH AFRICA (6%), UNITED KINGDOM (6%)
Platform Engagement	Instagram: 236 avg likes/post · Tiktok: 0 avg views/post · Youtube: 412 avg views/post	Best reach: Youtube 412 avg views; best engagement: Instagram 236 avg likes

Top Brand Affinities

Ableton

Score: 71.87

Akai

Score: 58.91

Mixcloud

Score: 34.38

MOOG

Score: 33.74

SoundCloud

Score: 26.75

Pro Tools

Score: 22.51

Live Nation

Score: 21.39

Amazon Music

Score: 19.52

Beats Electronics

Score: 17.80

Pioneer

Score: 17.05

Spotify Music

Score: 11.34

Acne Studios

Score: 9.00

Brand	Category	Score
Ableton		71.87
Akai		58.91
Mixcloud		34.38
MOOG		33.74
SoundCloud		26.75
Pro Tools		22.51
Live Nation		21.39
Amazon Music		19.52
Beats Electronics		17.80
Pioneer		17.05
Spotify Music		11.34
Acne Studios		9.00
Sennheiser		8.73
Coachella		8.61
Kodak		8.26
Maison Margiela		7.64
Glossier		7.54
Stüssy		6.18
Champion		5.71
Lollapalooza		5.66
Vivienne Westwood		5.24
iHeartRadio Music Awards		5.13
Urban Outfitters		4.62
Hennessy		4.45
Dr. Martens		4.23
Oculus		3.77
ESPN		3.75
Fujifilm		3.69
NORDSTROM		3.65
Tinder		3.63
Leica		3.58
Carhartt		3.54
A Game of Tones		3.38
Fenty beauty		3.30
Supreme		3.09
Timberland		3.08
MTV		2.94
Polaroid		2.84
Adobe		2.82
Red Bull		2.78
ASOS		2.66
Puma		2.65
Airbnb		2.56
Sneakerhead		2.48
NBC		2.47
Paramount Pictures		2.45
Lululemon Athletica		2.33
New Balance		2.33
Vogue		2.29
NBA		2.23