Murat Boz
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
11,801,979
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:04:42 UTC
Genres
Biography
Murat Boz is already in the conversation with 18-24 & 25-34 audiences in TüRKIYE, AZERBAIJAN, UNITED STATES. The audience is heavily male (56%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (172,200 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Eti, Vakkorama, Ipekyol points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 11,801,979 · Engagements 173,136 · Rate 1.5% Posts 1,550 · Views 244,774 · Avg Likes 171,973 · Avg Comments 745 · Avg Views 244,774 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 53% 25-34: 33% 13-17: 7% 35-44: 6% |
Largest: 18-24 (53%); next: 25-34 (33%) |
| Gender Split |
Female: 44% Male: 56% Non-binary/Other: 0% |
Skews male (56%) |
| Top Countries |
TüRKIYE (70%) AZERBAIJAN (7%) UNITED STATES (6%) IRAN (5%) TURKMENISTAN (2%) |
Top regions: TüRKIYE (70%), AZERBAIJAN (7%), UNITED STATES (6%) |
| Platform Engagement | Instagram: 161,922 avg likes/post · Tiktok: 172,200 avg views/post · Youtube: 72,574 avg views/post | Best reach: Tiktok 172,200 avg views; best engagement: Instagram 161,922 avg likes |
Top Brand Affinities
Eti
Vakkorama
Ipekyol
Akbank
Turkcell
Vakko
Koton
Beymen
Dr. Oetker
Sok
Kanal D
Star TV
| Brand | Category | Score |
|---|---|---|
| Eti | 413.68 | |
| Vakkorama | 389.24 | |
| Ipekyol | 85.22 | |
| Akbank | 82.01 | |
| Turkcell | 80.81 | |
| Vakko | 53.02 | |
| Koton | 50.85 | |
| Beymen | 47.77 | |
| Dr. Oetker | 43.95 | |
| Sok | 43.04 | |
| Kanal D | 41.31 | |
| Star TV | 40.84 | |
| Tchibo | 39.69 | |
| Arzum | 38.19 | |
| Istikbal | 27.04 | |
| LC Waikiki | 26.64 | |
| Ozdilek | 26.20 | |
| TV8 | 25.79 | |
| Fenerbahce | 23.09 | |
| DeFacto | 20.65 | |
| Trabzonspor | 17.88 | |
| Besiktas | 17.00 | |
| Damat | 15.28 | |
| Max Factor | 15.27 | |
| Massimo Dutti | 14.27 | |
| Galatasaray | 12.74 | |
| Vodafone | 12.67 | |
| Lavazza | 12.64 | |
| Sarar | 11.39 | |
| Bim | 9.70 | |
| OOTD Magazine | 7.59 | |
| Dsquared | 7.30 | |
| Nescafé | 5.81 | |
| Hilton | 4.77 | |
| Avon | 4.72 | |
| Philips | 3.09 | |
| TOM FORD | 3.02 | |
| Fendi | 2.84 | |
| Renault | 2.63 | |
| Versace | 2.54 | |
| Carrefour | 2.51 | |
| Herbalife | 2.48 | |
| Bershka | 2.25 | |
| Pizza Lover | 2.24 | |
| Oriflame | 2.24 | |
| Victoria's Secret | 2.15 | |
| Huda Beauty | 2.08 | |
| GIVENCHY | 2.05 | |
| Zara | 2.03 | |
| Pandora | 2.00 |
Official Profiles
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LoginArtist: Murat Boz
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
