MSTRKRFT
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
11,163
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 16:49:12 UTC
Genres
Biography
MSTRKRFT reliably reaches 25-34 & 18-24 audiences in UNITED STATES, CANADA, MEXICO. The base is heavily male (90%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (6,535 avg views per post); Youtube layers on depth and replies. The audience sits near MOOG, Mixcloud, Ableton, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 11,163 · Engagements 89 · Rate 0.8% Posts 7 · Views 6,535 · Avg Likes 76 · Avg Comments 13 · Avg Views 6,535 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 49% 18-24: 26% 35-44: 17% 45-64: 5% |
Largest: 25-34 (49%); next: 18-24 (26%) |
| Gender Split |
Female: 10% Male: 90% Non-binary/Other: 0% |
Skews male (90%) |
| Top Countries |
UNITED STATES (44%) CANADA (21%) MEXICO (5%) UNITED KINGDOM (5%) FRANCE (3%) |
Top regions: UNITED STATES (44%), CANADA (21%), MEXICO (5%) |
| Platform Engagement | Instagram: 0 avg likes/post · Youtube: 6,535 avg views/post | Best reach: Youtube 6,535 avg views; best engagement: Youtube 76 avg likes |
Top Brand Affinities
MOOG
Mixcloud
Ableton
Ampeg
Akai
Pioneer
Live Nation
Trancefamily
Akg
Sennheiser
Pro Tools
Scotiabank
| Brand | Category | Score |
|---|---|---|
| MOOG | 107.88 | |
| Mixcloud | 58.06 | |
| Ableton | 54.58 | |
| Ampeg | 46.20 | |
| Akai | 42.09 | |
| Pioneer | 40.54 | |
| Live Nation | 27.18 | |
| Trancefamily | 21.11 | |
| Akg | 16.87 | |
| Sennheiser | 16.14 | |
| Pro Tools | 15.03 | |
| Scotiabank | 15.00 | |
| SoundCloud | 13.55 | |
| Coachella | 12.39 | |
| Budweiser | 8.66 | |
| Amazon Music | 8.34 | |
| Beats Electronics | 7.54 | |
| Lollapalooza | 7.10 | |
| DeLorean Motor Company | 7.06 | |
| Tomorrowland | 7.03 | |
| Spotify Music | 6.72 | |
| Jameson | 6.23 | |
| Sega | 6.04 | |
| Tim Hortons | 5.96 | |
| Coors | 5.82 | |
| NHL | 5.62 | |
| Fallout | 4.49 | |
| Gundam | 4.47 | |
| Final Fantasy | 4.45 | |
| Warner Bros | 4.37 | |
| Taco Bell | 4.34 | |
| Paramount Pictures | 4.32 | |
| Columbia Pictures | 4.28 | |
| Kodak | 4.21 | |
| Nintendo | 4.10 | |
| Mortal Kombat | 4.09 | |
| MTV | 4.01 | |
| Oculus | 3.98 | |
| Kickstarter | 3.89 | |
| Showtime | 3.66 | |
| Comedy Central | 3.59 | |
| Dr. Martens | 3.58 | |
| Star Wars | 3.49 | |
| Summit Entertainment | 3.25 | |
| Leica | 3.13 | |
| Carhartt | 3.12 | |
| Fujifilm | 3.01 | |
| Tinder | 3.01 | |
| Polaroid | 3.00 | |
| Pepsi | 2.94 |
Official Profiles
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LoginArtist: MSTRKRFT
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
